Salman Sorathiya
Area Sales Manager
Rajkot
Summary
Dynamic Area Sales Manager with a proven track record at Avm Appliances Pvt Ltd, excelling in relationship building and strategic sales planning. Achieved significant revenue growth through effective pipeline management and complex negotiations, while enhancing customer satisfaction and retention. Adept at market analysis, driving brand visibility, and fostering new business development.
Overview
8
8
years of professional experience
3
3
Languages
Work History
Area Sales Manager
Avm Appliances Pvt Ltd
01.2025 - Current
- Expanded market share through effective prospecting, lead generation, and negotiation skills.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
- Increased sales revenue by developing and implementing strategic sales plans for the assigned territory.
- Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Organized promotional events and interacted with community to increase sales volume.
- Boosted sales volume by introducing products to new retailers.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
Territory Manager
Raito Electricals Pvt Ltd
09.2021 - 12.2024
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
- Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
- Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Championed new product adoption by effectively communicating its unique selling points and benefits to clients, resulting in accelerated sales growth.
- Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
- Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.
- Conducted comprehensive market analysis to identify potential business opportunities, leading to a more focused sales approach.
- Researched competitor activity and used findings to develop sales growth strategies.
- Identified opportunities for upselling and cross-selling, resulting in increased average deal size.
- Demonstrated exceptional presentation skills during client meetings, showcasing product benefits and value propositions effectively.
- Optimized distribution routes to enhance product availability and delivery efficiency, ensuring clients received orders in timely and cost-effective manner.
- Enhanced brand visibility in territory through organization of promotional events and participation in industry trade shows, attracting new business leads.
- Achieved significant sales growth, utilizing detailed customer data analysis to refine sales tactics and better target potential clients.
Territory Sales Manager
Seion Electricals Pvt Ltd
08.2019 - 08.2021
- Targeted prospects in other territories through careful research of competitor products, services, and trends.
- Increased sales revenue by developing and implementing strategic territory plans.
- Maintained a deep understanding of industry trends, enabling informed decisions on sales strategies and product offerings.
- Established strong relationships with key clients, boosting customer retention rates.
- Collaborated with marketing department to create promotional materials that drove brand awareness in the territory.
- Provided exceptional support to existing customers, leading to increased repeat business and referrals.
- Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Sales Executive
Polycab India Ltd
08.2017 - 07.2019
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
Education
9th -
Excellent English School
JunagadhSkills
Sales team supervision
Relationship building
Territory management
Sales presentations
Sales tracking
Competitor analysis
Leads prospecting
Pipeline management
Complex negotiations
Cold calling
Sales enablement
Competitor tracking
Sales presentation
Market and competitive analysis
Team building
Multitasking Abilities
Sales reporting
Effective communication
Problem-solving
Self motivation
Decision-making
New business development
Adaptability and flexibility
Sales targeting
Market trend analysis
Client relationship management
Customer complaint resolution
Problem-solving abilities
Time management
B to B sales
Interpersonal communication
Excellent communication
Timeline
Area Sales Manager
Avm Appliances Pvt Ltd
01.2025 - Current
Territory Manager
Raito Electricals Pvt Ltd
09.2021 - 12.2024
Territory Sales Manager
Seion Electricals Pvt Ltd
08.2019 - 08.2021
Sales Executive
Polycab India Ltd
08.2017 - 07.2019
9th -
Excellent English School