Samarth Vij

Worked on various Marketing and Business Development projects, enhancing client growth through SEO and Social Media Marketing by improving online visibility, traffic, and conversions.

• Business Analyst for a million-dollar Real Estate Project in Portugal.
• Conducted A/B testing for Google, Meta and LinkedIn Ads, improving ad relevance scores and lead quality by 35% for a commercial real estate campaign.
• Generated over 10,000 leads for potential investors with a net worth over $5M in the USA.
• Generated over 10,000 leads for potential property buyers with average salaries over $350k/year in the USA.
• Collaborated on multiple projects in an async environment with diverse cultural backgrounds.
• Work scope included DIgital Marketing, SEO, Email Marketing, Data Analysis, Lead Generation, PR, deck creation, and testing AI tools for business.

- Optimized website content and structure, leading to Top Ranking on first page for ClickSlice.

- For Branding agency Recipe Design, audited the website and made changes according to our SEO Strategy that led to a 40% increase in organic search traffic and a 30% improvement in search engine rankings within two months.

- Built Email Templates using MailChimp to send promotional emails to customers.

- Skilled in creating and optimizing digital advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads, achieving a 25% increase in click-through rate (CTR) and a 30% reduction in cost per acquisition (CPA) for a client.