Summary
Overview
Work History
Education
Skills
Certification
GeneralManager
Sahil Amanu

Sahil Amanu

Digital Marketing Manager
Bengaluru,India

Summary

Successful Digital Marketing Manager with 6+ years experience at planning, executing and optimizing online marketing strategies and campaigns in B2C and B2B vectors.

Overview

4
4
years of post-secondary education
2
2
Certificates
4
4
Languages
6
6
years of professional experience

Work History

Digital Marketing Lead

CloudSEK
Bengaluru, Karnataka
06.2019 - Current
  • Plan and execute all digital marketing initiatives , including SEO/SEM, Social media marketing, email and display advertising campaigns from initial concept, Budgeting to final implementation and live monitoring.
  • Alignment and co-ordination of marketing strategies with product managers and stakeholders.
  • Implemented new strategies to improve click-through rates and conversion in SEM campaigns achieving optimal CPA .
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Increase of 65% in Leads from both organic and paid marketing campaigns
  • Developed strategy for improving user interface and user experience of website, from wireframes to final touches. Thus, decreasing bounce rates and improving lead conversions.
  • Introduced scheduled targeted email marketing programs
  • Created and Managed Outreach events for better awareness of brand value using added outreach strategy

Social Media Technology Advisor

Eastern Condiments
Cochin, Kerala
07.2017 - 06.2019
  • Develop unique, new concepts, work with art directors to create and gestate ideas.
  • Developed strategy for improving user interface and user experience of website, from wireframes to final touches. Thus, decreasing bounce rates and improving lead conversions.
  • Running Video AD campaigns worth half million dollars using AdWords and Facebook garnering over 10 Million video views for campaign Pan India.
  • Creating Engage-able Content which suits best with audience after brief discussion and co-ordination with team.
  • Advising team in Digital Spaces for Maximum Cost-effectiveness and minimum effort.

Social Media Marketing Intern

Eastern Condiments
Cochin, Kerala
05.2016 - 06.2017
  • Contributed to mock-ups, email campaigns and social media content.
  • Supported branding, digital marketing messaging and advertising campaigns by engaging with followers on various social media platforms.
  • Coordination with In-house Video team for Shooting and creating Video recipes for Eastern Social Media which Increased follower base by 7 fold.

Education

Bachelor of Technology -

Cochin University of Science And Technology
Cochin, Kerala
03.2009 - 04.2013

Skills

Adobe Creative Suite

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Certification

LinkedIn Skill Assessment badge in Adobe Photoshop, Google Analytics, HTML, SEO, Wordpress

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Sahil AmanuDigital Marketing Manager