Rony Raynold
Summary
Dynamic and results-driven sales leader with over 24 years of progressive experience in consumer electronics, home appliances, and electrical materials across India and the Middle East. Demonstrated expertise in market expansion, distribution development, strategic alliances, and key account leadership. Recognized for driving sustainable revenue growth, leading high-performing teams, and executing data-driven strategies in competitive markets. Proven ability to launch and position brands successfully, streamline sales operations, and foster long-term partnerships that deliver measurable business outcomes.
Overview
32
32
years of professional experience
Work History
Executive Officer
Kerala Olympic Association
01.2022 - Current
- Led the planning and execution of the Kerala State Olympic Games and KOA Expo.
- Managed administrative operations, coordinated CSR initiatives, and liaised between KOA and affiliated associations.
Country Manager - Blaupunkt LED TVs
UD Distribution
03.2021 - 12.2021
- Successfully launched Blaupunkt in the UAE market, building dealer networks across KSA, Qatar & Bahrain.
- Developed strategic partnerships, pricing models, and go-to-market plans.
Liaison Officer
Kerala Olympic Association
01.2019 - 02.2021
- Coordinated communications with the Indian Olympic Association and national federations.
- Oversaw event management and project execution.
Assistant Sales Manager - Aftron
Al Futtaim Electronics
03.2017 - 11.2018
- Managed Ras Al Khaimah territory, driving dealer sales and achieving consistent revenue growth through effective key account management.
Sales Manager - Hyundai Division
Crescent General Trading
07.2015 - 02.2017
- Established distribution channels for Hyundai across the UAE and opened key accounts with Sharaf DG, Manama Group, and Hyper Panda.
Assistant Sales Manager - Changhong
Al Futtaim Electronics
07.2014 - 07.2015
- Expanded dealer network for Changhong brand; opened new channels and coordinated pricing, promotions, and principal support.
Sales Manager - Feltron
Fairway General Trading LLC
11.2012 - 06.2014
- Built UAE-wide distribution for Feltron, supervised regional operations in Qatar & Oman, and led a team of 13 sales and merchandising professionals.
Territory Manager - Casio, NEC, Hyundai
Abba Electronics (Al Abbas Group)
03.2008 - 10.2012
- Handled major retail accounts like Carrefour, Lulu, and Sharaf DG; expanded regional presence and achieved strong sales growth.
Senior Sales Executive
Alonsa Electric Co. (M.E.) LLC
06.2005 - 02.2008
- Developed dealer network exceeding 300 across UAE; managed product selection, forecasting, and promotional campaigns.
Assistant Sales Manager - Hospitality
B SIX Holiday Resorts Pvt. Ltd.
09.1998 - 04.2005
- Boosted hotel occupancy to 89% by onboarding national tour operators and leading new hotel launches.
Sales Officer - Cinema Equipment
Cinerama Pvt. Ltd.
02.1994 - 07.1998
- Sold projectors and sound systems across Kerala; managed team and consistently exceeded targets.
Education
Bachelor of Science -
Mahatma Gandhi University
Certificate in Computer Software & Data Preparation -
NCVT
Skills
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management
- Sales Forecasting Tools
- CRM/ERP Familiarity
- Effective communication
- Executive Leadership and Supervision
- Market Research and Analysis
Accomplishments
- Delivered high-quality client service, expanded market penetration, and consistently exceeded sales targets through strategic marketing planning and effective forecasting
- Provided actionable insights to management on product trends in the Kerala market, and identified optimal local sourcing options for procurement
- Monitored competitor activities, analyzed market dynamics, and implemented strategies to maintain and grow product market share, and business development
- Successfully managed new product launches, including sales performance and profitability forecasting, brand positioning, budgeting, and overall business assessment, and growth initiatives
Personal Information
- Willing to Relocate: Yes
- Nationality: Indian
- Driving License: Valid UAE Driving License
Timeline
Executive Officer
Kerala Olympic Association
01.2022 - Current
Country Manager - Blaupunkt LED TVs
UD Distribution
03.2021 - 12.2021
Liaison Officer
Kerala Olympic Association
01.2019 - 02.2021
Assistant Sales Manager - Aftron
Al Futtaim Electronics
03.2017 - 11.2018
Sales Manager - Hyundai Division
Crescent General Trading
07.2015 - 02.2017
Assistant Sales Manager - Changhong
Al Futtaim Electronics
07.2014 - 07.2015
Sales Manager - Feltron
Fairway General Trading LLC
11.2012 - 06.2014
Territory Manager - Casio, NEC, Hyundai
Abba Electronics (Al Abbas Group)
03.2008 - 10.2012
Senior Sales Executive
Alonsa Electric Co. (M.E.) LLC
06.2005 - 02.2008
Assistant Sales Manager - Hospitality
B SIX Holiday Resorts Pvt. Ltd.
09.1998 - 04.2005
Sales Officer - Cinema Equipment
Cinerama Pvt. Ltd.
02.1994 - 07.1998
Bachelor of Science -
Mahatma Gandhi University
Certificate in Computer Software & Data Preparation -
NCVT
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