Saloni Yadav
Goalpara,AS
Summary
Dedicated and motivated individual with a professional background focused on comprehending and addressing diverse global challenges in politics, gender, community and research. I have proven and tested skills in empirical research and community development. I am passionate about people, ideas and working towards bringing change. Well-versed in strategic communication, personnel management, community building and Grassroots management.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Assistant Manager Communications and Social Media
Voicelogue Pvt Ltd.
08.2023 - Current
- Spearheaded the Hyperlocal Media Distribution initiative, leveraging a network of 124 Content Creators (CCs) to promote digital learning and communication at the grassroots level.
- Conducted impact assessments and midline surveys, providing in-depth analysis and reporting on the progress of grassroots initiatives.
- Formulated and executed monthly engagement and training plans based on survey insights, ensuring continuous improvement.
- Conducted personalized one-on-one sessions with CCs, addressing individual needs and providing ongoing support.
- Managed data sources for Grassroots Communications, ensuring accuracy and generating monthly reports for assessment.
- Collaborated seamlessly with communications and production teams, contributing to the creation of impactful content for social media.
- Cultivated strong relationships with followers and community members, fostering engagement.
- Designed and executed training sessions for freelance content creators, focusing on grassroots distribution and brand building.
- Crafted and published engaging, relevant, and on-brand content for social media channels and online forums.
- Built and nurtured relationships with grassroots influencers and supporters, ensuring informed and engaged community involvement.
- Generated monthly and quarterly reports, newsletters, and impactful stories to showcase community achievements.
Program Manager
Pehchaan The Street School (Trust)
01.2023 - 07.2023
- Designed and implemented a comprehensive life skills curriculum tailored to the needs of government school students
- Conducted surveys among the target demographic to identify specific needs and challenges faced by students.
- Planned and executed campaigns to generate donations, fostering community involvement and support.
- Created awareness campaigns to provide additional knowledge and resources to students, focusing on various life skills.
- Oversee the successful execution of programs, ensuring alignment with organizational goals and objectives.
Marketing Associate
Toplogic Softlabs Pvt Ltd
01.2020 - 06.2021
- Onboarded new customers and introduced them to our products and support processes and understanding customer needs
- Collaborated with sales and support in developing and delivering engagement plans that fulfilled the customer's objectives and customer problems
- Optimized customer engagement through tailored email marketing strategies.
- Boosted brand visibility by developing and executing targeted marketing campaigns.
- Researched and generated lists of potential customers and evaluated potential new markets and products.
- Conducted comprehensive market research for informed decision-making in campaign development.
- Maintained proper communication effectively with stakeholders, and senior-level management to understand customer needs, maximize retention and growth, and communicate learnings
Facilitation Assistant
PHIA Foundation
06.2019 - 11.2019
- Designed and executed a campaign aimed at equipping 400 girls with life skills in selected districts.
- Designed a campaign to challenge and change perceived ideas emerging from a patriarchal mindset
- Planning monthly drives regarding fairer and equitable society and assigning roles and responsibilities to the on-field volunteers
- Guiding and helping targeted girls to initiate dialogues and reflection of 'self' for overall development.
District Coordinator
Shramjeevi Seva Sansthan
07.2018 - 06.2019
- Enhanced district programs by implementing strategic initiatives and coordinating with stakeholders.
- Streamlined communication among schools for better collaboration and resource sharing.
- Developed and managed budgets, ensuring optimal allocation of funds to support district goals.
- Implemented data-driven decision-making to improve overall district performance and student outcomes.
Education
Master of Arts - Political Science
Jawaharlal Nehru University
06.2018
BA (Hons) Political Science -
Kamala Nehru College (Delhi University)
06.2016
Skills
- Relationship Building
- Leadership
- Grassroots Organizing
- Strategic Communications
- Program Management
- Community Development
- Training
- Research
- Political Campaigns
- Conflict resolution
- Volunteer Management
- Social Media Management
Websites
Certification
- Theory Of Change Brand Communication
- Feminism and social justice
- Research Paper Writing and Publication Masterclass
- Google data Analytics Professional Certificate (Ongoing)
Timeline
Assistant Manager Communications and Social Media
Voicelogue Pvt Ltd.
08.2023 - Current
Program Manager
Pehchaan The Street School (Trust)
01.2023 - 07.2023
Marketing Associate
Toplogic Softlabs Pvt Ltd
01.2020 - 06.2021
Facilitation Assistant
PHIA Foundation
06.2019 - 11.2019
District Coordinator
Shramjeevi Seva Sansthan
07.2018 - 06.2019
Master of Arts - Political Science
Jawaharlal Nehru University
BA (Hons) Political Science -
Kamala Nehru College (Delhi University)
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