Sagar Keshavrao Bhamare
Nashik
Summary
Sales Manager with extensive experience at Diageo India, specializing in effective sales and marketing strategies. Proven ability to lead product launches and teams, resulting in substantial revenue increases. Managed operations in various markets, optimizing channel sales and boosting brand visibility through strategic business development initiatives.
Overview
15
15
years of professional experience
Work History
Sales Manager
Inbrew Beverages Pvt. Ltd.
Aurangabad
11.2024 - Current
- Managed Central Maharashtra business comprising seven distributors.
- Coordinated primary sales with SNOP team to achieve strategic objectives.
- Drove secondary sales targets through effective team collaboration.
- Executed OME management practices to optimize performance.
- Activated DME initiatives by tracking secondary and tertiary data.
- Oversaw people management for three direct reports and twelve promoters.
- Led NPD drives, contributing to additional volume growth.
- Monitored project tasks to ensure compliance with established frameworks.
Sales Manager
Inbrew Beverages Pvt. Ltd.
10.2022 - 11.2024
- Managed operations for 10 KSBCL depots in north Karnataka, ensuring optimal performance.
- Achieved and maintained strong market share within one of Karnataka's critical areas.
- Oversaw primary and secondary sales management to drive revenue growth.
- Executed OME management strategies to enhance operational efficiency.
- Tracked secondary and tertiary data to support DME activation initiatives.
- Led a team of 15, focusing on effective people management and development.
- Generated approximately 25 lakh cases annually through strategic planning.
- Collaborated with government bodies, including Distribution KSBCL and Retail MSIL, for compliance.
Assistant Manager Customer Marketing (SCME)
Diageo India
01.2020 - 09.2022
- Managed operations across challenging markets in West region, leading to strategic growth initiatives.
- Developed and executed planning and budgeting strategies for regional market expansion.
- Collaborated closely with SNOP teams to ensure consistent supply chain efficiency.
- Engaged with government bodies such as OIDC to facilitate compliance and partnerships.
- Negotiated with local manufacturers for Prestige Brands to enhance product availability.
Assistant Manager Sales
Diageo India
01.2018 - 01.2019
- Developed and executed strategies to drive sales and increase market share.
- Managed business operations and distribution networks across the region.
- Oversaw sales teams, including 4 distributors, 6 sales representatives, and 22 activation executives.
- Coordinated with vendors to secure activation materials for initiatives.
- Monitored competition and market trends to adapt strategies accordingly.
- Designed, implemented, and evaluated marketing strategies, including campaigns and discounts.
- Set and reviewed sales targets monthly, quarterly, semi-annually, and annually.
Senior Executive
Diageo India
Nasik
06.2016 - 01.2018
- Developed and executed strategies to drive sales and enhance market share.
- Managed entire business operations and distribution network across the region.
- Coordinated with vendors to secure activation materials for various initiatives.
- Oversaw management of sales teams, including 4 distributors, 6 sales representatives, and 22 activation executives.
- Monitored competition and market trends to adapt strategies effectively.
- Designed and regularly evaluated marketing strategies, including campaigns and retail discounts.
- Set, monitored, and reviewed sales targets on a monthly, quarterly, semi-annual, and annual basis.
- Reported directly to cluster head on performance metrics and strategic initiatives.
Territory Sales Executive
United Breweries Ltd.
Jalgaon
01.2016 - 06.2016
- Taking care of biggest volume with the Strong Market Share in ROM.
- Managing 5 distributors and their team’s from different locations.
- Aggressively deployed marketing material in the market as the territory was vacant since a year.
- Take the advantage of strong brands and utilised it to make available of slow moving brands
- All distributors claim process made on track.
Field Supervisor
Smollan Services Pvt.Ltd.
Nasik
01.2015 - 01.2016
- Give growth to USL-Diageo by handling their activation department for respective Region.
- Managing a team of Activation Executives at different locations.
- Prepare PJP for team co-operation with SCMM, ASM, and TSEs of Respective districts.
- Pull the tertiary Sales to achieve Monthly Sales.
- Use The QDVP3 Format for Available, Visible, and promote in such a persuasive way, with an affordable price, which offers to customer buy the Product.
- Reporting to Field Manager, SCMM, and ASM of Usl-Diageo.
- Handling new launches, Execute Attractive displays and Promotions.
- Resolve dispute of retailers by visiting market.
- Managing new recruitment as well as mapping their joining process.
- Training to the team on a monthly basis, with the presence of SCMM/ASM.
- Using Automation system of company to track team working.
- Adhere self as well as Team PJP by Monthly.
Sales Executive
Jagatjit Industries ltd.
Nasik
11.2012 - 11.2014
- Financial planning and strategy execution.
- Set and Adhere Monthly Sales Target, Managing Channel distribution and Marketing Management for More Visibility of Product.
- Preparing sales planning for achieving assigned targets.
- Provide all data to the company as per requirement.
- Analyze the competitors’ planning.
- Executing various schemes with the help of stockiest as per month wise.
- Use the WOD Approach in the Market to maintain long relations as well as a good volume of sale.
- Using lead time management.
- Handling New Product launches in respective region.
- Handling Primary sales as well as Secondary Sales.
Sales Executive
Redwing Wines Pvt. Ltd.
Nasik
06.2011 - 11.2012
- Handling Sales and Direct Distribution.
- Collection from Retailers.
Education
M.B.A - Sales & Marketing
P.G - Finance In Enterprise Planning and Execution
Bachelor in Arts - English
Skills
- Sales and marketing strategies
- Product launch management
- Channel sales optimization
- Process improvement
- Product promotion techniques
- Business development initiatives
- NSV/NSR/BTL/TTL oversight
- Team leadership
Hobbies and Interests
- Playing Cricket
- Develop Network
Disclaimer
I hereby declare that the above information's are true to best of my knowledge.
Personal Information
- Date of Birth: 02/06/85
- Marital Status: Married
Job Type
Full time
Timeline
Sales Manager
Inbrew Beverages Pvt. Ltd.
11.2024 - Current
Sales Manager
Inbrew Beverages Pvt. Ltd.
10.2022 - 11.2024
Assistant Manager Customer Marketing (SCME)
Diageo India
01.2020 - 09.2022
Assistant Manager Sales
Diageo India
01.2018 - 01.2019
Senior Executive
Diageo India
06.2016 - 01.2018
Territory Sales Executive
United Breweries Ltd.
01.2016 - 06.2016
Field Supervisor
Smollan Services Pvt.Ltd.
01.2015 - 01.2016
Sales Executive
Jagatjit Industries ltd.
11.2012 - 11.2014
Sales Executive
Redwing Wines Pvt. Ltd.
06.2011 - 11.2012