Rohit Sharma
Lead - Business Development
Summary
Business development leader with 7+ years of experience driving revenue growth across the adtech and digital media ecosystem. Proven track record of launching and scaling new business lines from the ground up, leading cross-functional teams, and closing high-impact partnerships across global markets. Brings a strong ownership mindset, structured problem-solving, and the ability to operate effectively in complex and fast-paced environments.
Overview
7
7
years of professional experience
Work History
Lead – Business Development
InMobi
05.2023 - Current
- Launched InMobi’s search business by identifying and closing deals with partners powering Google and Yahoo feeds, enabling traffic monetization during the company’s initial expansion into the search space.
- Onboarded and stabilized traffic sources including Facebook, Taboola, Outbrain, TikTok, MediaGo, and Native X; supported in-house buyers and resolved platform-level issues to ensure uninterrupted campaign delivery.
- Managed end-to-end relationships with search partners and led concept testing with media buyers to identify and scale high-performing opportunities; built a sustainable operation that drove $800K in media flow at an 18% margin.
- Following InMobi’s direct Google feed integration, built and scaled the external media buying business by onboarding vetted media buyers on a revenue-share model.
- Designed and implemented a structured onboarding and compliance process for external buyers, aligning legal, finance, and operational workflows to ensure traffic quality and smooth execution.
- Led the development of a custom platform for media buyers with integrated APIs for content generation, production feasibility checks, and real-time reporting—developed in collaboration with tech and product teams.
- Currently managing a stable and scalable external buying operation running at $15K–$20K in daily media flow, with $700K in revenue generated since Dec 2024 at a 20% ROAS margin.
Senior Associate - Publisher Development
Media.net
11.2020 - 04.2023
- Managed and grew a $1.5M monthly business portfolio, leading a team of 3 business associates; drove a 73% YoY increase in client portfolio from 2021 to 2022.
- Built and maintained long-term relationships with partners across key adtech markets, identifying new revenue synergies and opportunities for scalable collaboration.
- Consistently scaled mid-size accounts to Tier 1 status through ongoing optimization and upsell initiatives, with some accounts achieving 100x growth on platform.
- Collaborated cross-functionally with product and marketing teams to shape competitive offerings and client-facing collateral aligned with market needs.
- Contributed to team growth through recruitment, onboarding, and training of new associates; supported org-wide training programs to improve business productivity.
Manager - Corporate Sales
Millennium Toyota
11.2019 - 11.2020
- Managed and expanded key corporate accounts, driving sales growth through targeted proposals and tailored relationship management.
- Onboarded new institutional clients, expanding the company’s corporate portfolio through direct engagement and consultative sales efforts.
- Partnered with cross-functional teams to create and execute communication strategies focused on improving client retention and account expansion.
MANAGEMENT TRAINEE
ICICI PRUDENTIAL LIFE INSURANCE COMPANY
11.2018 - 11.2019
- Recruited and managed a team of 10 financial advisors; led performance-based initiatives to meet aggressive revenue targets.
- Advised clients on investment strategies through life insurance products tailored to their equity and debt market preferences.
- Led client-facing promotional activities, corporate presentations, and brand events to drive lead generation and business growth.
Education
PGPM (MARKETING) -
ICFAI BUSINESS SCHOOL
Mumbai 04.2017 - 2019.03
BMS (MARKETING) -
PILLAI'S COLLEGE OF PACS
New Mumbai 04.2013 - 2016.03
HSC -
DY PATIL COLLEGE
New Mumbai 03.2012 - 2013.02
SSC -
RYAN INTERNATIONAL SCHOOL
New Mumbai 04.2010 - 2011.03
Timeline
Lead – Business Development
InMobi
05.2023 - Current
Senior Associate - Publisher Development
Media.net
11.2020 - 04.2023
Manager - Corporate Sales
Millennium Toyota
11.2019 - 11.2020
MANAGEMENT TRAINEE
ICICI PRUDENTIAL LIFE INSURANCE COMPANY
11.2018 - 11.2019
PGPM (MARKETING) -
ICFAI BUSINESS SCHOOL
04.2017 - 2019.03
BMS (MARKETING) -
PILLAI'S COLLEGE OF PACS
04.2013 - 2016.03
HSC -
DY PATIL COLLEGE
03.2012 - 2013.02
SSC -
RYAN INTERNATIONAL SCHOOL
04.2010 - 2011.03
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