Rohan Sonawane

Worked as an Creative Director, Associate Producer and Assistant Director for Campaign's such as - OREO, FLIPKART, EAT SURE, ROYAL ENFIELD, LAYS, AXIS BANK, SOCIAL SWAG - MASTERCLASS and more.

My Role as a Creative Director -

• Oversaw full teams of writers, artists, graphic designers, editors and project managers.
• Developed high-impact creative trailers and promotional content for Social Swag from concept to completion.
• Edited few promo videos for social media, choosing appropriate shots matching perfectly with music.
• Directed over 20 Masterclass for Social Swag.

My Role as an Associate Producer -

• Developed project budgets and managed production costs.
• Oversaw hiring, training and direction of creative personnel to achieve optimal results.
• Negotiated contracts of Freelancers such as costume stylists, v.o artist, sound engineers, da artist etc.
• Helping the Producer manage Pre & Post Production.
• During Shoots - Collaborated with the production manager and heads of different departments such as light, camera, sound, costume and direction on task list creation to meet shoot schedule on time.
• Orchestrated license agreements for music and footage.

My Role as an Assistant Director-

• Creating PPM Decks
• Creating Script Breakdowns
• Preparing Call Sheets
• Managing secondary cast
• Coordinating with all departments (camera, costume, art, action and production)

• Research and idea development during pre-production, worked closely with Associate Producer in pitching ideas and scouting location relating to the script.
• Worked as a 3rd Assistant Director on Large-scale Advertisement Projects for clients - Airtel, Samsung and Tre Semmè. Managed Costumes and Blocked Junior Artist in the Background scenes.
• Worked as 1st Assistant Director on Ram Rajya’s 2nd unit team. Coordinated with 2nd Unit Director and D.O.P.
• Helped Post Supervisor, online and offline editors during post production in making sure deadlines for deliverable were met and the director's notes were implemented. Played a key link between Producer, Director and Editor.
• Oversaw purchasing and organization of Props inventory.

• Photographed high-quality images for social media, websites and promotional campaigns.
• Digitally edited photos using Adobe Lightroom to enhance appearance.
• Setup, operated and maintained all photographic equipment.
• Captured pictures of live sporting events and games in action (Basketball, Cricket, Volleyball, and Futsal)
• Took photos from different angles and perspectives to capture perfect images.

As a Videographer:

• Producing video content for commercial events, private events, conferences, and YouTube.
• Set up Green Screens, Lighting, Lapel sound and choosing the right Lens for the scene.
• Used Shoulder Rigs, Sliders, Heavy duty Tripods, Dji- Ronin Camera Stabilizers, LED video lights and external microphones (stand alone and on camera)
• Operated on different filming devices (DSLR, Camcorder, Drones)
• Working with clients, producers, and teammates.
• Visualizing shots in advance, understanding client requirements to produce great results.
• Developed studio sets and lined up furniture and props.

As a Video Editor:

• Used Adobe Premiere Pro to edit footage, add music and add effects.
• Removed Green Screen digitally and matched lighting as as per background image provided by client.
• Used PuralEyes to Sync Sound and Video.
• Basic color correction using premiere pro.
• Used Red Giant software for effects and presets.

Duties and Responsibilities –

Production Assistant:

• Planning the Shoot Schedule and Logistics with the Production Manager.
• Booking Hotel Accommodation and Travel for the crew and contestants.
• Managing Camera Equipment’s and Props
• Location Scouting.
• Creating Budgets with the production manager.
• Prop Research and Management.
• Supervising during Set Construction
• Coordinating with the Art Director, Director and Costume Designer.

Assistant Director:

• Creating Tasks for the reality show contestants.
• Planning the shoot with the Director
• Blocking contestants and the cast.
• Taking Continuity notes
• Coordinating with the D.O.P and Production managers.
• Assisting the Director in shots.