Driven and analytical Market Research Analyst with 2.5+ years of experience in the FMCG industry, specializing in brand tracking and consumer insights. I translate complex data into actionable insights that empower businesses to make informed decisions. I leverage a blend of analytical expertise and problem-solving skills to transform raw data into actionable insights that drive informed business decisions and fuel brand growth.
My career trajectory at Kantar, a leading market research company, demonstrates my ability to excel and deliver impactful results, having been promoted twice within the first two years, from Associate Research Executive to Research Manager.
• Extracted, collated, and cleaned data in alignment with client-specific business requirements.
• Gained hands-on experience with in-house business KPIs and statistical tools to analyze and interpret client business challenges..