Sachin Verma

Executing strategies across accounts and contributing to new business initiatives for all the clients on the paid media channel.

Overseeing and optimizing the day-to-day operations for the paid media team.

Managing and coordinating various departments to ensure efficient processes, high-quality output, and exceptional customer satisfaction.

• Strategic Planning: Develop and implement operational strategies aligned with the client goals and objectives. Continuously evaluate and improve operational processes to enhance efficiency and productivity.
• Team Leadership: Provide strong leadership and direction to the operations team, including department managers and staff. Foster a culture of collaboration, accountability, and continuous improvement.
• Performance Management: Establish key performance indicators (KPIs) and metrics to measure operational performance. Monitor and analyze performance data to identify areas for improvement and take corrective actions as needed.

Stakeholder Engagement: Collaborate with internal & External stakeholders , such as senior management, department heads, and cross-functional teams & Clients to align operational activities with overall business objectives. Serve as a point of contact for external stakeholders for the Campaigns reporting , Strategy & Budget insight with business growth progress for business.

• Expertise in managing the process operations with key focus on optimal utilization of resources with result oriented record of streamlining the working SLA's & SOPs for enhanced operational effectiveness.
• Professionally Expert in leading a team of individuals to meet assigned customer satisfaction and performance targets,
• Monitor overall success of workflow service delivery & Review performance data from the operations teams to evaluate the effectiveness of individual influencers.
• Coordinate between the departments for the better collaboration with the Improvement plans & strategies that overall help the process development.
• Supported recruitment activities, including hiring and conducting appraisals.
• Managed and motivated employees to achieve KPIs and implemented strategies to improve service delivery, elevating company success.
• Oversaw recruitment of high-performing staff to aid successful achievement against sales and performance targets.
• Identified areas for improvement within the department, implementing strategic initiatives to address gaps in performance or resources.
• Measured success through data-driven analysis of key metrics, making informed decisions about future strategic direction based on findings.

• Worked as team lead for 2 years & Responsible for strategizing the Business process, project management, Team management.
• Improved customer satisfaction and sales through considered coordination with colleagues, enhancing overall care and service.
• Worked with drive and determination to consistently exceed targets, leading by example to motivate high-achieving teams.
• Encouraged sales associates to cross-sell additional products and services to purchasing customers.
• Proactively solved complex operational problems, positively impacting business direction.

• Served as customer service team lead, enforcing company policies, answering co-workers' questions and training new staff.
• Gained exposure in Google AdWords and Analytics; experience in user behavior study and landing page analysis.
• Proficient in working in an online environment of constant change, challenge and multiple targets; extensive knowledge of the digital industry along with its trends and technologies.
• All-rounder with extensive experience of content strategy, editorial flow, paid search advertising, copywriting, client satisfaction and working with a diverse team of expert in-house writers.
• Effective relationship management with strong analytical and communication skills.
• Expertise in Google Analytics , Google Merchant center, AdWords Editor and other Google tools.
• Rendering services as Strategic Consultant to high value clients in Australia, India and UK; providing support for paid media campaigns on Google.
• Understanding campaign goals with SMB Advertisers and helping to create optimum solutions for websites, ecommerce, store front visits and leading generation.
• Inspired teams to achieve or exceed goals through regular motivation, implementing loyalty incentives and facilitating team-building activities.

• Google Accords PPC Campaign Analysis & Social Media Marketing Campaign
• Real Time Bidding Campaign & Market Analysis and Trend Report Of Any Industry.
• Strategic Planner Advisor For New Project of Any Industry On Advertising
• Helping the Business Development Team in proposals for new SEO,PPC Clients.
• Keyword research with tools like Google Keyword Planner and Word tracker. • Creating Google Sitemaps and Business Local Listing.
• Working with Google Analytic to set up Goal Funnels, Remarketing, and Integrating Adwords and Analytics account for tracking and reporting.
• Managing Social Media Campaigns for clients' projects.

• Created plans and communicated deadlines to complete projects on time.
• Resolved customer queries and problems using effective communication and providing step-by-step solutions.
• Manage Google Adwords account for various Clients.
• Launch Google Adwords Campaign as per Customer's Advertising Requirements. • Industry specific potential keyword research.
• Creating Adwords campaigns for search & display network for multiple Clients.
• Keyword research & selection to expand campaigns.

• Handling projects for On Page Optimization activities
• Have leaded Off Page Optimization activities i.e. URL/ Directory Submission, Blog posting and commenting, Classified, Social Bookmarking, Article Submission, Video Uploading, Forum Posting, Image submission, Press release and PPT submission.
• Research the best Keywords using tools as Google Ad Words, with less competition and high search volume for high Ranking of website. Increase the traffic, ranking the keywords and Social media optimization for Project as per requirement.