Summary
Overview
Work History
Education
Skills
INDUSTRY EXPERTISE
Languages
Software
Timeline
Generic

ROHIT RAJ

Dhanbad

Summary

Experienced in strategizing for the web and social to deliver 150% growth in presence. Creates 200 new opportunities per year for clients by bringing together unique brand voices and customer data. Ambitious about maximizing digital brands for sustainable results, with achievements in increasing traffic, market penetration, and brand recognition. Skilled at identifying bottlenecks, risks, and threats to campaign strategies. Attentive, enterprising, and tenacious in accomplishing objectives.

Overview

8
8
years of professional experience

Work History

Digital Marketing Strategist

Cryptonix Labs Pvt Ltd
01.2021 - Current
  • Company Overview: Cryptonix Labs is a digital marketing & Software Development Company that Specializes in creative digital marketing solutions, SEO, SMO, Performance Marketing, PPC branding and Software Development.
  • Monitored online trends, conversations and innovations to optimize strategies.
  • Led projects to redesign web pages, diversify strategies and revitalize social media presence.
  • Built and managed a Digital Marketing team of 6 people SEO, SMO, Performance Marketing, Meta Ads, Google Ads & content writers.
  • Overseeing all projects
  • Advertising campaigns, Performance Marketing and Digital Marketing for 10 portfolio clients with a focus on sustaining annual growth
  • Implemented growth strategies to target new leads

Digital Marketing Executive

Hubroot Solutions
01.2018 - 01.2021
  • Company Overview: Company Description
  • Created individual strategies for 6 social media channels, achieving annual growth of 5K followers/ 20K impressions/ channel
  • Worked together with all company departments to promote achievements and growth, creating a unique brand voice
  • Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
  • Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.

Education

Bachelor of Computer Application - Computer Applications Development

Punjab Technical University
Durgapur, India
12-2014

Skills

  • Experience in Google Analytics reporting
  • Audience engagement on Instagram
  • Targeted marketing approach
  • Content development for newsletters
  • SEO strategy development
  • Web development using HTML
  • Business strategy development
  • Brand management
  • Keyword research
  • Digital advertising
  • Campaign optimization

INDUSTRY EXPERTISE

  • Search Engine Optimization
  • Performance Marketing
  • Meta Ads
  • Google Ads
  • WordPress Developer
  • HTML & PHP

Languages

English
Upper intermediate (B2)
Hindi
Advanced (C1)

Software

Adobe Photoshop

Adobe Illustrator

Filmora

Canva

Timeline

Digital Marketing Strategist

Cryptonix Labs Pvt Ltd
01.2021 - Current

Digital Marketing Executive

Hubroot Solutions
01.2018 - 01.2021

Bachelor of Computer Application - Computer Applications Development

Punjab Technical University
ROHIT RAJ