Sakshi Dogra
Chandigarh
Summary
Resourceful University Representative with proven experience in business development across North India, recognized for productivity and efficiency in task completion. Skilled in student recruitment strategies, academic advising, and event coordination to effectively support university goals. Consistently excelled in achieving 80% of assigned targets, demonstrating strong performance and results-driven approach.
Overview
9
9
years of professional experience
1
1
Certification
Work History
University Representative / Business Development
GEDU Services Pvt. Ltd.
Chandigarh
07.2025 - Current
- Representing GEDU across North India to promote academic programs and drive student recruitment initiatives
- Counsel prospective students and parents on course options, eligibility criteria, and career outcomes.
- Manage and support education agents and partners to ensure ethical, accurate, and compliant recruitment.
- Coordinate with admissions teams for application processing, offer letters, and enrollment confirmations.
- Conduct university presentations, education fairs, seminars, and marketing activities to enhance brand visibility.
- Monitor recruitment performance, and share market insights, trends, and reports with internal stakeholders.
- Act as the primary liaison between the university, partners, and students to ensure smooth communication and query resolution.
- Ensure adherence to university policies while maintaining transparency, quality standards, and best recruitment practices.
International Recruitment Manager
ApplyBoard
Chandigarh
05.2023 - Current
- Results-driven International Recruitment Manager with a proven track record of driving substantial sales growth and acquiring new customers.
- Successfully transformed partner relationships into active collaborations, elevating account performance from inactive to gold, and platinum levels.
- Skilled in developing strategic growth and diversification plans for student recruitment.
- Supported partners at education fairs through targeted seminars showcasing ApplyBoard’s exclusive offerings.
- Effectively managed 100+ partner accounts, achieving a 30% increase in active partnerships within six months.
- Developed personalized business development plans, increasing agent portfolio revenue by 15%.
- Achieved 75% of assigned targets, demonstrating consistent performance and goal attainment.
Destination Head (Assistant Manager UK)
Canam Consultants Ltd
Chandigarh
04.2022 - 04.2023
- Experienced Assistant Manager with a proven track record of leading teams and driving profitability.
- Managing & Leading the admissions teams of eleven members, allocating tasks to them, and expediting the UK admissions procedure.
- Maintain strong relationships with UK universities, colleges, and pathway providers.
- Coordinate with partner institutions regarding student applications, updates, and admissions.
- Attend regular training and networking events by UK institutions and government bodies.
- Train in-house counselors and staff on UK study visa rules and education offerings.
- Contribute to destination-specific marketing strategies and campaigns.
- Represent the organization at education fairs, expos, and seminars.
- Support students through the application process - from admissions to visa submission.
- Monitor key performance indicators (KPIs) such as student conversions, visa success rates, and satisfaction scores.
- Oversee daily business operations to ensure efficiency and quality.
Immigration Career Consultant
Vazir Group
Chandigarh
11.2021 - 11.2022
- Counseling students on programs offered, including advice on language requirements and application procedures.
- Assisting students in choosing and developing career routes impacting education fairs.
- Collaboration and interaction with university representatives, delivering cooperative training to the group in charge of the goals.
- Helping the marketing team with content, advertising, and promotions.
- Developed business in the north region through B2B partnerships and various sales and marketing strategies.
- Experienced in guiding and advising students on course selection, eligibility, and career pathways to ensure informed academic decisions.
Agent Relationship Manager
Admission Overseas (Admitly)
Chandigarh
10.2020 - 10.2021
- Identify, recruit, and contact new agents, or channel partners.
- Conduct onboarding, training, and orientation sessions.
- Ensure agents understand company policies, procedures, and products.
- Planned and attended meetings with recruitment partners to cultivate partnerships.
- Build and maintain strong, long-term relationships with agents.
- Supported events for partner meet in recruitment to assist existing partners with growth.
- Resolve conflicts, respond to inquiries, and address agent concerns promptly.
- Kept partners informed of the most recent changes made by colleges and universities.
- Conducted market research to find expansion and sales prospects.
- Coordinated webinars and seminars with university representatives.
- Generate reports on agent activities, sales outcomes, and performance KPIs.
- Work closely with the product, marketing, operations, and customer service teams.
Immigration Specialist
Global Tree Careers Pvt Ltd
Chandigarh
06.2017 - 09.2020
- Increased B2C sales by 50% within 3 months through targeted lead prospecting and effective cold calling strategies.
- Facilitated successful client meetings, significantly increasing application submissions and fostering long-term relationships with prospects.
- Supported clients in the process of filling out necessary documentation.
- Developed a robust pipeline and sales strategies, established and oversaw processes for organizing documentation for visa processing related to immigrant applications.
- Handling Canada PR visa category Express Entry & PNP visa lodgements.
Education
Master - Economics
Punjab University
Punjab05.2019
Bachelor - Commerce
Dev Samaj College For Women
Chandigarh05.2017
Skills
- Business development
- Relationship management
- Recruitment strategies
- Student counseling
- Market analysis
- Client engagement
- Educational technology
Certification
- ApplyBoard Counsellor Certification Course - US, UK, Canada and Australia
- Ethical Business Practices in International Students Recruitment by TrainHub Originals
- UK Agent Counsellor Training Course by British Council
- Accounting Fundamentals by TCS
Accomplishments
- Achieved the highest GIC (VAS) sale at ApplyBoard.
- Recognized as Best Employee of the Month at Admission Overseas.
Timeline
University Representative / Business Development
GEDU Services Pvt. Ltd.
07.2025 - Current
International Recruitment Manager
ApplyBoard
05.2023 - Current
Destination Head (Assistant Manager UK)
Canam Consultants Ltd
04.2022 - 04.2023
Immigration Career Consultant
Vazir Group
11.2021 - 11.2022
Agent Relationship Manager
Admission Overseas (Admitly)
10.2020 - 10.2021
Immigration Specialist
Global Tree Careers Pvt Ltd
06.2017 - 09.2020
Master - Economics
Punjab University
Bachelor - Commerce
Dev Samaj College For Women