Samreen Keer

Agra

Summary

Goal-Oriented Business Analytics student at FLAME University, with a minor in Advertising and Branding. Passionate about leveraging data-driven insights to inform strategic decision-making and drive brand growth. Skilled in using analytical tools like Tableau and Microsoft Excel to interpret complex data, and support marketing strategies. Strong foundation in analytics, SEO, SEM, and content optimization. Demonstrated success in improving website rankings, analyzing market trends, and devising targeted campaigns that increase visibility and engagement. Focused on building a career that combines data analysis with effective brand management.

Work History

Marketing Intern

Jaywalking

Delhi

Collaborated with the sales team to develop promotional activities and sales support materials.
Analyzed market trends to identify potential opportunities.
Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.

Social Media Manager Intern

Ek Pahel

Agra

Managed and curated social media content to support awareness and outreach campaigns.
Improved community interaction and reach through targeted messaging and storytelling.
Supported cause-driven marketing initiatives with content planning and execution.

Social Media Marketing Intern

RAS Media & Entertainment Pvt. Ltd.

Noida

Analyzed audience behavior and campaign performance data to improve marketing outcomes.
Collaborated with the marketing team to align strategies with brand positioning and objectives.

Education

BBA - Business Analytics

FLAME University

Pune

08-2026

Skills

Microsoft Excel – PivotTables, formulas, charts, and data organisation
Tableau – interactive dashboards, data visualisation, filters
CRM management
Market research and analytical thinking

Digital marketing and branding
Project Coordination
Attention to detail

Work

Customer Segmentation Dashboard

Built an interactive Tableau dashboard to analyze customer demographics and purchasing behavior for a retail case study
Identified key segments and surfaced actionable insights to support targeted marketing strategies

References

References available upon request.

Timeline