AUTOCAD
Salona Bhayana
Architect and Interior designer
Gurgaon
Summary
Design Manager skilled in building relationships and communicating complex concepts. Leads design team strategy to develop and accomplish team goals. Drives initiative and demonstrates excellent organization and communication in fast-paced dynamic environment and collaborates with cross-functional stakeholders for greatest potential impact.
Overview
6
6
years of professional experience
4
4
Certifications
Work History
Head of Design - Experience Stores
Asian Paints
05.2021 - Current
- Designing and execution of Beautiful Homes Store by Asian Paints ( North India ) .
- Designed and delivered 12 BH stores in North India in the span of 2 years.
- Dealing in 14 Decor Categories (B2B and B2C ) - Home Automation , End to End Interiors , Home Decor , Furniture , White teak Decorative and Functional Lights , Modular Kitchen and Wardrobes , Bath and Sanitary Ware , Paint , Texture and Wallpapers , Furnishings , Tiles and Wooden Flooring , Upvc and Aluminum Doors and Windows and Rugs .
- Developed Experience Centre as a centre of excellence hub for all service offerings and training store staff as well as design sales team for driving better sales .
- Built a diverse and talented design team, recruiting top talent from various backgrounds to bring fresh perspectives and innovative ideas to projects.
- Reduced production costs by negotiating better contracts with suppliers, ensuring high-quality materials at competitive prices.
- Implemented effective time management techniques within the team, reducing project turnaround times significantly without sacrificing quality or creativity.
- Ensured timely upgrades at experience Centres by regular revamp of the stores .
- Handling a team of 75+ Designers and 17 BH stores in North India.
- Supported sales team to convert design based customers , Achieved 100 cr + from design based clients in the year 23-24.
- Developed top of the line differentiated in-store consumer experience.
- Helped Company establishing in-house designing software for creating better customer experience.
- Training of team to improve consumer interaction to deliver outstanding consumer experience.
- Organized many design events for store designers for better customer experience
Head of Design
Livspace
05.2020 - 04.2021
- Spearheaded the adoption of cutting-edge design software and tools within the team, increasing productivity and allowing for more sophisticated designs.
- Fostered cross-functional collaboration between the design team and other departments such as engineering or production teams to ensure seamless integration of design elements into final products.
- Championed sustainable design practices within the company, reducing environmental impact through thoughtful material selections and efficient production techniques.
- Oversaw successful rebranding initiatives for numerous companies, revitalizing outdated image.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Managed a team of 30 junior designers to focus on the overall designing , placing orders , managing sites etc. Managed various aspects of building
- Delivered 46 residential projects in the span of 1 year
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Managed revenue models, process flows, operations support and customer engagement strategies.
- Managed various aspects of building projects, including deadline setting, supply sourcing and outsourcing subcontractors.
Senior Architect and Interior Designer
Livspace
06.2018 - 06.2020
- Optimized building functionality through the application of innovative design solutions for complex projects.
- Navigated complex zoning regulations and secured necessary permits for timely project commencement and completion.
- Spearheaded company growth by securing new contracts and maintaining strong relationships with clients.
- Elevated firm reputation by winning prestigious Designing awards for innovative and aesthetically pleasing designs.
- Communicated with contractors , Building owners , builders and other clients regarding 50+ Major and minor projects a year .
- Managed sales of the company and over achieved the targets .
- Managed a team of 10 junior designers to focus on the overall designing , placing orders , managing sites etc.
- Coached employees in successful selling methods and encouraged crossselling to drive revenue
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Education
Bachelor of Architecture -
Panjab University
Chandigarh, India 04.2001 -
Skills
Motion graphics
Creative Direction
Product Design
Design Research
Team Management
Presentation Design
Visual Communication
Design leadership
Adobe Creative Suite
Software
3DS MAX
MAYA
LUMION
MS OFFICE
Certification
HUDA License
Timeline
Head of Design - Experience Stores
Asian Paints
05.2021 - Current
Head of Design
Livspace
05.2020 - 04.2021
Senior Architect and Interior Designer
Livspace
06.2018 - 06.2020
Bachelor of Architecture -
Panjab University
04.2001 -