Sam George
Gurgaon
Summary
Dynamic Sales Manager with a proven track record at Veranda, excelling in customer lifecycle management and retention strategies. Expert in upselling and cross-selling, driving significant revenue growth. Adept at team leadership and mentorship, fostering high-performing sales teams through effective coaching and performance management.
Overview
7
7
years of professional experience
Work History
Sales Manager
veranda Learning
Gurgaon
07.2025 - Current
- Developed and executed targeted sales initiatives.
- Conducted comprehensive market research to identify emerging trends and potential areas for product expansion.
- Led weekly team meetings to review sales performance metrics and strategize for upcoming periods.
- Monitored competitor activities to adjust sales strategies and maintain competitive advantage.
Sales Manager
Masters' Union
Gurgaon
10.2024 - 06.2025
- Owned customer lifecycle for multiple B2C education products, enhancing conversion, engagement, and retention.
- Implemented tailored coaching programs, improving customer satisfaction and loyalty among team members.
- Drove upselling and cross-selling strategies, significantly expanding revenue within existing customer base.
- Conducted performance reviews and refined sales processes for optimal customer outcomes.
- Trained and mentored junior sales personnel to ensure success in their roles.
- Collaborated with marketing team to develop promotional materials targeting key customers.
- Streamlined sales department workflow through effective process changes.
Sales Manager
Upgrad
Gurgaon
08.2022 - 10.2024
- Scaled digital marketing vertical, enabling 400+ units in a single quarter.
- Developed data-driven strategies to monitor customer experience, and reduce churn.
- Managed key enterprise clients and improved retention metrics through proactive support.
- Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
- Built sales forecasts and schedules to reflect desired productivity targets.
- Resolved customer complaints regarding sales and service.
Team Leader & Senior BDE
Great Learning
Bangalore
07.2022 - 08.2022
- Recruited and mentored new sales hires, enhancing team performance in client success.
- Executed cross-sell strategies and mapped customer journeys to identify growth opportunities.
- Developed effective problem-solving strategies and facilitated conflict resolution among team members.
- Conducted interviews for potential candidates, contributing to informed hiring decisions.
- Provided coaching and performance feedback, promoting professional growth of employees.
- Collaborated with various departments to ensure goal alignment across teams.
Team Leader & Senior BDE
Great Learning
Bangalore
05.2021 - 07.2022
- Recruited and mentored new sales hires while managing day-to-day client success responsibilities.
- Executed cross-sell strategies and conducted customer journey mapping to identify growth opportunities.
Senior Business Development Executive
Unacademy
Bangalore
05.2020 - 03.2021
- Advised students on potential majors that align with their interests and capabilities.
- Conducted one-on-one meetings with students to discuss academic goals, educational plans and post-graduation options.
- Developed and implemented counseling strategies to assist students in academic, personal, social and career development.
Business Development Executive
Vedantu
Bangalore
06.2019 - 05.2020
- Worked closely with parents and students to promote retention-focused academic programs.
- Ensured strong post-sale engagement via feedback loops and follow-up communications.
Education
Bachelor of Commerce -
Alliance University
BangaloreHigh School Diploma -
Stanes Anglo Indian Higher Secondary School
CoonoorSkills
- Customer lifecycle management
- Client onboarding and engagement
- Cross-selling and upselling
- Retention strategy execution
- Enterprise CRM
- CRM tools (Leadsquared, Merrito, Zoho)
- Team leadership and mentorship
- Sales forecasting
- Workflow optimization
- Coaching and mentoring
- Team leadership
- Performance management
- Upselling strategies
- Customer relationship management
Timeline
Sales Manager
veranda Learning
07.2025 - Current
Sales Manager
Masters' Union
10.2024 - 06.2025
Sales Manager
Upgrad
08.2022 - 10.2024
Team Leader & Senior BDE
Great Learning
07.2022 - 08.2022
Team Leader & Senior BDE
Great Learning
05.2021 - 07.2022
Senior Business Development Executive
Unacademy
05.2020 - 03.2021
Business Development Executive
Vedantu
06.2019 - 05.2020
Bachelor of Commerce -
Alliance University
High School Diploma -
Stanes Anglo Indian Higher Secondary School