Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Timeline
Generic

Sanchita Gupta

Manchester

Summary

Dynamic student aiming for exciting marketing executive position. Compelled to develop marketing initiatives and build teamwork. Adept with marketing channels. Imaginative digital marketing executive with exemplary credentials in marketing. Proven achiever in navigating social media and using marketing tools to build presence. Solid communication and interpersonal skills. Possesses keen ability to identify target leads and demographics. Seeking to apply critical thinking and innovative approaches to achieve goals. Ambitious promoter and skilled people manager with deep understanding of market trends and successful strategies to achieve sales and marketing results. Strengths include leveraging data to optimise approaches and capitalising on new opportunities.

Overview

4
4
years of professional experience

Work History

Brand Ambassador

KIND
04.2024 - 06.2024
  • Successfully represented KIND at The Bid food Trade Show 2024 in Leeds, significantly boosting brand recognition and generating numerous leads for the sales team.
  • Increased customer engagement and product awareness through strategic event participation and social media campaigns.
  • Received commendation for excellent customer service and professionalism, contributing to a positive brand image.
  • Gained valuable insights from store visits and sampling sessions, leading to a deeper understanding of customer preferences and effective in-store marketing techniques.
  • Played a key role in enhancing product visibility and availability, contributing to increased sales in major retail outlets.

Production Assistant

Pepsico
10.2020 - 11.2020
  • While serving as intern in PepsiCo Pvt. Ltd. under JBD Steel LLP., production domain in marketing domain, coordinated with functioning of other departments to achieved target annual sales.
  • Established 75% better work environment and formulated work ethics.
  • Succeeded in ensuring plan compliance at minimum 95%
  • Monitored stock to maintain consistent supply for inventory.
  • Scheduled dispatch goods as per the annual sale target at the right stock keeping unit at the right time.
  • Collaborated with departments the HR department to reduce the number of contact labourers from 210 in 2018 to 176, increasing the efficiency from 88% to 94%.

Digital Marketing Head

Josei
08.2020 - 09.2020


  • Curated appropriate social media content adhering to brand guidelines, style and tone.
  • Scheduled 3 social media posts and promptly responded to customer messages.
  • Boosted accuracy of profiles by combining primary and secondary data sources with keyword research.
  • Analysed 60 social media sites per day with above 5K reach and browsed them to reach out to promote.
  • Optimised PPC ad campaigns to achieve 95% conversion rates.
  • Conducted market analysis to identify key customer segments and growth opportunities.

Intern

Novotel
07.2020 - 08.2020
  • Formulated expenditure reports to submit to manager.
  • Booked conference rooms, catering and sent invitations to help coordinate with events.
  • Managed calendar and scheduled appointments for executives to attend meetings.
  • Performed clerical tasks to provide assistance for executives.
  • Created presentations and important documents for staff meetings.
  • Answered phone enquiries and directed phone calls to specific departments.
  • Formulated surveys to acquire feedback from consumers.
  • Actively helped in increase customer target by 5% in 2020.

Education

Bachelor of Science - Management

The University of Manchester
07.2025

Primary school - CBSE

Royal Global School
03.2016

Certificate of Higher Education - ICSE

Unison World School
07.2022

Skills

  • Content marketing
  • Effective communicator
  • Adaptable Personality
  • Brand Awareness
  • Target Audience Identification
  • Marketing
  • Influencer marketing
  • Newsletter design
  • Store Promotions

Languages

English
Fluent
Hindi
Native
Bengali
Intermediate
French
Beginner

Accomplishments


  • IAYP (International Award for young people) CLUB COORDINATOR. It is a non-governmental organisation and a full member of the Duke of Edinburgh’s International Award Association. Through this I was also a part of hosting a lot of charities and similar events.
  • Discharged the duties as the School Swimming Team Captain by representing my school at various state and and international level. It also helped me grow as a leader and work in coordination with my fellow mates.
  • Tutoring Assistant at a First class learning centre(India), helping the primary school children in English.

Timeline

Brand Ambassador

KIND
04.2024 - 06.2024

Production Assistant

Pepsico
10.2020 - 11.2020

Digital Marketing Head

Josei
08.2020 - 09.2020

Intern

Novotel
07.2020 - 08.2020

Bachelor of Science - Management

The University of Manchester

Primary school - CBSE

Royal Global School

Certificate of Higher Education - ICSE

Unison World School
Sanchita Gupta