Summary
Overview
Work History
Education
Skills
Certification
Hobbies and Interests
Languages
Languages
Websites
References
Timeline
Generic

Rohit Ram Gopal S

Chennai

Summary

Adept at leveraging skills in SEO Strategies and effective communication, I spearheaded content initiatives at Nurturebox-Ideas2IT, enhancing brand visibility and engagement. My expertise in long-form content/Short-form Content and other skills like Google Analytics and knack for crafting compelling narratives significantly boosted content performance metrics, underscoring my ability to drive successful digital marketing strategies.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Senior Content Strategist

Nurturebox- Ideas2IT
Chennai
06.2023 - Current
  • Developed and implemented content strategies across multiple channels, including web, social media, email, and print.
  • Analyzed website performance metrics to optimize content for SEO and SEM campaigns.
  • Researched and identified target audiences to inform content direction.
  • Planned and managed the production of digital assets such as videos, infographics, blogs.
  • Conducted keyword research to identify relevant terms for optimization purposes.
  • Created editorial calendars to ensure timely delivery of content pieces.
  • Monitored competitor websites and social media accounts for insights into industry trends.
  • Evaluated existing website architecture to recommend improvements or modifications that would improve user experience.
  • Edited copy provided by internal teams to ensure accuracy and readability before publication.
  • Ensured compliance with brand guidelines across all platforms for consistency in messaging and visuals.
  • Provided guidance on tone of voice, word choice, and style conventions when creating copy.
  • Managed relationships with external vendors such as writers, photographers, videographers.

Created compelling, audience-centric content that educates, entertains, and inspires, while effectively conveying the value and benefits of our SaaS products. I also managed the content calendar and ensured timely delivery of content assets, coordinating with internal stakeholders and external contributors.

Some other things I worked on are the following: -

- Optimize content for search engine visibility and lead generation, incorporating relevant keywords and SEO best practices.
- Monitor content performance using analytics tools, track key metrics, and generate reports to measure the effectiveness of content initiatives.
- Stay up to date with industry trends, emerging technologies, and content marketing best practices, and apply them to enhance our content strategy.
- Collaborate with the design team to create visually appealing and engaging content assets that align with our brand guidelines.
- Provide content guidance and support to internal teams, including product marketing, sales, and customer success, to ensure consistent messaging across all touch points.

Sr. Content Writer/ Social Media Manager

S. Solvable Creations
01.2022 - 06.2023
  • Managing social media and content for top clients: Bindr.AI (Danville, California), GreenCityRecycler (GCR) (Houston, Texas), Grundfos (Middle East, India), ORMAE (Bangalore, India), Clinics (Metromale, Laservein, Manu Gynecology-Chennai)
  • Ensuring the quality and consistency of delivering written material to support client's needs and also aimed at improving sales force capabilities
  • Well assessed discussions with the design team to come up with great visuals for statics, Advertisements
  • Work with clients across IT, Education and Media
  • Conceptualizing and writing content across the client base
  • Developed content for websites, blogs and social media platforms.
  • Created compelling copy for product pages and promotional materials.
  • Researched industry trends to ensure accuracy of content.

Sr. Content Writer

Solvable Creations
01.2021 - 01.2022
  • Working with the creative team to design ad creatives
  • Coordinating with the client for each project
  • Complied extensive cross-platform reports to infer and arrive at the apt conclusion

Content Specialist

Cube 45
01.2020 - 01.2021
  • Digital Trends Copywriting Communication Social Media Project Management

3D Animator

BOT VFX
01.2017 - 01.2020
  • Responsible for creating high-quality animations using computer software and tools
  • A strong understanding of animation principles and techniques, as well as a good eye for detail
  • The ability to take direction from the project's director and be able to communicate effectively with other members of the team
  • Worked collaboratively with other animators, modelers, and texture artists to produce the most realistic renderings possible

Roto Artist

XYZ axis
01.2015 - 01.2017
  • Responsible for creating realistic motion graphics by tracing and animating over live-action footage
  • A strong understanding of animation principles, including timing, spacing, and anticipation
  • Adept knowledge in tracing and animating character movements, setting up camera movements, and tracking objects or characters

Visual Effects Artist

Gene iGene Entertainment
01.2014 - 01.2015
  • Created animation designs and concepts for various projects
  • Used computer software to develop and animate characters and objects
  • Ensured that animation is in line with desired specifications and requirements
  • Collaborated with other team members to ensure animation meets the desired results
  • Worked on the Indian Epic Bahubali series

Education

PG Diploma - 3D Animation

ICAT Design & Median College
01.2014

BSc - Animation

Arena Animation
01.2014

Bachelor of Science - Computer Applications

Gurunanak College of Arts And Science
Chennai
05-2012

Skills

  • LinkedIn Insights
  • Facebook Meta
  • Hootsuite
  • SEMrush
  • Google Analytics
  • Digital Trends
  • Google Analytics
  • Gemini AI
  • ChatGPT
  • Community Engagement
  • Brand Messaging
  • Competitive Analysis
  • Social Media Marketing
  • Content scheduling
  • SEO Strategies
  • Social Media Management
  • Content coordination
  • Copywriting
  • Communication
  • Social Media
  • Project Management

Certification

  • BCA. Computer Application
  • Google Analytics
  • Google Ads
  • Brand Visibility Through Social Media - Content SEO and Strategy

Hobbies and Interests

  • Storyboarding
  • Writing
  • Photography
  • Reading
  • Videography
  • Visual Storyteller

Languages

  • English
  • Tamil
  • Hindi
  • Kannada

Languages

Kannada
First Language
English
Proficient (C2)
C2
Tamil
Intermediate (B1)
B1
Hindi
Intermediate (B1)
B1

References

References available upon request.

Timeline

Senior Content Strategist

Nurturebox- Ideas2IT
06.2023 - Current

Sr. Content Writer/ Social Media Manager

S. Solvable Creations
01.2022 - 06.2023

Sr. Content Writer

Solvable Creations
01.2021 - 01.2022

Content Specialist

Cube 45
01.2020 - 01.2021

3D Animator

BOT VFX
01.2017 - 01.2020

Roto Artist

XYZ axis
01.2015 - 01.2017

Visual Effects Artist

Gene iGene Entertainment
01.2014 - 01.2015

PG Diploma - 3D Animation

ICAT Design & Median College

BSc - Animation

Arena Animation

Bachelor of Science - Computer Applications

Gurunanak College of Arts And Science
Rohit Ram Gopal S