Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Additional Information
Positions Of Responsibility
Projects
Languages
Interests
Timeline
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Sahid Hussain

Sahid Hussain

Sales Strategy and Planning
Kolkata

Summary

Experience professional in Financial Analysis, Sales Strategy and Planning, Program Management, Digital Sales and Marketing, Customer Analytics, iOS Development and Quality Analyst.

Overview

14
14
years of professional experience
18
18
years of post-secondary education
6
6
Certifications

Work History

Consultant | Sales Strategy and Planning

Dell Techonologies
Kolkata
03.2022 - Current

Key Responsibilities –

  • Collaborated with cross-functional teams to successfully deliver comprehensive solutions for clients
  • Led IOP (Integrated Operating Plan) for $45B Global Channel Business
  • Designed Storage Targeted Rate Program and defined relevant KPIs
  • Designed &published Channel Factbook – detailed summary of Channel business performance across region, LOB, RTMs, and Programs
  • Owned partner insights & analytics function of Distribution from GBO
  • Designed & published Working Capital Solution dashboard for ELT
  • Enabled automated solutions for key reports – Channel Factbook, Partner of Records, SFDC account flagging, Large deal registrations

Achievements –

  • Automated Channel Factbook publication resulting in 200+ manhours saving per qtr.
  • Mentored subordinates to independently handle key reports like Sales Productivity, Coverage and Market Intelligence
  • Facilitated with multiple awards by supervisor and ELT

Senior Advisor | Sales Strategy and Planning

Dell Technologies
Kolkata
11.2019 - 03.2022

Key Responsibilities –

  • Handled GTM (Go to Market), Insights and Analytics for $48B Global Channel Business
  • Strategically analyzed Sales Productivity and Coverage for more than 2500 Channel sales reps, thereby enabling efficient planning for new hires, attrition, transfer outs
  • Helped drive key strategic programs & business priorities for WW business
  • Designed Sales Capacity Planning model to predict FY21($41B) and FY22 ($48B) AOP for both Channel & Global Alliances RTMs
  • Enabled automated solutions for key quarterly dashboards – Sales Productivity & Capacity, Sales Coverage, Sales Participation and Market Intelligence
  • Built Market Intelligence tool using IDC data to drive efficient business planning by LOBs

Achievements –

  • Influenced key decisions by sales leaders to hit AOP numbers
  • Designed and implemented automation of critical reports – Sales Productivity – led to real time analysis & 150+ manhours saving every qtr
  • KPI dashboard – allowed real time evaluation & subsequent corrective actions
  • Market Intelligence – enabled leaders to analyze revenue & market premium
  • Facilitated with multiple awards by supervisors, peers, and stakeholders.
  • Established strong partnerships with key stakeholders through consistent communication and collaboration efforts, promoting mutual success.

Customer Analytics | Sales Strategy and Planning

Star India (The Walt Disney Company)
Kolkata
09.2018 - 11.2019

Key Responsibilities –

  • Strategically planned annual & quarterly revenue numbers across entertainment network
  • Developed sales strategy for 120+ clients across multiple channels for revenue maximization
  • Handled pricing strategy & new client acquisition to maximize branch's revenue potential
  • Created presentations & dashboard with detailed reports for the Sales Leadership team

Achievements -

  • Conducted Annual/Half yearly revenue planning for East leading to $44 million in revenue
  • Implemented process to enhance region's productivity resulting in $3 million incremental revenue Star India (Regional & English) Business Development & Sales.
  • Implemented upselling techniques to maximize revenue opportunities while delivering value-added solutions to clients.
  • Provided comprehensive after-sales support, ensuring positive experience that led to referrals and new client acquisitions.

Business Development and Sales

Star India (The Walt Disney Company)
Kolkata
10.2017 - 09.2018

Key Responsibilities –

  • Strategically managed revenue generation endeavors, including forecasting revenue & quarterly pipeline
  • Analyzed spending patterns of Key Accounts from region and devised new pricing strategies accordingly
  • Handled business growth for key clients and directly responsible for revenue of over $6 million

Achievements -

  • Achieved 550% growth in revenue in Marathi GEC genre for H2'18 in short span of 3 months
  • Activated multiple exclusive clients in English genre, increasing quarterly revenue by 120%.
  • Optimized pricing strategies based on detailed analysis of product positioning within target markets, resulting in higher profitability margins for company.
  • Partnered with product development teams to create innovative solutions tailored to client needs, driving increased demand for company''s offerings.

Digital | Sales & Business Development

Hotstar / Disney+ (The Walt Disney Company)
Kolkata
05.2016 - 10.2017

Key Responsibilities –

  • Maximized revenue potential for key accounts, evangelizing Hotstar as premium destination for Digital spends
  • Established & Managed key relationships with different set of CORP, ENT, and SMB Accounts
  • Created pricing strategies & customized inventory packages as per clients' marketing goals
  • Collaborated and Planned Digital Campaigns for SMB clients with different Media Agencies
  • Worked as independent resource in East servicing entire region with minimal supervision
  • Owned revenue target for key accounts for Entertainment, News & Sports Business of Hotstar
  • Understanding of key metrics (CTR, CPC, CPM) and variables (Quality Score)

Achievements -

  • Achieved more than 100% Y-o-Y revenue growth for platform in Eastern India Market
  • Activated leading FMCG brand in Sports category, generating $300K in revenue
  • Achieved more than 200% growth in revenue for multiple clients across categories
  • Increased number of active clients on platform by more than 200% within year.
  • Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities.
  • Optimized sales pipeline management by regularly updating and maintaining accurate record of all leads, contacts, and accounts in CRM system.

IOS Developer & Quality Analyst

TCS
Kolkata
12.2010 - 05.2014

Key Responsibilities –

  • Interacted with clients on daily basis to gather requirements & provide solutions to queries
  • Designed iPhone & iPad versions of applications for the existing clients of TCS
  • Mentored new associates in Objective-C language, building good resource base for future
  • Developed & executed TCs (functional, validation & regression testing) for Healthcare Client
  • Analyzed client's financial reports & prepared weekly project billing report of 250+ resources

Achievements -

  • Awarded 'On th Spot award' for exemplary contribution during launch of Healthcare s/w
  • Received Certificate of Appreciation for successfully developing POC for global bank.
  • Developed robust, scalable, maintainable, and testable code for various iOS applications.

Education

MBA - Marketing and Finance

Faculty of Management Studies
Delhi, India
07.2014 - 05.2016

B-Tech - Electronics And Communication Engineering

Bengal Institute of Technology
Kolkata, India
06.2006 - 05.2010

XII - Science

The Scottish Church Collegiate School
Kolkata, India
05.2004 - 04.2006

X -

St Anthony's High School
Kolkata India
04.1994 - 08.2004

Skills

Program Management Financial Analytics Client Relationship Management Digital Sales Digital Campaign Digital Marketing Business Development Sales Strategy Sales Planning Sales Forecasting Customer Analytics Campaign Management Google Analytics Sales Analytics Data Visualization Relationship building and management Sales expertise Organizational Development Data Analytics Client Engagement Strategic Planning

Certification

Google - Campaign Manager Certification (2019), Campaign Manager Basics (2019), Google Analytics for Beginners (2019), Digital Sales (2019), Google Ads Fundamentals (2019), Google Ads Display (2019)

Accomplishments

  • Campus Finalist in The Top Recruit Season II competition by DCB Bank (2014)
  • Converted admission calls of IIM L, IIM K, IIFT Delhi and IIT B
  • Top 10 performer among 250 resources in Initial Learning Program of TCS 2010

Additional Information

Experience professional in Financial Analysis, Sales Strategy and Planning, Program Management, Digital Sales and Marketing, Customer Analytics, iOS Development and Quality Analyst.

Positions Of Responsibility

Placement Team, FMS Delhi (2015)

  • Elected, Joint Secretary, Corporate Relations & Placement Team, FMS by 440+ students
  • Ensured 100% placements for 225+ students within a record span of 2.5 days
  • Secured participation of 50+ new recruiters – BMGF, AB-InBev, Haitong, BCCL
  • Ideated &Implemented automation of placement process, organized Leadership talks

Associate Member, Alumni Relations Cell, FMS Delhi (2014)

  • Successfully implemented GAMA, Alumni Mentorship program for 225+ students
  • Organized Annual Alumni Meet for 700+ alumni, and Silver Jubilee meet, FMS'90 batch

TCS Maitree (2012 - 2013)

  • In the organizing committee, Protsahan, an event for 800+ underprivileged children
  • Organized annual excursion for 100 slum children every year as a part of TCS Maitree
  • Taught computer courses to girls of Urdu medium schools and taught slum children

Projects

1) Forecasting the winner among competing small car brands in India

  • Discerned KPIs (External/Internal); did comparative study of all key players

2) Strategic Analysis of the compulsory CSR Rules, under the Companies Act 2013

  • Evaluated and analyzed the impact on different companies and their strategies for CSR

Languages

English | Hindi | Bengali
Bilingual or Proficient (C2)
Arabic | Urdu
Intermediate (B1)

Interests

Football Teaching Real Estate

Timeline

Consultant | Sales Strategy and Planning

Dell Techonologies
03.2022 - Current

Senior Advisor | Sales Strategy and Planning

Dell Technologies
11.2019 - 03.2022

Customer Analytics | Sales Strategy and Planning

Star India (The Walt Disney Company)
09.2018 - 11.2019

Business Development and Sales

Star India (The Walt Disney Company)
10.2017 - 09.2018

Digital | Sales & Business Development

Hotstar / Disney+ (The Walt Disney Company)
05.2016 - 10.2017

MBA - Marketing and Finance

Faculty of Management Studies
07.2014 - 05.2016

IOS Developer & Quality Analyst

TCS
12.2010 - 05.2014

B-Tech - Electronics And Communication Engineering

Bengal Institute of Technology
06.2006 - 05.2010

XII - Science

The Scottish Church Collegiate School
05.2004 - 04.2006

X -

St Anthony's High School
04.1994 - 08.2004
Sahid HussainSales Strategy and Planning