Sagar Kohade
Bengaluru
Summary
Dynamic sales leader with a proven track record at PhonePe, excelling in key account management and driving revenue growth. Skilled in strategic planning and relationship management, I successfully increased revenue by 33% through effective vendor management and team leadership, fostering strong partnerships and enhancing customer experience.
Overview
11
11
years of professional experience
Work History
City Head - Regional Key Accounts
Pincode Shopping Solutions Pvt Ltd
Bengaluru
01.2024 - Current
- Company Overview: (PhonePe Entity)
- The role will entail developing an in-depth understanding of various categories, such as Groceries, Fruits & Vegetables, Meat & Poultry, Pharma, and Pet Care.
- Solving PIN codes of the city according to area and demand.
- Direct Reports: Growth Executive - 15 - 20, Catalogue Manager, Catalogue Executive, Demand Manager, and Demand Executive.
- Seller Onboarding.
- Operations Handling.
- Cataloging Management.
- Demand Generation.
- Marketing
- Responsible for BTL activities, such as hotspot activities and RWA activities.
- Post Order Matrix.
- Customer Experience.
- Merchant Training and Hygiene Parameters
- (PhonePe Entity)
Cluster Manager-Regional Key Accounts
PhonePe India Pvt Ltd
Pune
01.2022 - 01.2024
- The role will entail developing in-depth understanding of Key Accounts of different industry verticals - F&B / Hospitality / FMCG / FMCD / Healthcare & Wellness / Lifestyle
- Direct Reports: 15-20 Key Account Executives
- EDC Sales: Driving EDC sales within the city through premium & retail chain outlet and generating revenue through it
- Launched Kolhapur & Lonavala cities for EDC sales
- Currently Handling Pune & Kolhapur
- Smart Speaker Sales: Driving SS selling within the city to generated revenue
- Payment Gateway: Worked closely with the premium merchants for online services to generate revenue
- Merchant Acquisition: Set up and lead the team to achieve premium merchant acquisition goals and targets
- Track progress against plan by implementing strong processes & review mechanism using well-defined metrics
- Account Management: Set up and drive the team to achieve active merchant targets through effective servicing
- Ensuring effective deployments, training and farming of merchants acquired Plan, assess & implement monetization avenues
- Map Competition: Monitor competition activity in key accounts and ensure appropriate response strategies are formulated and implemented
- Share best practices internally for growth of the larger team
- Team and Stakeholder Management: Contributions in the areas of leadership development, employee engagement, organization development and capacity building
- Work with internal stakeholders including Marketing, Customer experience
Territory Sales Manager
Reliance Retail Limited | AJIO Business
Nagpur
01.2021 - 01.2022
- B2B Sales, Wholesale & Distribution Sales, Fashion, and Lifestyle Sales
- Launching the Business in my territory as per Business plan
- Hiring and Training all Field resources SOs to meet Business objectives
- Ensuring planned On-boarded retailers in my territory
- Constant feedback from the market to keep our business ahead of the competition
- Reporting business data & reports timely
- Ensuring State Agenda is executed timely & effectively
- Effectively Planning & Strategizing business of the territory
- Reviewing the business performance of the team
- Educating & training SOs regarding recent business advancements and updates
- Challenge resolution of the SOs
- Meeting all the Key Account Merchants at least once a month
Senior Category Manager - User Growth
Sorting Hats Technologies Pvt Ltd | Unacademy.com
Bengaluru
09.2020 - 12.2020
- Manage Category Managers and Category Associates and ensure that they are handling the assigned categories efficiently
- Contact and convert exceptional educators in the assigned categories
- Ensure the minimum growth expectation of the categories handled are met
- Manage Unacademy's on-boarding process of new educators in order to ensure a seamless transition to the day-to-day activity pipeline
- Lead and effectively manage the projects end-to-end
- Serve as the lead point of contact for all educators and be involved in cold calling the prospective leads
- Build strong relationships with educators through effective interpersonal skills, develop plans and strategies for developing sales organization and achieving the company's revenue goal
Business Development Partner - BoxC
Mountain Trail Foods Pvt Ltd | Chai Point
Pune
08.2018 - 11.2019
- Conduct market research to identify selling possibilities and evaluate customer needs
- Actively seek out new sales opportunities; gathering information on assigned clients (e.g
- Company size, needs and pricing plans)
- Prepare and deliver appropriate presentations, demos on the product
- Communicate product and pricing details clearly
- Expedite the resolution of customer problems and complaints to maximize satisfaction
- Achieve agreed upon sales targets and outcomes within schedule and build strong client relationships with existing key accounts, through regular communication
- Negotiate/close deals and handle complaints or objections and providing after-sales support to retain customers
- Promote new products/services to existing & key account customers by collaborating with team to achieve better results
- Analyze the territory/markets potential, track sales and status reports and participate on behalf of the company in exhibitions or conferences by keeping abreast of best practices and promotional trends
- Maintain and expand relationship with assigned channel partners and find new vendors/distributors based on geography and market
- Responsible for support, service, and management resources for achieving revenue, operating margin and take care of warehouse (Primary/Secondary) inventory control check
- Successfully increased the revenue by 33% in Pune territory by onboarding big names on PAN India level like TATA Technologies, Cummins, Merkle Sokrati, Haliburton, MD India, XDBS, Allscript, etc
- Achieved Rocket Fuel Award for the best performer PAN India
Senior Executive - Business Development SMEs, Industrial & Construction
mSupply Ecommerce India Pvt Ltd
Pune
06.2017 - 07.2018
- Pitching about different verticals offered by msupply and makes them understand our business model
- Identify potential customer by area mapping, generating leads, cold calling, and industrial visit on regular basis; follow up with the customers and serving better services for existing and key accounts clients
- Connecting and coordinating both customer and supplier on msupply platform
- As well as closely working with the back-end team for purchase, fulfillment, logistic, payments, etc
- Closing deals by meeting customers and suppliers need offline and online by giving best rates, quality assurance and through customer-supplier verification
- Also closely working with both the segments of the industry i.e
- Industrial and Construction
- Maintain and expand relationship with assigned channel partners and find new vendors/distributors based on geography and market
- Responsible for support, service and management resources for achieving sales, profitability and also taken care of warehouse inventory control check
- Enterprise Credit System, providing access to secured/unsecured loans to buyers and suppliers through Financial Institute, Banks and NBFCs
- Project Financing/WC Loans, also assistance in documentation
- Successfully able to raise funds for new customers and also fulfilled its material requirements
- 90+ customers and suppliers converted in the Industrial Vertical
Sales & Marketing Manager
Bajaj Motorcycle | Crystal Auto
Raipur
08.2014 - 05.2015
- Dealing with showroom sales for customer by attending to all clients walking in the showroom, understanding their need and displaying of product by giving detailed demonstration
- Organizing all BTL & ATL promotional activities
- Involved in aftersales services, Client servicing and Customer Relationship
Marketing Manager
IMS Learning Resource Pvt Ltd
Raipur
08.2014 - 05.2015
- Pitching IMS as a brand in different college by creating brand visibility across city
- Organizing all BTL & ATL promotional activities in front of different colleges and creating student database
- Coordinating with students, updating with various offers, and full-time courses and fee's structure offered by IMS via Email, calls and follow up with them and try to convince them for trial classes
Education
MBA - Marketing
Symbiosis Institute Of Business Management
Bengaluru03-2017
B.E. - Mechanical
Yeshwantrao Chavan College Of Engineering
06-2013
Class XII -
Krishna Public School
Bhilai, CG, India03-2008
Class X -
Krishna Public School
Bhilai, CG, India04-2006
Skills
- Key Account Management
- B2B & B2C Sales
- Relationship Management
- Decision Maker
- Upselling and cross-selling
- Vendor Management
- Team handling
- Distribution and Channel Sales
- Demand generation
- Seller onboarding
- Operations management
- Account management
- Team leadership
- Customer experience
- Relationship management
- Strategic planning
- Performance tracking
- Sales forecasting
- Project management
- Competitor analysis
- Data-driven decision making
- Training development
- Data analysis
- Strong Negotiation
- Market research
Personal Qualifications
- MBA, Marketing, Symbiosis Institute Of Business Management, 2015-17, Bengaluru, Karnataka, India
- B.E., Mechanical, Yeshwantrao Chavan College Of Engineering, RTMNU, 2013, Nagpur, Maharashtra, India
- Class XII, Krishna Public School, CBSE, 2008, Bhilai, Chhattisgarh, India
- Class X, Krishna Public School, CBSE, 2006, Bhilai, Chhattisgarh, India
Languages
- English
- Hindi
- Marathi
Hobbies and Interests
- Acting: Completed Diploma course in Acting
- Dancing
- Travelling
- Photography
- Video Editing
- Fitness Enthusiastic
Personality Traits
- Leadership
- Stability
- Analytical
- Optimistic
- Visionary
- Reliable
- Team Player
- Organized
Personal Information
- Father's Name: Premrao D Kohade
- Date of Birth: 08/09/90
- Gender: Male
- Nationality: Indian
- Marital Status: Married
Accomplishments
- ERP Implementation Initiatives 2024 | Pincode |
- Regional Rank 1st for the 2nd, 3rd, and 4th Quarter of 2024 at PhonePe Achiever's League 2024
- Outstanding Performance JFM 2023 Quarter| PhonePe |
- Best CM Team Payment Gateway under the Special Category Award 2022| PhonePe
Timeline
City Head - Regional Key Accounts
Pincode Shopping Solutions Pvt Ltd
01.2024 - Current
Cluster Manager-Regional Key Accounts
PhonePe India Pvt Ltd
01.2022 - 01.2024
Territory Sales Manager
Reliance Retail Limited | AJIO Business
01.2021 - 01.2022
Senior Category Manager - User Growth
Sorting Hats Technologies Pvt Ltd | Unacademy.com
09.2020 - 12.2020
Business Development Partner - BoxC
Mountain Trail Foods Pvt Ltd | Chai Point
08.2018 - 11.2019
Senior Executive - Business Development SMEs, Industrial & Construction
mSupply Ecommerce India Pvt Ltd
06.2017 - 07.2018
Sales & Marketing Manager
Bajaj Motorcycle | Crystal Auto
08.2014 - 05.2015
Marketing Manager
IMS Learning Resource Pvt Ltd
08.2014 - 05.2015
MBA - Marketing
Symbiosis Institute Of Business Management
B.E. - Mechanical
Yeshwantrao Chavan College Of Engineering
Class XII -
Krishna Public School
Class X -
Krishna Public School
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