Sachin Tandon
Sales & Marketing Professional
Ahmedabad
Summary
Accomplished Sales & Marketing Professional with over 18 years of comprehensive experience in strategic planning, revenue growth, and operational efficiency. Proven expertise in establishing dealer networks, streamlining sales operations, and leveraging digital marketing strategies. Adept at managing large teams and consistently achieving sales targets, with a strong track record of driving business expansion and market penetration. Skilled in initiating new marketing strategies to attract customers and boost sales. Expertise in creating and delivering impactful sales presentations to educate and motivate team members.
Conducted Training Classes of Sales Team In Bata India Limited & Raymond Apparels
Overview
19
19
years of professional experience
Work History
National Sales Head
Oracura Solutions Pvt Ltd
5 2023 - Current
- Leading network of 3000+ dentists with dedicated sales team and dealer network across India
- Managing 6 Retail COCO stores and network of retail stores including pharmacies and superstores
- Achieving annual sales targets and launching market schemes
- Organizing BTL activities for brand promotion
- Free sampling of Products on Airport
- Selling Products On airport stores.
Sales Head
Dental Fruits
06.2021 - 05.2023
- Directed pan-India sales operations
- Implemented strategies for business growth and market expansion.
Area Sales Manager
Raymond Apparel Ltd
07.2019 - 06.2020
- Managed the shoe division business across Gujarat through exclusive brand outlets and franchise stores.
Area Sales Manager
Bata India Ltd
02.2016 - 06.2019
- Oversaw shoe division business across the state of Gujarat, Bihar, and Jharkhand, managing 1700 retailers and 30 distributors.
Deputy Sales Manager
Relaxo Footwear
01.2012 - 02.2016
- Directed the Flite, Hawaii, and Spark divisions across Gujarat, handling 1000 retailers and 31 distributors.
Area Sales Manager
Ballarpur Industries
12.2008 - 12.2011
- Managed the Bilt Stationery business in Gujarat.
Sales Officer
Tata Autocomp GY Batteries Pvt Ltd
10.2006 - 11.2008
- Launched and established the Tata Green Batteries distribution business in South Gujarat.
Sales Officer
Amara Raja Batteries
10.2005 - 10.2006
- Managed the Amaron battery business through franchisees in South Gujarat.
Sales Officer
Cadbury India Ltd
02.2005 - 10.2005
- Handled the Cadbury India business through distributors in Ahmedabad.
Education
Digital Marketing
Narsee Monjee Institute Od Management Studies
MumbaiSkills
Sales Management: Leadership and oversight of sales teams to drive performance and meet targets
Retail Strategy: Development and execution of effective retail market strategies
Sales Planning & Execution: Expertise in sales forecasting, planning, and implementation
Visual Merchandising: Enhancement of in-store customer experience through effective visual merchandising
Resource Management: Strategic allocation and management of resources for optimal productivity
Inventory Planning: Efficient inventory management to ensure product availability and minimize costs
Digital Marketing: Proven ability in managing digital marketing campaigns and utilizing various digital tools
Market Expansion: Strategic growth through dealers, distributors, and franchise
Product Launches: Successfully launching new products and market schemes
BTL Activities: Organizing below-the-line marketing activities for brand promotion
Digitalmarketingexpertise
- Created and managed Facebook pages, executed Facebook ad campaigns, and optimized sales funnels.
- Organized webinars, online events, and developed monthly content calendars.
- Executed Google ad campaigns and performed digital analytics.
- Tools: Semrush, Get Response, Lumen 5, Adobe Spark, Canva, Pablo by Buffer, Buzzsumo, Hootsuite, InVideo.
References
Available upon request
Personal Information
Date of Birth: 01/04/78
Projects
- Associated with the Launch of TCA-65 (Smaller Pack of FROOTI), Modi Beverages Pvt Ltd (Franchise of PARLE Group), Conducted market research on Packaged Drinking water and analyzed the supply chain for the successful launch of Frooti
- Associated with the launch of Tata Green Batteries from the house of M/s Tata Autocomp GY batteries Pvt ltd in the market of state of Gujarat.
Timeline
Sales Head
Dental Fruits
06.2021 - 05.2023
Area Sales Manager
Raymond Apparel Ltd
07.2019 - 06.2020
Area Sales Manager
Bata India Ltd
02.2016 - 06.2019
Deputy Sales Manager
Relaxo Footwear
01.2012 - 02.2016
Area Sales Manager
Ballarpur Industries
12.2008 - 12.2011
Sales Officer
Tata Autocomp GY Batteries Pvt Ltd
10.2006 - 11.2008
Sales Officer
Amara Raja Batteries
10.2005 - 10.2006
Sales Officer
Cadbury India Ltd
02.2005 - 10.2005
National Sales Head
Oracura Solutions Pvt Ltd
5 2023 - Current
Digital Marketing
Narsee Monjee Institute Od Management Studies
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