Summary
Overview
Work History
Education
Skills
Certification
Hobbies
Timeline
Generic

Ruchir Pandey

Sales Development Representative
Bengaluru

Summary

Results-driven Sales Development Representative (SDR) with a strong background in B2B sales, business development, and customer relationship management. Proven expertise in outbound prospecting, lead generation, and pipeline development across various industries, with hands-on experience using Salesforce and other CRM tools. Adept at consultative selling, objection handling, and market research, with a track record of exceeding targets and driving revenue growth. Recognized for strong communication, strategic thinking, and teamwork in fast-paced, high-growth environments. Seeking to leverage my skills in a dynamic sales-driven role in Singapore to contribute to business success and customer acquisition.

Overview

11
11
years of professional experience
5
5
Certifications
2
2
Languages

Work History

Sales Development Representative APAC

IBM Apptio
11.2023 - Current
  • Own prospecting activities within the assigned account base.
  • Develop and execute a structured outbound prospecting methodology, including cold calling, email campaigns, LinkedIn outreach, and audience segmentation.
  • Conduct extensive cold calls and email outreach to engage and qualify potential clients.
  • Navigate organizational structures to identify and connect with executive decision-makers.
  • Qualify leads and schedule introductory meetings and product demonstrations with potential customers.
  • Deliver compelling sales presentations when required.
  • Work with technical counterparts to successfully orchestrate and win Proof of Value (POV) engagements with prospective clients.
  • Track and manage all prospecting, qualification, and lead management activities using Salesforce.com.
  • Gain a deep understanding of Apptio’s cloud cost management and IT financial management solutions to effectively communicate the value proposition.
  • Address objections, handle competitive questions, and articulate Apptio’s unique differentiation.
  • Provide market intelligence and customer insights to Sales, Product, and Customer Success teams.
  • Collaborate with Field Sales and Marketing to optimize the lead generation process and improve team selling productivity.
  • Continuously refine messaging, improve outreach effectiveness, and share best practices with the team.

Marketing Development Representative APAC

Apptio
01.2023 - 10.2023
  • Conduct outbound prospecting via cold calling, email, and LinkedIn outreach to identify and engage potential customers.
  • Develop and execute a structured prospecting plan, including call scripts, audience segmentation, and engagement strategies.
  • Qualify inbound and outbound leads, scheduling introductory meetings and product demos for Account Executives (AEs).
  • Gain a deep understanding of our target personas, market positioning, and value proposition.
  • Utilize Salesforce.com and other CRM tools to track and manage lead activities, pipeline, and account notes.
  • Quickly learn the technical aspects of Apptio's Cloud Financial Management (CFM) solutions to effectively communicate value propositions and handle objections.
  • Provide business acumen to customers, understanding their challenges and configuring the best solutions to exceed expectations.
  • Collaborate with Field Marketing and Sales teams to optimize lead generation and conversion efforts.
  • Research and identify key decision-makers within target accounts.
  • Stay up to date with industry trends and competitor insights to enhance prospecting efforts.
  • Consistently achieve and exceed monthly and quarterly quotas for qualified leads.

Business Development Manager

Cloudwiry
08.2020 - 12.2022
  • Led end-to-end business development activities to drive revenue growth for Cloudwiry's Cloud Cost Optimization & FinOps solutions.
  • Identified, engaged, and nurtured enterprise prospects, developing strong relationships with key decision-makers in IT, Finance, and Procurement.
  • Executed outbound prospecting strategies, including cold calling, email campaigns, and LinkedIn outreach, to generate a high-quality sales pipeline.
  • Conducted product demos and presentations, effectively communicating Cloudwiry’s value proposition to C-level executives and IT leaders.
  • Managed the full sales cycle, from lead qualification to closing deals, ensuring alignment with customer cloud financial management goals.
  • Collaborated with cross-functional teams, including Sales Engineering, Product, and Marketing, to tailor solutions to client needs.
  • Developed and implemented strategic sales plans, optimizing outreach and engagement efforts to maximize conversions.
  • Negotiated and closed high-value contracts, working closely with procurement teams to facilitate smooth deal execution.
  • Provided market intelligence and competitive analysis, identifying key trends and opportunities to enhance go-to-market strategies.
  • Maintained accurate sales activity tracking in CRM, ensuring visibility into pipeline, forecasts, and customer interactions.

Service Delivery Operations Associate

Accenture
08.2019 - 07.2020
  • Managed sales operations for Global Knowledge, a US-based partner, overseeing the Colorado, Denver territory.
  • Handled 200+ outbound and 200+ inbound sales-related calls weekly, engaging with qualified prospects and driving revenue growth.
  • Recognized with the "Star of Business" Award for significantly increasing company revenue and value in Q3 FY'20.
  • Built and nurtured client relationships, providing exceptional customer service and resolving inquiries efficiently.
  • Utilized Salesforce CRM to track sales activities, manage customer interactions, and optimize the sales pipeline.

Sales Development Executive

Empreus Technologies
07.2018 - 07.2019
  • Conducted market research to understand various industries and identify effective penetration strategies.
  • Developed and executed outbound prospecting campaigns through cold calls, emails, and social media outreach.
  • Identified and qualified sales opportunities, effectively communicating the company’s unique selling propositions and competitive differentiators.
  • Managed inbound leads, nurturing relationships and routing qualified prospects to sales executives for closure.
  • Maintained and updated CRM systems, ensuring accurate tracking of leads, customer interactions, and sales activities.

Service Coordinator

Hitachi Systems Micro Clinic
01.2014 - 02.2015
  • Managed service requests and issue resolution for HP laptops provided by the government to students, ensuring timely and effective solutions.
  • Coordinated with engineers to schedule and oversee on-site repairs and technical support.
  • Maintained and updated service records, ensuring accurate documentation of complaints, resolutions, and escalations.
  • Liaised with partners such as Marks & Spencer, troubleshooting and implementing solutions for server-related issues.
  • Collaborated with departmental leaders to identify recurring issues and develop proactive service strategies.
  • Monitored project timelines and adjusted workflows, ensuring efficient service delivery and adherence to deadlines.

Education

MBA - Marketing And IT

NSHM College of Management And Technology
Kolkata, India
04.2001 -

Skills

CRM management

Lead qualification

Leads prospecting

Sales forecasting

Marketing support

Objection handling

Account prospecting

FinOps

Cloud Financial Management

IT Financial Management

Certification

AWS Certified Cloud Practitioner

Hobbies

1. Fitness & Outdoor Activities – Enjoy running, trekking, and maintaining an active lifestyle to stay disciplined and focused.

2. Networking & Professional Growth – Actively engage in industry events and sales webinars to enhance knowledge.

3. Reading & Personal Development – Enthusiastic about business strategy, leadership, and self-improvement books.

4. Traveling & Cultural Exploration – Passion for exploring new places, understanding diverse cultures, and adapting to different environments.

Timeline

Certified Practitioner: IBM Kubecost

03-2025

IBM Cloudability Level 1

03-2025

Sales Development Representative APAC

IBM Apptio
11.2023 - Current

FinOps Certified Practitioner

09-2023

Marketing Development Representative APAC

Apptio
01.2023 - 10.2023

AWS Partner: Cloud Economics Accreditation

09-2021

AWS Certified Cloud Practitioner

03-2021

Business Development Manager

Cloudwiry
08.2020 - 12.2022

Service Delivery Operations Associate

Accenture
08.2019 - 07.2020

Sales Development Executive

Empreus Technologies
07.2018 - 07.2019

Service Coordinator

Hitachi Systems Micro Clinic
01.2014 - 02.2015

MBA - Marketing And IT

NSHM College of Management And Technology
04.2001 -
Ruchir PandeySales Development Representative