Summary
Overview
Work History
Education
Skills
Accomplishments
Hobbies
Timeline
Hi, I’m

Sagar Tiwari

Specialist - Digital Marketing And Growth
Gurgaon,HR

Summary

Digital marketing manager with 5.5 years of robust experience in highly efficient performance driven paid marketing on Facebook, Instagram & Google Ads, & SEO. Also performed extensive category & catalogue management. Proficient in keyword research, campaign planning, campaign management and budget optimization. Tools & platforms used: Facebook business manager, Facebook audience insights, Google adwords, Google Analytics, Search Console, Ahrefs & more.

Overview

5
years of professional experience

Work History

Mcnroe Consumer Products Pvt Ltd

Assistant Manager - Performance Marketing
02.2023 - Current

Job overview

  • Managing overall D2C brands [ Wildstone.in, Secrettemptation.in, Codegrooming.com]
  • Coordinating agencies & giving direction to achieve the monthly targets.
  • Growth Planning on monthly, quarterly & yearly to acheviet the target with allocated budget.
  • Achieve 5x growth on Wildstone.in & 3x Growth on Seceret Temptation.in & 2x Growth on Codegrooming.com.
  • Made user specific combos to increase the AOV.
  • Switch on of Affiliate Marketing Channels Like CRED, Paytm, Zomato, Cashkaro etc.
  • Increase prepaid orders 30% to 71%.

Emoha Elder Care

Assistant Manager - Growth
11.2021 - 02.2023

Job overview

  • Handling paid channels like Meta & Google.
  • Preparing monthly & quarterly plan to achieve the targets.
  • Reduce the cac from 1280 to 650 for Generating Leads from NRI's.
  • Collaborated with the management team to develop strategic plans for business growth and improvement.
  • Finding out the hot, warm & cold leads & optimizing ads accordingly.
  • Started app marketing & achieve more then 1lakh downlands withing 2 month at the cac of 0.22.

Schoolay.com

Assistant Manager - Digital Marketing
11.2020 - 08.2021

Job overview

  • Managed all Paid Channels & Improved click-through rates, conversion 5x and other important KPIs with strategic approach.
  • Started what's app marketing to get the customer at lower cost.
  • Reduced cost 375 to 250 of all paid ads.
  • Achieve 1.20 lakh customers withing 8 months.
  • Started Marketplace Flipkart, Amazon, Udaan, Meesho, Snapdeal etc.

Turmswear.com

Manager- Digital Marketing and Growth
04.2019 - 09.2020

Job overview

  • 1.5 years of combined experience in SEO, paid marketing - Facebook Ads & Google AdWords, SMS Marketing & Google Analytics.
  • Managed 15 lakh budget & achieve monthly targets.
  • #Closely working with Content Writers, Developers, Testers & Designers.
  • #Complete GA Reporting.
  • #Complete On-Page Recommendation.
  • #Responsible for SEO and Organic Traffic.
  • #Responsible for Managing & Optimizing Campaigns on Facebook Business Manager & Google AdWords.
  • Started getting ranks on top keywords & bringing potential traffic on website.
  • Prepared weekly reports to track growth and success rates of marketing campaigns.

Education

Lachoo Memorial Science & Technology College
Jodhpur

Bachelor of Computer Application: BCA
07.2015 - 07.2018

University Overview

Learned basics of programming - specifically android development. Moved on to digital marketing as I found this field more interesting.

Skills

Facebook Ad Manager

Google Ads

Google Analytics

Google Search Console

UberSuggest

Screaming Frog

Ahrefs

Brand Development

Branch

clever tap

Limechat

lively

Accomplishments

Continuously applauded by the management for perseverance & hard work.

Awarded employee of the month 2 times withing a year at Turmswear.com

Awarded Employee of quarter at Mcnroe Consumer Products Pvt Ltd

Hobbies

Reading Articles, Playing Foos ball, Swimming, Cooking

Timeline

Assistant Manager - Performance Marketing

Mcnroe Consumer Products Pvt Ltd
02.2023 - Current

Assistant Manager - Growth

Emoha Elder Care
11.2021 - 02.2023

Assistant Manager - Digital Marketing

Schoolay.com
11.2020 - 08.2021

Manager- Digital Marketing and Growth

Turmswear.com
04.2019 - 09.2020

Lachoo Memorial Science & Technology College

Bachelor of Computer Application: BCA
07.2015 - 07.2018
Sagar TiwariSpecialist - Digital Marketing And Growth