Collaborated with leadership to create annual operating plan of for FY 2023-24, monthly demand plans and forecasts for Footwear and Fashion Accessories.
Delivered seller acquisition, selection enhancement, Ad sales, revenue growth and profitability through aspects such as merchandising and conversion optimization resulting in +150% GMV achievement on YTD basis.
Increased Footwear category GMV by 21% through improved product quality score and reducing customer returns by 18% in FY2024-25.
Responsible for the launch of outright business for Footwear brands in the FY 2023-24 accounting for 45% of the category OR business.
Successfully Program Managed the launch of API integration at platform level, ensuring unlocking over 250+ sellers and selection of 1.5 Million with monthly GMV potential of INR 60 Million.
Launched and led the highly successful Precious Jewellery category on JioMart, currently generating 40% of category revenue.
Streamlined Adidas India integration with JioMart, driving INR 110 million in annual revenue.
Ensure setting up best practices for KPI monitoring, benchmarks, consistent messaging across target audience.
Recognized as a "Best Performer" for achieving 3.5x growth in Casual Footwear category during EOSS.
Awarded "Mountain Mover" for leading data insights charter and reviving three Key Brands for Category.
Collaborated with the Learning and Development (L&D) team in creating training video content for Seller University.
Manager - Alliances & Partnerships
DaMENSCH (Damensch Apparel Pvt. Ltd.)
Bangalore
10.2021 - 01.2023
Built and managed strategic partnerships with wallets, banks, and D2C brands to drive co-branded campaigns.
Delivered OPS of 5.5M through couponing and cross-promotions in Oct'22; improved monthly revenue by 14% to 8.5M.
Introduced and scaled B2B channel revenue stream generating 4M/month from corporate & bulk orders.
Senior Strategic Account Manager
Amazon India (Amazon Seller Services Pvt. Ltd.)
Bangalore
02.2017 - 09.2021
Managed a portfolio of over 700 sellers across the Phones, Accessories, and Electronics categories, achieving 731 million in OPS during Prime Day '21 (+155% YoY).