Sakshi Sharma
Bangalore
Summary
Solutions-focused, meticulous, and results-oriented professional with about 5 years of experience in e-commerce sales and marketing, with a proven track record of growing business through strategic e-commerce initiatives. Expertise in P&L management and data analytics, coupled with strong negotiation skills, has enabled successful partnerships and optimized product performance.
Overview
5
5
years of professional experience
Work History
Deputy Manager of Marketing
Marico Limited
Mumbai
12.2022 - Current
- Led personal care product lines for e-commerce chains: Nykaa, Myntra, Purplle, and First Cry.
- Drove 58% sales growth YOY by achieving monthly profitability targets while handling 10crore+ business
- Built a distributor partnership for expansion, improving 85% zonal availability, enabling 1-day deliveries.
- Built key relationships with e-retail channel partners and cross-functional teams for business management.
- Developed yearly budgets, strategized spends, and built competitive pricing methods to optimize product-level P&L and costs.
- Planned and executed degree marketing campaigns to deliver 300% ROI and drive sell-through by 46%.
- Managed promotional inputs and claims to ensure financial hygiene.
Key Account Manager
Forest Essentials
Noida
04.2021 - 11.2022
- Scaled product line on e-retail platforms such as Nykaa, Myntra, and Amazon, driving approximately 40% sales growth.
- Conducted market research, created go-to-market strategy along international stakeholders for expansion in UAE & Singapore
- Coordinated end-to-end supply chain operations, ensuring optimal stock availability, timely replenishments, and minimal order cancellations.
- Analyzed sales trends and forecasts to align inventory planning to reduce stockouts and overstocking
Category Manager
Myntra
Bengaluru
08.2020 - 04.2021
- Managed P&L for 40+ personal care brands, driving $34M in annual revenue while meeting brand-level contribution targets
- Built and managed key relationships with clients, across functional teams such as finance, tech, design, supply chain to resolve issues on operations, supply and stock
- Discount management & price point analysis for brands in collaboration with brand teams, pricing & category demand management team
Education
MBA - Fashion Management
National Institute of Fashion Technology
Bengaluru06-2020
Bachelor of Arts - Economics Honours
Delhi University
Delhi04-2017
High School Diploma -
Delhi Public School
Indirapuram04-2014
Skills
- E-commerce strategy
- E-commerce marketing
- P&L management
- Sales forecasting
- Market research
- Promotional planning
- Pricing strategy
- Data analytics
- Supply chain planning
- Negotiation skills
- Effective communication
- Problem solving
- Influencer partnerships
- Customer relationship management
Affiliations
Hiking, Yoga, Music & painting
Languages
Hindi
First Language
English
Proficient (C2)
C2
References
References available upon request.
Timeline
Deputy Manager of Marketing
Marico Limited
12.2022 - Current
Key Account Manager
Forest Essentials
04.2021 - 11.2022
Category Manager
Myntra
08.2020 - 04.2021
MBA - Fashion Management
National Institute of Fashion Technology
Bachelor of Arts - Economics Honours
Delhi University
High School Diploma -
Delhi Public School
Similar Profiles
Hemant SolankiHemant Solanki
Application Development Executive at Marico LimitedApplication Development Executive at Marico Limited
ADITYA BASRURADITYA BASRUR
Customer Marketing Manager – Personal Care at Marico LimitedCustomer Marketing Manager – Personal Care at Marico Limited
Soumya DuttaSoumya Dutta
Territory Sales Executive at Marico LimitedTerritory Sales Executive at Marico Limited
Sangeeth M SajanSangeeth M Sajan
Software Engineer at Stellar innovationSoftware Engineer at Stellar innovation
Apeksha AppalaApeksha Appala
Senior Lead Consultant –Automation, Monitoring and Self-Healing at Allstate IndiaSenior Lead Consultant –Automation, Monitoring and Self-Healing at Allstate India