Developed product marketing plans and strategies for various products.
Created promotional materials such as brochures, flyers, and datasheets to support product launches.
Conducted market research on industry trends and competitive landscape to inform product development decisions.
Collaborated with engineering teams to ensure that new products met customer requirements and expectations.
Organized trade shows, conferences, and other events to promote products.
Analyzed customer feedback to identify areas of improvement for existing products.
Provided technical advice on product features and specifications during sales meetings.
Evaluated pricing models for different markets to maximize profitability of products.
Researched competitors' offerings to determine potential opportunities for our own products.
Designed surveys and questionnaires to collect data from customers about their experiences with our products.
Coordinated with cross-functional teams on product rollouts.
Maintained a database of all relevant product information including pricing structures, specs sheets, user manuals.
Designed project development timelines with key milestones and clear descriptions of scope and delivery requirements.
Led full product development lifecycles from concept phase through final production.
Scheduled product releases and accounted for marketing and financial factors to select optimum launch windows.
Validated performance of pre-release and finished products for compliance with both regulatory standards and internal business goals.
Met with potential customers to ascertain design and production requirements and prepared subsequent estimates for retention of design and production services.
Identified potential markets and market segments with desired customers and gaps for optimum product demand.
Created proposals for service and product strategies based on marketing data.
Leveraged marketing data to forecast marketing campaign success and sales trends.
Analyzed sales data to understand product performance and identify areas for improvement.
Manager Product Marketing
Ariston group India pvt Ltd
Pune
01.2018 - 12.2022
Developed and implemented strategies to increase customer satisfaction and loyalty.
Created monthly reports for senior management summarizing operational performance metrics.
Coached, mentored and trained team members in order to improve their job performance.
Established processes to ensure efficient workflow throughout the organization.
Initiated new projects that resulted in increased productivity across all departments.
Maintained up-to-date records of employee attendance, payroll information, vacation requests.
Analyzed customer feedback data to develop action plans for improving services offered.
Collaborated with other departments to ensure timely completion of projects within budget constraints.
Asstant Manager Product Marketing
Ariston group India pvt Ltd
Pune
06.2016 - 12.2017
Developed and implemented strategies to increase customer satisfaction and loyalty.
Created monthly reports for senior management summarizing operational performance metrics.
Coached, mentored and trained team members in order to improve their job performance.
Ensured compliance with all applicable laws, regulations, industry standards.
Trained employees on additional job positions to maintain coverage of roles.