Rushmeet Arora
Head - Strategic Partnerships
New Delhi
Summary
Synopsis I am a sales & marketing professional with 16 years of experience across functions and industries namely banking, education, payments, e-commerce and insurance.
Overview
18
18
years of professional experience
7
7
years of post-secondary education
Work History
Head - Strategic Partnerships
Airtel Digital Limited
Gurgaon
03.2021 - Current
- Launch of Wynk Music and Airtel Xstream Internationally in South East Asia, Middle East with an annual subscription revenue of 10 CR
- Driving an ARR of 15 CR through an white-labeled video SAAS product for media and broadcast industry based on Airtel Xstream. Key Customers - Raj TV, ErosNow, DangalPlay, ABP News etc
- Driving an ARR of 7 CR with B2B And B2B2C partnerships for Wynk Music and Airtel Xstream with brands like Flipkart, Boat, TVS motors, Furacia Aptoide, SnapChat, HDFC Bank etc.
Associate Director - Strategic Partnerships
Zoomcar India
Bengaluru
02.2020 - 05.2021
- Leading Strategic alliance and partnerships across the board driving 20% of companies topline
- Deep-integration with OTA’s like GO-MMT and other aggregators in mobility space, Super apps like Paytm Mini, Phonepe, Google pay HDF Smart Buy etc.
- Loyalty program - Supermiler with exclusive rewards from partner brands MMT Black, Taj Hotels, Zomato Gold etc
- Vertical partnerships with Taj Group, ITC, Go-Air etc
- Horizontal partnership with Meru, Bounce etc
- Affordability solutions (Zest Money & Bajaj Fin), work on launch of co-brand credit card, deeper alliances with banks & associations
- Brand alliances with over a 100 brands to create strong value for renters & subscribers and driving conversions
Agripreneurial
Start-up
New Delhi
11.2018 - 02.2020
- Floriculture and aromatic crop project in Uttarakhand
- Helping various farmer communities engaged in production of aroma oils sell directly to fragrance and flavoring industry directly
AVP Marketing
Aviva India
Gurgaon
06.2016 - 11.2018
- Drove 170 Cr of annual revenue by launching various digital lead generating projects for the “child” segment eg: Kidoscope.in, Aviva’s Grandparent proposition etc
- Strategic partnership and deep integration with brands like Kidzania, Smartivity, Firstcry, Momspresso, online parenting communities etc
- CEO Award 2018 – for creating one of a kind “Parenting Platform”, Strategic Alliances & Partnerships/ Snapdeal.com
Sr. Manager - Strategic Alliances and Partnerships
Snapdeal.com
Gurgaon
04.2014 - 06.2016
- Drove an MRR of 200Cr through bundling of digital extended warranty and gadget insurance with electronic products. First in the industry.
- Strategic partnerships with Onsitego, AppsDaily, Edelweiss, Bajaj Finserve, DBS Bank etc
- Launch of HDFC Snapdeal Credit Card
Regional Sales Manger
PayU India
Gurgaon
06.2012 - 04.2014
- Drove an ARR of 400 CR and a GMV 2000 CR by leading the education vertical pan India
- Launching online payment facilities across schools & higher education institutes like the PTU, LPU, PEC in Punjab, Pathway Schools, Ryan Group, Amity University, CCS University, DPS Schools etc
- Launch of channel partner model with school fee aggregators and ERP solution providers
Marketing & Project Manager
Educomp Solutions Ltd
09.2010 - 06.2012
- Launching Educomp schools across various cities (Banglore, Indore, Karnal, Nagpur) with enrollment of 300-350 students per school and a combined ARR of 28 CR in the first 2 years of launch
- Market study and pre-sales – for new JV’s in school segment
- Corporate alliances with key brands in the city to drive student enrollments
- Designing the marketing callander, media buying and media planning for launch.
Sr. Sales Manger
Deutsche BAnk AG
05.2006 - 09.2010
- Core Member - Launch of Platinum and Signature cards in India
- Private banking portfolio management + Channel sales, handling a team of 25 sales managers
Territory Sales Leader
American Express
05.2005 - 05.2006
- Revenue generation through Amex platinum charge card portfolio
Education
BBA - Marketing
Guru Gobind Singh Indraprastha University
New Delhi 04.2002 - 05.2005
Skill-Cum Technology Upgradation Programme - Related Sciences
CENTRAL INSTITUTE OF MEDICINAL AND AROMATIC PLANTS
Lucknow 01.2019 - 04.2019
General Green House Management And Floriculture -
NATIONAL INSTITUTE OF POST HARVEST TECHNOLOGY'S HTC
Pune 05.2019 - 06.2023
Skills
Startegic Alliance and Partnerships
Sales Leadrship
Digital Product Development and new Product launch
Awards & Recognition
- CEO Award 2018, Aviva India
- Core Member Deutsche Bank AG, Launch of credit cards operations, India.
- Founding Member of Klickpay (Snapdeal.com) - payments initiative for internal and external merchants.
- Star Performer 2013, PayU India
- Achiever's Award 2015, Snapdeal – Financial Services
Timeline
Head - Strategic Partnerships
Airtel Digital Limited
03.2021 - Current
Associate Director - Strategic Partnerships
Zoomcar India
02.2020 - 05.2021
General Green House Management And Floriculture -
NATIONAL INSTITUTE OF POST HARVEST TECHNOLOGY'S HTC
05.2019 - 06.2023
Skill-Cum Technology Upgradation Programme - Related Sciences
CENTRAL INSTITUTE OF MEDICINAL AND AROMATIC PLANTS
01.2019 - 04.2019
Agripreneurial
Start-up
11.2018 - 02.2020
AVP Marketing
Aviva India
06.2016 - 11.2018
Sr. Manager - Strategic Alliances and Partnerships
Snapdeal.com
04.2014 - 06.2016
Regional Sales Manger
PayU India
06.2012 - 04.2014
Marketing & Project Manager
Educomp Solutions Ltd
09.2010 - 06.2012
Sr. Sales Manger
Deutsche BAnk AG
05.2006 - 09.2010
Territory Sales Leader
American Express
05.2005 - 05.2006
BBA - Marketing
Guru Gobind Singh Indraprastha University
04.2002 - 05.2005