Rubhan Raj
Summary
Entrepreneur and seasoned professional with over 12 years of diverse experience in health tech and finance, showcasing robust expertise in sales management, client relations, and operational excellence. Proven ability to develop innovative strategies that drive revenue growth and enhance customer satisfaction. Notable achievements include leading high-performing teams and successfully launching new products, underscoring a commitment to quality and continuous improvement. A passion for fostering collaborative environments and delivering exceptional results defines this professional journey.
Overview
15
15
years of professional experience
Work History
FRANCHISEE – YRN LUXURY PG & HOSTEL (CHENNAI)
YRN LUXURY PG & HOSTELS
Chennai
01.2024 - Current
- Company Overview: YRN Ladies Luxury PG & Hostels, a reputed brand known for providing premium accommodation to working professionals and students with more than 15 branches across Chennai & Coimbatore. With 15 years of experience in managing high-quality co-living spaces with a focus on guest comfort, safety, and modern amenities.
- Negotiated and leased infrastructure facilities to establish hostel accommodations, ensuring compliance with regulatory and operational requirements
- Enhanced hostel infrastructure by overseeing structural remodeling, facility upgrades, and procurement of essential utilities for improved resident comfort
- Designed and executed digital and offline advertising campaigns, including web promotions and poster distribution, to maximize brand visibility and attract potential occupants
- Generated qualified leads through active engagement on SEO and listing platforms such as Justdial, Sulekha, and Magic Bricks, driving occupancy growth
- Recruited, trained, and managed staff by assigning optimized daily tasks to ensure smooth hostel operations and superior service delivery
- Developed and monitored financial budgets, managing expenses and overheads to maintain cost efficiency and profitability
- Collected and analyzed periodic feedback from residents on accommodation and services to implement continuous improvements and boost customer satisfaction
- Conducted market research to identify and evaluate potential locations for business expansion across multiple cities
SR. CLUSTER SALES HEAD – BAJAJ FINSERV HEALTH (PUNE)
BAJAJ FINSERV HEALTH LIMITED
Pune
05.2021 - 04.2023
- Company Overview: Bajaj Finserv Health Limited, a health-tech arm of Bajaj Finserv Group. BFHL aspires to enable the health care ecosystem by providing a health management platform to the network of Medical service providers using the latest technology to improve health of consumers.
- Created Product Presentation & Product Pitch of Aarogya Care for Health-care Providers
- Monitor End-to-End process of Creation, System Readiness, Utilization, Recon & Product Sales by coordinating with Product, Operations, Sales & IT Team for Health-care Providers
- Created Marketing Plans for GTM Strategy for Aarogya Care Insurance & EMI Products
- Set Monthly Target, Follow-up Weekly Calls & Sales Training to achieve monthly Sale targets
- Dedicated 6-member direct Sales Team reportees to drive New BD & Sale across Labs in India
- Leading Labs empanelled are Metropolis, Thyrocare, Aarthi Scans, Redcliffe & Healthians
- Accompanied & Coordinated with Zonal Managers across India in all 3 Zones (North, West & South) for New BD Closures with indirect Sales team to drive Sale of products in Hospitals
- Zone-wise visits along with Sales Team on fortnight basis across India to interact with Partners, get Feedback and Customize the Insurance products as per their requirements
- Leading Hospitals empanelled across India are MGM, SRMC, Ruby Hall Clinic & Noble Hospital
- Designed Interactive Chatbots to enable Sales of Insurance products via digital platforms
- Encourage Sales Team by running Contests on Sale of Financial Products and New Biz. Closures
- Prepared SOP for Business Functions to establish smooth functioning of business
- Involved in Reconciliation process for Apollo Hospital relationship for last 2 FY PAN India
- Created Training Modules for FTE Manager & Executive on educating Business Processes
- Created Sales Governance Framework to implement effective process for Sales Improvisation
- Monitor smooth business functioning on Provider Recovery and Auto EMI Debit functionality
- Organize Weekly Sales Issue Calls and provider solutions for the Issues faced by Sales Team
CLUSTER SALES HEAD – BAJAJ FINSERV HEALTH (TAMIL NADU)
BAJAJ FINSERV HEALTH (TAMIL NADU)
Tamil Nadu
06.2020 - 04.2021
- Lead a 10-member On-role and 20-member Off-role Sales Team, to drive business
- Handled close to 100+ Medical Service Providers empanelled with BFL across Tamil Nadu
- Established Good relationships with Key Health Care Providers such as Apollo Hospitals, Sri Ramachandra Medical Centre, MGM Health Care, Dr. Kamatchi Memorial, MIOT & Billroth
- Part of the Business Development team and closed New empanelment with leading Hospitals such as MGM Health Care, Kumaran Hospital, V.S Hospital, PSG Hospitals, Shri Hospitals.
- Involved in Recruitment of Sales Trainees & Interns from Management Institutes
- Closed Business deals with New Providers such as MMRV Hospitals, Chinthamani, RG Stone and Medall Diagnostics on Health Prime Product
- Drive On-role and Off-role team for Cross-sell conversions on Health Prime and HEMI Card
- Monthly Business Plan and Marketing Campaigns for Providers
- Executed Interactive Chatbot campaign to drive more walk-in for Apollo Sugar Clinics
- Dedicated Relationship Manager to handle and drive business across all 21 Centres PAN India
- Published Weekly Business Report to CXOs, GM and Executive Staff of Apollo centres PAN India
- Coordinate with Sales Team and Provider for MBD Subvention collection from Key Partners
- Maintain proper Accounts on collections, reconcile and knock-off against outstanding payments
AREA SALES HEAD - RETAIL EMI CARD (TAMIL NADU)
BAJAJ FINANCE LIMITED
Tamil Nadu
05.2015 - 06.2020
- Company Overview: Bajaj Finance Limited, a subsidiary of Bajaj Finserv, is an Indian NBFC which deals in Consumer Finance, SME, Commercial Lending and Wealth Management. Retail EMI Cards Business is one of the vertical under the Consumer Business which provides Loans to Consumers in the Retail Sector for a minimum purchase of Rs. 3000 in the partner outlets under selected categories.
- Joined Bajaj Finance as a Management Trainee in 2015 and worked closely with Business Head and National Heads to frame & develop the Retail EMI Card Product at Head Office, Pune
- Prepared BRD to develop Galaxie Portal, a Web based merchant portal for the BFL IT Team
- Developed a FOS monitoring framework and FOS Field Tracker to monitor FOS BEAT plan
- Lead a 7-member On-role & 18-member Off-role Sales Team to drive Sales across 14 districts in Tamil Nadu region including Chennai, Coimbatore, Madurai, Trichy, Salem, Erode, Thanjavur, Dindigul, Tirupur, Nagercoil & Tirunelveli.
- Ensured continuous brand engagement and promoted the partner's brand offers via SMS, Emailers & Social-Media to the End Consumers
- Designed and displayed Marketing Collaterals such Banners, Arch, Pamphlets and Paper Inserts in important Hubs of TN to increase Brand visibility
- Closed New Business deals with Key Regional Players for Retail EMI Cards product
- Leading brands empanelled are Pothys, Jeyachandran Textiles, Derby, Saravana Super Stores, Saravana Selvarathinam, Fitness One & Sri Ganapathy Silks from Tamil Nadu
- Established Good relationships and drove Sales across 2000 business partners in Retail Sector
- Key Apparel partners such as Big Bazar, Unlimited, Shoppers Stop, Raymond and Zodiac
- Promoted as ‘Cluster Manager – Retail EMI Cards' in July'19 to handle 14 districts of TN
- Achieved the Business Target for Octoberfest 2K19 and earned a foreign trip to Bangkok
Summer Internship
DTZ an UGL COMPANY
Chennai
04.2014 - 05.2014
- Research and Analysis on the Residential Markets of Chennai Metropolitan
- Primary research and analyzed the Residential markets of Chennai
- Covered a total of 442 On-going residential projects in Chennai in 2014
- Created a Database for the upcoming DTZ Residential team in Chennai
PROGRAMMER ANALYST – TRAVELERS SELECT
COGNIZANT TECHNOLOGY SOLUTIONS
01.2011 - 06.2013
- Company Overview: Cognizant Technology Solutions is an American multinational corporation that provides custom information technology, consulting, information technology outsourcing and business process outsourcing services.
- Lead a 4-member team to Test & Certify the Software quality of IENET systems in 2011
- Lead a 7-member End to End Team for the Client ‘Travelers Insurance' in the Software Quality Assurance vertical in 2012
- Automated an essential Business Process, Defect Tracker which increased the efficiency and time savings in Status Dashboard preparations
- Tracked the Defects through Quality Center, handled Client & Business Analysts calls and involved in Product Management activities
- Handled 6 Integrated and 14 Monthly releases, presented Project Weekly status reports, Test Summary reports and Status Dashboards to the Clients
Education
GMPE - General Management
Indian Institute of Management
Lucknow, Noida01.2020
PGDM - Marketing Management
Loyola Institute of Business Administration
01.2015
B.E. - Electrical & Electronics Eng.
Sona College of Technology
01.2010
Class XII - Tamil Nadu State Board
Campion Anglo Indian Hr Sec School
01.2006
Class X - Anglo Indian Board
Campion Anglo Indian Hr Sec School
01.2004
Skills
- Sales Management
- Marketing Plan
- Develop New Capabilities
- Sales Recruitment
- Product Management
- Business Risk Assessment
Accomplishments
- ‘Mountain Movers Award' in April'22 from Mr. Devang Modi - CEO of Bajaj Health for achieving the Annual Sales Target - PAN India for the sale of Aarogya Care products for FY21-22
- Awarded the ‘Hero of the Moment Award' in October'22 for enabling digital platform for the sale of Insurance Products across India and developing GTM strategy for the Product launch
- Awarded the ‘Hero of the Moment Award' for month of July'21, for methodical completion of reconciliation with Apollo Hospital enterprises on the receivables for the FY 2020-21
- Awarded the ‘ Best Business Plan Award ' for the FY 2021-22 in driving business in Tamil Nadu markets comprising of Chennai, Coimbatore, Madurai, Trichy, Salem, Erode
- Achieved the Business Target for Octoberfest 2K19 and earned a foreign trip to Bangkok
- Won the ‘ Living Culture Award' for consistent achieving of more than 125% of Target for 2 straight Quarters in REMI Business in 2018
- Received the ‘ Sprinter Award ' by REMI Business Team for the consistent performance in driving sales and achieving monthly targets in January'17
- Awarded the ‘ Hero of the Moment ' by REMI Business Team for the support provided to get Retail EMI Card business live in the market in May'16
- Won the Octoberfest 2K16 contest (October, November and December months) with 194% achievement of my Targets in Q3
- Platinum Certification: Training Program for Employees moving to First Line Managers Role
- Sliver Certification: Day 1 Induction Program for New Joiners of Bajaj Finance
POSITIONS OF RESPONSIBILITY
- Product Manager for EMI Financing & Aarogya Care Products 2020-21
- Cluster Manager for a 29-member Team - Mentored and motivated them to drive Sales in BFL 2015-20
- Students Sports coordinator and Class Representative for 2013 Batch, LIBA 2013-15
- Commander in NCC & NCC ‘A', ‘B' and ‘C' Certificate holder with Company Sergeant Major rank 2008-09
ACADEMIC ACHIEVEMENTS
- First place in ‘Adathon' a Promo Ad creation competition for Calicut Mini Marathon, IIM – K 2014-15
- Second place in ‘The Pit Lane' a Social Media Marketing competition by Sahara Force India, MICA 2014-15
- Secured Second place in ‘The Best Manager' Event in LIBA Premier League 2014-15
Timeline
FRANCHISEE – YRN LUXURY PG & HOSTEL (CHENNAI)
YRN LUXURY PG & HOSTELS
01.2024 - Current
SR. CLUSTER SALES HEAD – BAJAJ FINSERV HEALTH (PUNE)
BAJAJ FINSERV HEALTH LIMITED
05.2021 - 04.2023
CLUSTER SALES HEAD – BAJAJ FINSERV HEALTH (TAMIL NADU)
BAJAJ FINSERV HEALTH (TAMIL NADU)
06.2020 - 04.2021
AREA SALES HEAD - RETAIL EMI CARD (TAMIL NADU)
BAJAJ FINANCE LIMITED
05.2015 - 06.2020
Summer Internship
DTZ an UGL COMPANY
04.2014 - 05.2014
PROGRAMMER ANALYST – TRAVELERS SELECT
COGNIZANT TECHNOLOGY SOLUTIONS
01.2011 - 06.2013
PGDM - Marketing Management
Loyola Institute of Business Administration
B.E. - Electrical & Electronics Eng.
Sona College of Technology
Class XII - Tamil Nadu State Board
Campion Anglo Indian Hr Sec School
Class X - Anglo Indian Board
Campion Anglo Indian Hr Sec School
GMPE - General Management
Indian Institute of Management