Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Rohit Kumar

Chandigarh

Summary

Experienced digital marketer proficient over four years of expertise in media planning, performance marketing, SEO, SEM, and analytics. Expert at leveraging market trends and emerging technologies to maximize digital presence and achieve tangible ROI.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

AdGlobal360
Chandigarh
03.2022 - Current
  • Managed operations for brand and its dealer network, Crafting media plans, Model Promotion, Campaign ROI and stakeholder relations.
  • Collaborated with Brand teams to develop regional offer-driven ad creatives and executed campaigns to boost engagement and conversions.
  • Allocate a monthly budget of over 30 lacs across all channels for paid advertising to enhance brand awareness, drive model consideration, and generate leads for dealers.
  • Maximize campaign performance through data-driven analysis using tools like Performance Max, Portfolio Ad Bidding, and Campaign bid optimization to increase leads for low-selling models.
  • Conducted stakeholder meetings to analyze performance and conversion, Campaign ROI, SEO and business growth.

Account Manager

Carwale.com
Jaipur
11.2019 - 03.2022
  • Managed dealer accounts, selling lead and media packages to drive revenue and retain key accounts with exceptional service
  • Collaborated with major brands delivering beneficial ROI, and driving business growth resulting 70% increase in revenue for region
  • Oversee 50 dealers across four major cities, ensuring consistent service delivery and driving upsells to existing clients.

Education

Bachelor of Technology with Petroleum Stream -

Bhagwant University
Ajmer
05.2019

Skills

  • Account Management
  • Media Strategist
  • Affiliate Marketing
  • Social Media Advertising
  • Display Advertising
  • Performance Marketing
  • Consumer Insight
  • Brand Management

Certification

  • Google Ads Certification, 05/01/2020
  • Artificial Intelligence, AI, 02/01/2018

Timeline

Marketing Coordinator

AdGlobal360
03.2022 - Current

Account Manager

Carwale.com
11.2019 - 03.2022

Bachelor of Technology with Petroleum Stream -

Bhagwant University
  • Google Ads Certification, 05/01/2020
  • Artificial Intelligence, AI, 02/01/2018
Rohit Kumar