Rohit Udapure

• Developed and executed comprehensive digital strategies for diverse clients, enhancing their online presence and driving significant business growth
• Conducted in-depth digital assessments to identify clients' specific needs and goals, providing tailored recommendations and solutions for improved online performance
• Led successful website revamps, focusing on user experience, mobile responsiveness, and search engine optimization (SEO) to drive organic traffic and increase conversions
• Advised clients on content marketing strategies, creating engaging and shareable content that strengthened brand authority and fostered strong customer relationships
• Leveraged data analytics tools to monitor key performance indicators (KPIs) and user behavior, using insights to make data-driven decisions and continuously improve digital strategies
• Provided training and workshops to clients' teams to enhance their digital marketing knowledge and empower them to effectively manage their online presence
• Acted as the primary point of contact for clients, maintaining strong professional relationships and delivering exceptional customer service
• Collaborated with cross-functional teams, including designers, developers, and content creators, to ensure seamless execution of digital projects
• Stayed abreast of industry trends, emerging technologies, and best practices in digital marketing, incorporating new insights into clients' strategies to keep them ahead of the competition
• Successfully increased client retention by 20% through outstanding performance and effective communication.

• Collaborated with software development companies to develop a platform for a clinical lab, enabling the delivery of digital reports in a timely manner
• Conducted extensive market research to understand the challenges faced by individuals in accessing blood test reports promptly
• Engaged in regular meetings with stakeholders, including clinical lab staff and software development teams, to gather requirements and define project objectives
• Led a cross-functional team of developers, designers, and testers to ensure efficient development and implementation of the platform
• Managed the project timeline, scope, and resources to meet project milestones and deliverables
• Developed and maintained strong relationships with key stakeholders, fostering effective communication and coordination throughout the project life-cycle
• Provided technical expertise and guidance to address any roadblocks or challenges encountered during the development process
• Conducted thorough testing and quality assurance procedures to ensure the platform met industry standards and user expectations
• Collaborated with the clinical lab team to train and onboard them to effectively use the digital platform, ensuring a smooth transition from manual to digital report delivery
• Successfully launched the platform, resulting in improved accessibility and timely delivery of blood test reports to patients.

Additional Skills:

• Strong project management skills, including planning, execution, and monitoring.
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with diverse teams.
• Proficient in conducting market research and analyzing data to drive strategic decision-making.
• Technical expertise in software development processes and platforms.
• Detail-oriented and highly organized, with a demonstrated ability to manage multiple tasks simultaneously.
• Problem-solving and analytical skills to address complex challenges and implement effective solutions

• Led a team of analysts to conduct social media listening and develop an insights-driven social media marketing strategy
• Increased customer engagement by 15% with 80+ Social media content and provided to be instrumental in growth of market share
• Collaborated with cross-functional teams to provide consulting services to clients, delivering strategic solutions to complex business challenges
• Assisted in the management of multiple client engagements, ensuring timely and high-quality deliverables
• Conducted extensive research and analysis to identify client needs, industry trends, and competitive landscapes
• Developed and presented client proposals, outlining project scope, objectives, and deliverables
• Supported the project team in the execution of project plans, monitoring progress, and ensuring adherence to project timelines and budgets
• Assisted in conducting workshops and training sessions to enhance client's understanding of implemented solutions
• Facilitated effective communication between clients, project stakeholders, and team members, ensuring alignment and resolving any issues or conflicts that arose
• Contributed to the continuous improvement of internal processes, methodologies, and best practices within the organization
• Demonstrated strong problem-solving skills and the ability to adapt to changing project requirements
• Utilized project management tools and software to track project milestones, risks, and issues.

Achievements:

• Won Cognizant Global Innovation Challenge
• Won Cognizant Life Science Idea Harvest
• Won Cognizant Interactive AR/VR Hackathon

• Managed a team of marketing professionals to ensure the success of marketing campaigns
• Successfully created email marketing campaigns for e-commerce websites
• Performed e-commerce website On-page & off-page SEO
• Coordinated mailings, marketing materials, and website content
• Organized and analyzed data and marketing results
• Assisted in the creation of graphic materials for the use of the marketing department
• Tracked, analyzed, and reported data on digital marketing campaign performance
• Researched keywords relevant to marketing efforts of e-commerce websites
• Remained dedicated to emerging technology and the latest digital marketing concepts.

• Performed Keyword Research for local SEO projects from multiple sectors
• On-page SEO - Meta-tag Optimization, content optimization
• OFF-page SEO - Building high authority back-links
• Content Marketing - Publishing content on high authority platforms
• Content Ideation - Creating blueprint and Ideas for content marketing
• Organic Social Media Management