Rumi Mukherjee

Summary

Highly motivated and creative Content and Copy writer with proven track record developing engaging content. Works well independently as well as collaboratively. Adept at managing multiple projects while producing successful outcomes.

Overview

3

years of professional experience

1

Certificate

4

Languages

Work History

Content Creator

LearNow IDTCS Pvt.Ltd

Bengaluru

05.2022 - Current

Create content with SEO keywords drawn from Google Analytics.
Write SEO optimized content for company website, articles, off- page SEO blogs, Guest posts, Press releases, etc.
Write blogs on SAFe and Scrum methodologies, L&D, Leadership Development, AI, Machine Learning, Cloud computing, IoT, etc.
Write quality content for clients, enabling site visitors to quickly obtain information.
Implementing strategies and tactics to grow followers on social media channels.
Coordinating with marketing and design teams to illustrate articles.
Editing and proofreading drafts of articles and other documents.
Researching and writing articles on trending topics using tools like Google Trends, Buzzsumo, etc.
Writing taglines, captions and content for company website using on page SEO best practices to increase PA DA of website.
Promoting and marketing works through social media platforms.
Collaborating with illustrators and graphics designers to enhance content.
Strengthening content through proofreading and editing.
Writing company eBooks, ppts, and emailers for email marketing campaigns

Content Writer

TaskVirtual

Kolkata

04.2021 - 04.2022

Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
Completed thorough research into assigned topics by global clients.
Provided writing support in fast-paced environment for variety of public-facing materials.
Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
Monitored competitor content to identify areas for improvement in client campaigns.
Performed keyword research to optimize content for SEO.
Repurposed and optimized existing content for use in different mediums.
Formatted content to adhere to industry-specific style guides.
Worked with teams of designers, editors and marketers to create content for client campaigns.
Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
Developed content for variety of topics, ranging from medical to lifestyle, for multiple websites.
Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
Developed content for press releases and newsletters to promote products and services.
Utilized feedback from clients and colleagues to improve content quality.
Composed original written material for various types of tasks assigned by overseas clients and got approved.
Wrote advertising material and other posts for social media profiles of Clients.
Wrote brand website content following SEO best practices.
Wrote product descriptions for global clients and C-suites
Wrote in-house content for company website and articles for the same.
Worked on generating leads for clients
Worked on transcription tasks for clients
Did audio-editing works on client's podcast audios using Audacity

Teacher

St. Augustine's Day School

Shyamnagar

08.2013 - 10.2014

Incorporated multiple types of teaching strategies into classroom.
Worked cooperatively with other teachers, administrators, and parents to help students reach learning objectives.
Incorporated exciting and engaging activities to achieve student participation and hands-on learning.
Kept students on-task with proactive behavior modification and positive reinforcement strategies.
Communicated frequently with parents, students, and faculty to provide feedback and discuss instructional strategies.
Supported student physical, mental, and social development using classroom games and activities.
Graded and evaluated student assignments, papers, and course work.
Participated in parent teacher conference to discuss developments of students and increase support.
Conducted evaluations to measure performance and progress of students, providing guidance for areas requiring improvement.
Registered student progress and attendance on database to enable tracking history and maintain accurate records.
Developed and administered tests for students to measure academic proficiency and understanding.
Advised and counseled students to help them develop skills and knowledge required to succeed.
Developed and implemented classroom routines to address varying student needs.
Helped students explore concepts with engaging, learning-focused activities.
Participated in department meetings to provide input to colleagues about student achievement and improvement.
Created and developed lesson plans to meet students' academic needs.
Designed detailed learning plans for struggling students based on test, homework and assignment records.

Education

Master of Arts - English Literature

Rabindra Bharati University, Bidhannagar

07.2012 - 08.2014

Bachelor of Arts - Arts

West Bengal State University, Barasat

06.2008 - 07.2011

Skills

Creative writing

Proofreading

Team contribution

Unique content creation

Editing and review

Keyword optimization

SEO

MS Word

SEM

Google Analytics

SMM

Additional Information

I was a teacher initially from the year 2012 to 2014. However, I quit working after getting married in the year 2014 and served as a dedicated housewife for seven years. In the year 2021 I resumed my professional career as a Content Writer.

Certification

Advanced Certificate In Digital Marketing (pursuing)

Interests

Digital marketing

Painting

Graphics Designing

Data analytics

Spending time with my son

Timeline

Content Creator - LearNow IDTCS Pvt.Ltd

05.2022 - Current

Content Writer - TaskVirtual

04.2021 - 04.2022

Teacher - St. Augustine's Day School

08.2013 - 10.2014

Rabindra Bharati University - Master of Arts, English Literature

07.2012 - 08.2014

West Bengal State University - Bachelor of Arts, Arts