Sagarika Joshi
Navi Mumbai
Summary
Innovative musician and content strategist with extensive experience in music composition, lyric writing, and social media marketing. Proven ability to craft engaging content and data-driven brand strategies, contributing to over 250K YouTube views. Skilled at blending creativity with analytics to enhance audience engagement and brand visibility.
Overview
8
8
years of professional experience
Work History
Musician
freelancer
Mumbai
04.2019 - Current
- Performed in more than 1,000 shows across India, showcasing diverse musical talents.
- Sung jingles and songs for Zee Music and Zee Marathi, achieving over 250k views on YouTube, and contributed to playback projects for the movie Safar Mein Seher, garnering 600k views, while performing in over 1,000 shows across India.
- Wrote lyrics for brand anthems like Creators United and songs such as Kya Karoon for Heard Music, enhancing brand identity and audience engagement.
- Created original music for various labels and brands
Social Media Strategist
Kinnect
Mumbai
10.2018 - 04.2019
- Recrafted brand strategies for onboarding new clients, enhancing alignment with brand values for converse, hotstar, parkx, and Radio Mirchi.
- Developed and executed comprehensive social media strategies across platforms, increasing brand visibility and audience engagement.
- Developed comprehensive social media strategies for diverse client campaigns.
- Analyzed social media trends to identify opportunities for content optimization, improving engagement and reach.
Content and Strategy executive
Di-mentions studios
mumbai
04.2018 - 10.2018
- Developed and managed content and strategy for three brands to align with overall business objectives.
- Served as primary contact for client communications, ensuring timely responses to inquiries and fostering relationships.
- Coordinated cross-departmental collaboration among creative teams, including design and SEO, to enhance project alignment.
- Streamlined collaboration between teams to enhance project execution.
Education
Advanced Diploma In Advertising And Branding - Advertising And Branding
University of Mumbai
Mumbai 03-2018
Bachelor of Commerce - General Studies
HR College of Commerce And Economics
Mumbai 03-2018
Certificate - International Business
Kings College, London
london 08-2017
Certificate in Marketing Management - Marketing
Kings College London
Mumbai 03-2016
Skills
- Musical Composition
- Lyrics writing
- Content creation
- Social media marketing
- Brand management
- Strategic planning
- Critical thinking
Accomplishments
Full scholarship to Kings College,London for summer school
Timeline
Musician
freelancer
04.2019 - Current
Social Media Strategist
Kinnect
10.2018 - 04.2019
Content and Strategy executive
Di-mentions studios
04.2018 - 10.2018
Advanced Diploma In Advertising And Branding - Advertising And Branding
University of Mumbai
Bachelor of Commerce - General Studies
HR College of Commerce And Economics
Certificate - International Business
Kings College, London
Certificate in Marketing Management - Marketing
Kings College London