Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Languages
Hobbies and Interests
Timeline
Generic

SAINYAM JAIN

Bengaluru

Summary

Performance-driven digital marketer with 6 years of experience managing ₹50 Cr+ in annual ad investments across leading e-commerce and quick commerce platforms. Skilled in client servicing, data-driven strategy, and executing high-impact media plans for prominent FMCG and lifestyle brands. Demonstrated leadership in team management, process automation, and delivering consistent revenue growth through strategic business planning and market insights.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Manager - Ecommerce

GroupM (WPP)
12.2023 - Current
  • Spearheaded the E-commerce and Quick Commerce business for a leading FMCG brand, strategically managing high-growth categories including apparel and home furniture with a total annual investment exceeding ₹50Cr.
  • Achieved 89% year-over-year growth in revenue, attributed to deep optimization of campaigns and effective retail media strategy, resulting in a 37% increase in search performance efficiency.
  • Played a key role in scaling multiple new product launches, creating tailored digital strategies that drove visibility, customer engagement, and early sales momentum during critical launch phases.
  • Actively contributed to new business development, participating in high-stakes pitches and crafting go-to-market strategies that successfully won key accounts and unlocked new growth opportunities.
  • Introduced automation tools and processes that significantly streamlined daily campaign operations, reduced manual work, and improved reporting efficiency, freeing up time for high-impact strategic tasks.
  • Led and mentored a cross-functional team of 5+ members, conducting regular training sessions focused on performance marketing, campaign analytics, and optimization strategies, enhancing team capability and alignment.
  • Collaborated closely with client stakeholders, platform partners, and internal teams to ensure seamless execution, performance tracking, and continuous improvement.

Sr. Marketing Specialist

HiveMinds Innovative Market Solutions Pvt Ltd
07.2022 - 08.2023
  • Managed a portfolio of 10+ brands for the past 4 years across domains such as beauty, household, grocery, health and personal care products and categories contributing to yearly ad investments of 24Cr+.
  • Proven track record of providing client servicing, understanding client needs and delivering 2x growth in revenue YoY while maintaining the efficiency that improved the market share for the leading brand in the household category by 4%.
  • Expertise in managing new clients and account audits. Successfully conducted 3 account audits to strategies campaign structure, helped in improving efficiency.
  • Managing a team of 7 members, providing guidance and mentorship to junior marketing team members, ensuring they understand their roles and responsibilities and promoting a collaborative work environment.
  • Actively contributing to the hiring process by participating in 10+ technical interviews, assessing candidates' technical skills, and providing valuable input to shape our talented team.

Marketing Specialist

HiveMinds Innovative Market Solutions Pvt Ltd
07.2021 - 06.2022
  • Onboarded 2 new clients successfully and appreciated by the client for delivering the highest revenue ever for the next consecutive month.
  • Developed marketing strategies and a media plan, ensuring alignment with overall business objectives.

Sr. Marketing Analyst

HiveMinds Innovative Market Solutions Pvt Ltd
07.2020 - 06.2021
  • Build the campaign level strategy, media plan, monthly projections and campaign execution.
  • Conducted market research and competitive analysis to identify market trends, improving A+ content that helped build organic relevance.
  • Proficient in designing and developing Google dashboards to track daily performance, achieving an 60% reduction in time.

Marketing Analyst

HiveMinds Innovative Market Solutions Pvt Ltd
08.2019 - 06.2020
  • Experience in creating ad campaigns for 5+ channels which includes Amazon, Facebook, Google Search, Google Display & YouTube ads.
  • Analyzing and optimizing the campaigns based on performance enabled becoming the No.1 brand in the category.
  • Proficiently conducted keyword research for multiple brands and categories.

Education

Bachelor of Science - Mechanical Engineering

RNS Institute of Technology
Bangalore, Karnataka
01-2019

Skills

  • Digital Marketing Platforms - Amazon (Search & Display) Ads, Flipkart Ads, Blinkit, Swiggy, Zepto, Facebook (Meta) & Google Ads
  • Professional Skills - Client Servicing, Team Leadership, Business Strategy & Solutions
  • Performance Marketing Skills - Market Research, Media Planning, Competitor Analysis, Campaign Strategy & Performance Analysis
  • Tools - Helium 10, Amazon PI, Amazon Seller Central, Amazon Drona, Microsoft Excel, Power Point Presentation, Google Analytics

Certification

  • Amazon Search Ads
  • Amazon Display Ads
  • Digital Guru India
  • Facebook & Google Ads

Accomplishments

  • Winner of the IAMAI Awards 2023
  • Winner of 'Amazon Ads Case League '21' for running the best campaign of the year
  • Winner of the 'Best Enterprise Team' of the year 2021
  • Won 'Employee of The Month' for successfully onboarding 2 new brands and meeting the clients' expectations

Languages

English
Hindi

Hobbies and Interests

  • Traveling and Trekking
  • Exploring Places
  • Financial Knowledge
  • Video Games
  • Movies
  • Sports

Timeline

Manager - Ecommerce

GroupM (WPP)
12.2023 - Current

Sr. Marketing Specialist

HiveMinds Innovative Market Solutions Pvt Ltd
07.2022 - 08.2023

Marketing Specialist

HiveMinds Innovative Market Solutions Pvt Ltd
07.2021 - 06.2022

Sr. Marketing Analyst

HiveMinds Innovative Market Solutions Pvt Ltd
07.2020 - 06.2021

Marketing Analyst

HiveMinds Innovative Market Solutions Pvt Ltd
08.2019 - 06.2020

Bachelor of Science - Mechanical Engineering

RNS Institute of Technology

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