Summary
Overview
Work History
Education
Skills
Certification
Languages
Accomplishments
Websites
Timeline
Generic
Sameersingh Pawar

Sameersingh Pawar

Akola

Summary

Strategic Digital Marketing Manager with 4+ years of experience leading 360° campaigns for top D2C, F&B, beauty, and lifestyle brands including Mamaearth, mCaffeine, Pizza Hut, and Plum. Proven track record in driving 30%+ engagement increases and 20% revenue growth through influencer collaborations, performance advertising, and data-driven social strategies. Adept at managing budgets, optimizing ROI, and scaling creator ecosystems .

Overview

5
5
years of professional experience
1
1
Certification

Work History

Social Media Marketing Manager

Wok On Fire
Surat
01.2025 - 12.2025
  • Designed and executed full-funnel social media strategies across Instagram, Facebook, WhatsApp, and website to drive both in-store footfall and online orders via Zomato, Swiggy, and D2C channels.
  • Led influencer marketing campaigns, seasonal promotions (e.g. Summer Drink Festival, IPL Reels), and in-house content shoots to align with brand goals and boost regional visibility.
  • Oversaw daily content creation workflows, trend-based reel production, storytelling formats, and meme marketing to strengthen digital brand positioning.
  • Managed community engagement, responding to customer queries, feedback, and leveraging user-generated content for increased interaction.
  • Tracked campaign performance through Google Sheets dashboards, UTM tracking, and Meta Ads Manager, optimizing spends to deliver strong ROI and reach.
  • Collaborated with the design and operations teams on branding assets like TV scrolls, hoardings, menu creatives, and CGI visuals.

Influencer & Creator Manager

Freelancer
01.2024 - 12.2024
  • Executed influencer-led campaigns for brands like Ghar Soaps, along with multiple fitness, wellness, and D2C startups, focusing on product awareness and niche community engagement.
  • Represented and managed edutainment and infotainment creators such as Marketing Shivanshu and KK Creates, overseeing their content strategy, audience development, and platform growth.
  • Secured paid brand collaborations and long-term partnerships through customized outreach, proposal decks, and deal negotiations.
  • Created culturally rooted content tied to Indian heritage, social trends, history, and news narratives, amplifying reach and relatability.
  • Directed the full creator ecosystem—from content calendars, video ideation, scripting, to monetization planning and campaign budgeting, ensuring consistent growth and revenue generation.

Marketing Manager

Being Social Hub (SocialPilot Entity)
Mumbai
10.2020 - 11.2023
  • Spearheaded high-impact digital marketing campaigns for leading brands such as Mamaearth, mCaffeine, Pizza Hut, Plum, and others across beauty, lifestyle, F&B, and D2C segments.
  • Played a pivotal role in client acquisition and business development, consistently bringing in new accounts and expanding agency revenue through strategic relationship management.
  • Created and executed 360 digital marketing strategies, including influencer collaborations, performance marketing, social media content, and paid ad optimization to drive conversions and brand visibility.
  • Managed end-to-end creator campaigns for top-tier influencers like Nitish Rajput, Abhi and Niyu, Curly Tales, and Study IQ IAS, ensuring alignment with brand goals, audience engagement, and storytelling quality.
  • Led campaign budgeting and ROI analysis using tools like Meta Ads Manager, Google Analytics, and internal dashboards, resulting in cost-efficient execution and measurable business outcomes.

Education

Diploma - Aviation & Communication

Frankfinn Institute of Air Hostess Training
01.2020

Skills

  • Social media marketing
  • Content strategy
  • Data analysis
  • Campaign management
  • Influencer marketing
  • Brand development
  • Digital advertising
  • Community engagement
  • Budget management
  • Brand promotion
  • Trend analysis
  • Creative storytelling
  • Audience targeting
  • Project management
  • Proposal development
  • Brand-building strategies

Certification

  • Marketing Mastery, Coursera
  • Mass Media and Communications, Coursera
  • ChatGPT Mastery, AI Masters / Coursera
  • Marketing Psychology & Consumer Behaviour, Udemy
  • Fundamentals of Branding, Udemy
  • Content Writing & Copywriting, MyCaptain
  • Business Fundamentals & Marketing, Udemy

Languages

Hindi (Native), English (Fluent), Marathi (Fluent), Punjabi (Conversational)

Accomplishments

  • Best Performer – Being Social Hub (2021)
  • Best Captain Trainee Award – Frankfinn Institute
  • Increased client engagement by 30%, leading to 20% revenue growth
  • Boosted YouTube subscribers significantly for Delhi Food Walks
  • Delivered marketing impact for 7 fintech and 5 edtech brands
  • Led and managed teams of 100+ full-time staff and 500+ freelancers

Timeline

Social Media Marketing Manager

Wok On Fire
01.2025 - 12.2025

Influencer & Creator Manager

Freelancer
01.2024 - 12.2024

Marketing Manager

Being Social Hub (SocialPilot Entity)
10.2020 - 11.2023

Diploma - Aviation & Communication

Frankfinn Institute of Air Hostess Training

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Sameersingh Pawar