Rubeca Adlakha
Noida
Summary
Accomplished and innovative leader with extensive experience in corporate social responsibility (CSR), sustainability, and social impact sectors. Known for an entrepreneurial mindset, innovative approach to strategic planning, building cross-sectoral partnerships and strong understanding of corporate governance and financial management. Proven track record in designing and implementing large-scale programs that align corporate strategies with social missions, driving transformative change. Adept at curating impactful collaborations, navigating periods of growth and ambiguity, and building financial sustainability for social ventures. Passionate about digital literacy, skill development, diversity, equity and inclusion, and community empowerment.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Head- CSR and Sustainability
ATC India
11.2012 - Current
- Spearheaded the Digital Communities program, driving digital literacy and skill development initiatives across India, impacting thousands of underprivileged individuals and crossing 300 Digital Communities mark in 2022
- Developed and executed CSR strategies that align with ATC’s mission, ensuring that social impact is integrated into the company’s core business operations
- Focused on digital literacy, STEM, skill development, environmental sustainability, and healthcare
- Instrumental in creating a unique Digital Literacy and skill development program at tower sites, impacting over 600,000 beneficiaries and facilitating placements for more than 15,000 participants
- Curated healthcare partnerships, strengthening local health systems by providing access to quality healthcare for over 22,000 patients across 200 villages
- Introduced a STEM labs initiative in 55 government schools, enhancing learning outcomes for more than 11,000 students
- Managed a multi-million-dollar CSR budget, ensuring compliance with regulatory requirements and optimizing financial resources for maximum social impact
- Successfully raised funds and developed partnerships that amplified social impact of CSR initiatives with USISPF, Apollo, HP, CISCO and IBM to name a few
- Directed the day-to-day operations of the CSR and sustainability teams, ensuring the efficient implementation of programs
- Led cross-functional teams to execute sustainability initiatives, such as renewable energy projects and waste reduction programs, enhancing the organization’s environmental footprint
- Established and led the setup of the ATC CSR Foundation India, creating its policy, processes, M&E frameworks, and annual action plans
- Developed comprehensive governance frameworks to ensure the transparent and effective use of donor funds, aligning with CSR regulations and compliance standards
- Managed financial reporting, presenting annual budgets to the board, ensuring strategic alignment, financial health, and regulatory compliance
- Demonstrated expertise in CSR rules, ensuring full accountability, strategy formulation, and execution of compliance-related initiatives
- Successfully designed and implemented employee volunteering programs at ATC India, mobilizing over 5,000 volunteer hours annually
- Led the development and implementation of robust M&E frameworks for ATC India's CSR programs, ensuring the alignment of program outcomes with strategic objectives
- Positioned ATC as a leader in CSR and sustainability by representing the organization at national and international forums
- Played a key role in driving diversity, equity, and inclusion initiatives within ATC, particularly in the Asia-Pacific region
- Directed sustainability efforts across the APAC region, driving the development and implementation of corporate sustainability strategies
- Spearheaded cross-functional teams to execute sustainability initiatives, including renewable energy projects and waste reduction programs
Strategic EA to Chairman- CEO (APAC)
Sopra Steria
01.2011 - 09.2012
- Provided high-level strategic and operational support to the Chairman and CEO, playing a key role in the planning and execution of business strategies across the Asia-Pacific region
- Assisted in the development of business plans and account strategies for top global clients
- Supported the CSR team in the execution of digital literacy programs, aligning these initiatives with the broader business strategy and social impact goals of the organization
- Managed internal and external communications, including media relations and public speaking on behalf of the CEO
- Developed marketing collateral and presentations that effectively communicated the organization’s vision and achievements to stakeholders
Corporate Communications Lead and EA to CMD
Net4 India Ltd
06.2007 - 01.2011
- Led PR and corporate communications efforts, enhancing the organization’s brand image and stakeholder engagement
- Managed media relations, press releases, and public statements to ensure a consistent and positive brand perception
- Played a critical role in the company’s expansion efforts by developing marketing strategies, securing private equity funding, and supporting the CMD in strategic decision-making
- Developed and implemented business plans for new verticals and market expansion, driving the organization’s growth
- Led customer satisfaction surveys and market research initiatives, providing valuable insights that informed product development and service improvements
Strategic Alliances & Client Relationship Manager
Copal Art Pvt. Ltd
09.2005 - 05.2007
- Conducted art market research to identify trends and opportunities
- Developed strategic alliance proposals for fund distributors and managed client portfolios
- Led corporate and marketing communications to enhance brand visibility
- Formulated and implemented strategic plans aligned with the promoters' vision
Senior Manager- Marketing and Branding
Glenn Maurier Consumer Brands Ltd.
05.2002 - 08.2005
- Product and packaging development, marketing and brand building activities, Institutional and co-branding sales
- Channel management, Vendor development and negotiations, develop proposals and presentations for internal and external audiences and manage public relations
Business Manager (Marketing)
Motherson Jones Ltd.
01.1998 - 04.2002
- Channel creation in North and West India, cross promotions and institutional sales
- Packaging development, developed team communications and information for meetings, marketing and brand communications
Business Development Executive
Dongbu Corporation
05.1996 - 12.1997
- Identify business development opportunities for Korean iron and steel products in India, liaison with the corporate office and customers
- Identified business development challenges and customer concerns for proactive resolution
Education
MBA - Marketing
Newport University ( IACE Center, Bangalore)
12.2001
BBA - Marketing
Annamalai University
05.1997
CA Intermediate - Chartered Accountancy
Institute of Chartered Accountants of India
05.1996
Skills
- Strategy planning and execution
- ESG and CSR program
- Financial Planning and Budgeting
- Governance and Compliance
- Cross Sectoral partnerships and Fundraising
- Business Development and Strategic alliances
- Marketing and Corporate Communications
- Public speaking and thought leadership
- Sustainability reporting with focus on Climate Change
- Team Leadership & Development
- Monitoring, Evaluation, & Impact Assessment
- Policy Formulation and implementation
- Program management
Certification
- Certified Independent Director
- CSR Professional Certification, Institute of Company Secretaries of India
- BRSR and ESG Certification, Institute of Company Secretaries of India
- GRI Standards Reporting Certification, GRI Academy
- GHG Emission Accounting (ISO 14064 1,2 and 3) Lead Verifier/Validator, SGS Academy
- Six Sigma Green Belt, Indian Statistical Institute
- Business Analytics, Jigsaw Academy
- Certified Trainer Facilitator, Carlton University
- Certified Learning and Development Professional, Carlton University
Locations
- Noida, Uttar Pradesh, 201304, India
- Noida, Uttar Pradesh, 201301, India
Awards
- Tower Star Award 2023, Recognized for contributions to Sustainability initiatives and CSR Digital Communities Program in APAC.
- APAC DEI Council Team Member Award, Tower Star Award Finalist 2024.
Advisoryroles
Member of the Technical Advisory Group, American India Foundation (AIF), Providing strategic guidance, shaping key CSR initiatives.
Timeline
Head- CSR and Sustainability
ATC India
11.2012 - Current
Strategic EA to Chairman- CEO (APAC)
Sopra Steria
01.2011 - 09.2012
Corporate Communications Lead and EA to CMD
Net4 India Ltd
06.2007 - 01.2011
Strategic Alliances & Client Relationship Manager
Copal Art Pvt. Ltd
09.2005 - 05.2007
Senior Manager- Marketing and Branding
Glenn Maurier Consumer Brands Ltd.
05.2002 - 08.2005
Business Manager (Marketing)
Motherson Jones Ltd.
01.1998 - 04.2002
Business Development Executive
Dongbu Corporation
05.1996 - 12.1997
BBA - Marketing
Annamalai University
CA Intermediate - Chartered Accountancy
Institute of Chartered Accountants of India
MBA - Marketing
Newport University ( IACE Center, Bangalore)
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