Roman Qaiser Naaz
Hyderabad
Summary
Results-driven digital marketing professional with 5 years of experience in Google Ads and related tools. Certified and proficient in various aspects of digital marketing, advertising products, and Wix website creation. Proven track record in handling client interactions, cross-selling, relationship building, and brand image uplifting.
Expertise in optimizing campaign performance, analyzing data, and providing valuable insights to drive business growth. Strong understanding of industry trends and a customer-centric approach to deliver impactful digital marketing strategies. Seeking opportunities in digital marketing roles to leverage the skills and help organizations achieve their marketing objectives.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Digital Media Senior Associate
Google Operations Center
08.2021 - Current
- Helping the platinum clients resolve the policy discrepancies in Google Ads. Handling the average case count of 16/day.
- Improved customer satisfaction by quickly and effectively addressing inquiries and complaints.
- Approached each problem with fresh mind and analytical strategies to quickly resolve concerns.
- Worked varied hours to meet seasonal and business needs.
- Prioritized tasks to meet tight deadlines, pitching in to assist others with project duties.
- Managed customer relations through communication and helpful interactions.
- Trained and mentored junior staff on customer service strategies and techniques.
- Identified customer needs and wants to enhance customer experiences and boost sales.
- Utilized customer feedback to improve product offerings.
- Volunteered to help with special projects of varying degrees of complexity.
- Increased customer service success rates by quickly resolving issues.
Senior Associate
Cognizant Technologies Solutions
08.2018 - 08.2021
- Handling queries related to Search Campaigns, Display Campaigns, Video Campaigns,Shopping Campaigns, Merchant Center and Google Analytics (UA).
- Handled the avergae case count of 20/day and with a highest count of 45/day.
- Measure and report performance of all digital marketing campaigns and assess against goals.
- Monitor and administer Google Ad's, Analytics, Merchant Center dashboard reports and key reporting tools and point out key areas of improvement.
- Helped the client's with required optimization, billing and creation of campaigns.
- Handled all three communication channels namely (Email, Chats and Phone).
Social Media Advisor (Airtel Cyber Net)
Aegis Pvt Ltd
11.2017 - 11.2018
- Handling client interactions on Social Media
- Cross selling to the existing clients (20 client interactions per day).
- Relationship building and brand image uplifting. Increased, sales month on month by 20%.
- Contribute to team effort by accomplishing related results as needed.
- Provide accurate, valid and complete information by using the right methods/tools.
- Follow communication procedures, guidelines and policies.
Branch Service Partner
Yes Bank Ltd
06.2013 - 08.2015
- Effectively managing the service environment of a branch.
- Ensuring the high standard implementation of divisional business strategies.
- Supporting the General Banking Manager and Branch Manager in developing, implementing and meeting the branch objectives.
- Ensure that all operational aspects (e.g. documentation in place) of a new or changes to an existing business transaction/deal are in place prior to it being authorized and/or action.
- Implemented service improvements to enhance sales cycle.
- Examined customer loan applications for loan approvals and denials.
- Completed filings and upheld strict compliance with regulatory agencies and supervisors.
Education
MBA - Operations Management
Sikkim Manipal University
New Delhi04.2016
BBA - Marketing
Islamic University of Science And Technology
Jammu And Kashmir06.2012
Skills
- Marketing
- Campaign Optimization
- Client Relationship
- Campaign Management
- Quality Assurance
- Analytics
Certification
- Fundamentals of Digital Marketing –Google Digital Academy
- Google Ads Display Certification –Google Digital Academy
- Google Ads Search Certification –Google Digital Academy
- Google Analytics – GA4
- Google Ads – Measurement
- Advertising on Twitter
- Communicating Across Cultures Virtually
Languages
English
Advanced (C1)
Urdu
Intermediate (B1)
Hindi
Beginner (A1)
Kashmiri
Advanced (C1)
Tools and Technology
Google Ads
Google Analytics (GA4)
Google suite
Google Ads Editor
Google Merchant Center
Facebook Business Manager
Timeline
Digital Media Senior Associate
Google Operations Center
08.2021 - Current
Senior Associate
Cognizant Technologies Solutions
08.2018 - 08.2021
Social Media Advisor (Airtel Cyber Net)
Aegis Pvt Ltd
11.2017 - 11.2018
Branch Service Partner
Yes Bank Ltd
06.2013 - 08.2015
MBA - Operations Management
Sikkim Manipal University
BBA - Marketing
Islamic University of Science And Technology
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