R. Sandesh Divagar
Dubai
Summary
Results-driven sales leader with over 20 years of experience in the audiovisual and electronics industry, specializing in the education sector. Expertise in driving sales of advanced interactive flat panels (IFPDs) and integrated AV solutions to schools, universities, and training institutes, complemented by a profound understanding of pedagogical needs. Mastery of key features such as multi-user collaboration tools, device management software (DMS), and certified educational platforms enhances the ability to deliver tailored solutions. Recognized as a trusted advisor to educational decision-makers, consistently exceeding targets through strategic relationship building and a consultative sales approach.
Overview
22
22
years of professional experience
Work History
Sales Manager Corporate Sales
Projection House LLC (Almoe Group of Companies)
06.2014 - Current
- Education Technology Specialist: Drive revenue growth by strategically selling interactive flat panels (IFPs) and integrated AV solutions to K-12 schools, universities, and training institutes across the UAE.
- Solution Selling: Expertly demonstrate and articulate the value of key educational features such as real-time Annotation, Split-Note mode for collaborative learning, Device Management Solutions (DMS) for centralized control, and Google EDLA certification for seamless app integration.
- Strategic Partnerships: Develop and nurture long-term partnerships with key decision-makers in the education sector, including IT directors, principals, and procurement managers, becoming a trusted advisor for their technology needs.
- Market Strategy: Conduct thorough market analysis to identify new opportunities within the education sector, developing targeted campaigns and pricing strategies to win large-scale tenders and multi-classroom deployments.
- Team Leadership: Manage and mentor a team of sales professionals, focusing on consultative selling techniques specific to the needs and budget cycles of educational clients.
Business Development Executive
Projection House LLC (Almoe Group of Companies)
06.2011 - 06.2014
- Successfully built and maintained strong relationships with clients, vendors, and partners to increase revenue and improve customer satisfaction.
- Negotiated and finalized contracts and agreements with clients and vendors, ensuring that all parties' needs were met.
- Prepared regular reports on sales and marketing activities, including competitor analysis, to provide insights into performance and inform future strategies.
- Attended trade shows and networking events to represent the company and build its brand in the UAE market.
- Collaborated with internal teams, including production and technical teams, to ensure that projects were completed successfully and met clients' needs.
Sales Executive
Jumbo Electronics
01.2007 - 05.2011
- Provided product information and guidance to customers, highlighting the features and benefits of various electronics products and providing recommendations based on customer needs and preferences.
- Maintained product knowledge, staying up-to-date on new products and industry trends, to better serve customers and improve sales.
- Assisted customers with product selection, providing recommendations based on their needs and preferences, and suggesting alternative options as needed.
- Processed sales transactions accurately and efficiently, using point-of-sale (POS) systems and handling cash and credit card payments.
- Handled customer complaints and concerns, providing timely and effective solutions to ensure customer satisfaction.
Sales Executive
Abans Limited
01.2004 - 08.2006
- Cultivated relationships with key clients to drive sales and enhance customer loyalty.
- Developed and implemented targeted sales strategies, resulting in improved revenue generation.
- Collaborated with cross-functional teams to streamline operations and enhance service delivery.
- Conducted presentations to stakeholders, effectively communicating product benefits and features.
Education
Master of Business Administration (MBA) - Business Administration And Management
University of Bedfordshire
United Kingdom05.2024
Skills
- Interactive Panel Solutions
- Smart Classroom Design & Implementation
- Audio-Visual System Integration
- Strategic Account Management
- Tender Management & Procurement
- Contract Negotiation & Deal Structuring
- Sales Forecasting & Pipeline Management
- Market Analysis & Competitive Intelligence
- Sales Team Development & Training
- Territory Management & Expansion
- Enterprise Client Relationship Management
- CRM Software Proficiency
- After-Sales Support & Service Excellence
Accomplishments
- Recognized as an Outstanding Sales Performer for two consecutive years by consistently exceeding sales targets, particularly in the education sector.
- Spearheaded the development of the corporate sales division and key customer base for Projection House since 2011, establishing the company as a leading AV supplier for educational institutes.
- Achieved a rapid promotion from Sales Executive to Sales Manager within the same organization, demonstrating exceptional performance and leadership.
- Developed and implemented a successful vertical-specific sales strategy that increased revenue from the education sector by 25% within 12 months.
- Expanded the company’s educational client base by 30% by identifying new opportunities and creating customized, curriculum-focused technology solutions.
- Successfully launched a new line of interactive audiovisual products, generating AED 2 million in sales within the first six months and significantly increasing brand awareness in the education market.
Brand Associations
- Interactive Display Solutions: Specktron | Samsung | NEC | Maxhub | Newline | ViewSonic | Epson | BenQ
- Audio-Visual Solutions: Bose | Shure | Sony | LG | Crestron | Sennheiser
- Collaboration Software: Zoom | Microsoft Teams | Google Workspace
- Control Systems: Crestron | Extron | AMX
Core Competencies
- Vertical Markets: Interactive Smart Classroom Solutions | Higher Education | Corporate | Hospitality | Government & Public Sector
- Product Expertise: Interactive Flat Panels (IFPDs) | Device Management Solutions (DMS) | Collaborative Software | AV Integration | Unified Communications
- Sales & Strategy: Key Account Management | Strategic Partnerships | Solution Selling | Tender & RFP Management | Contract Negotiation
- Leadership: Team Leadership & Mentoring | Sales Process Optimization | Cross-Functional Coordination
Training
- Selling Skills Training - Max Sales Solution
- Sales Process Training - Max Sales Solution
References
Available Upon Request
Timeline
Sales Manager Corporate Sales
Projection House LLC (Almoe Group of Companies)
06.2014 - Current
Business Development Executive
Projection House LLC (Almoe Group of Companies)
06.2011 - 06.2014
Sales Executive
Jumbo Electronics
01.2007 - 05.2011
Sales Executive
Abans Limited
01.2004 - 08.2006
Master of Business Administration (MBA) - Business Administration And Management
University of Bedfordshire
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