Rock Climbing, Trekking, Adventure Sports, Reading
SANDEEP APTE
Analytics
Mumbai,India
Summary
Goal-oriented and data driven marketing analytics expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Performance-oriented leader offering proven expertise in consumer-driven analytics, marketing, and investment planning, data-driven decision-making, predictive modeling, customer segmentation, customer journey mapping, AB testing, and campaign enhancement.
Demonstrated history of successfully driving business growth via data driven decision making, CRM strategy analytics, P&L management, Integration with analytics and CRM systems to take more intelligent decisions across Mortgage, Insurance, Banking and Retail domains.
Prepared to bring 17+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
3
3
Languages
7
7
years of post-secondary education
16
16
years of professional experience
Work History
Mumbai, India
01.2019 - Current
- Leading analytics consulting, analytics delivery, and deployment team.
- Demonstrated history of successfully driving business growth via data driven decision making, analytics driven strategy, P&L management, partnerships, and business development in Mortgage, Insurance, Banking and Retail domains.
- Managed revenues of over $ 5 Mn.
- Driving and leading 50+ member team, where I have got an opportunity to experiment with various Project Management, Knowledge Management and People Management processes and build a world- class team that is sustainable and scalable in the analytics industry.
- Design, Develop & Deploy analytical scoring applications across Marketing, Sales, Collection & Retention/Lapsed.
- Had worn many hats including Strategy, Consulting, Consumer Research, Business Excellence, Social Media Analytics, Business Analytics, Customer Analytics etc.
- Deployed multiple techniques including Logistic, XGBoost, Decision Tree, and Random Forest.
- Deployed clustering for multiple retail clients in order to improve personalization.
- Revenue Assurance for Leading Private Insurance Companies.
- Churn Management for multiple OTT and D2H companies.
- Action oriented analytical deployment for revenue enhancement and collection optimization.
Sr. Director Business Solutioning
Sutherland Global Services
Mumbai, India
01.2013 - 01.2018
- Leading ‘GTM & Analytics Consulting’ team with responsibility of internal/captive sales and execution.
- This includes conceptualizing offerings, internal sales, conducting webinars, customizing solutions and execution etc.
- Workforce Forecasting.
- Customer listening – social listening, structured listening and unstructured listening.
- Reverse Logistics Analytics to optimize the cost of inventory.
Manager
ARANCA
Mumbai, India
01.2011 - 01.2013
- Led a team of consultants to deliver strategy projects for global clients via research & consulting.
- Drove account management & business development to grow the strategy & research practice.
- Vast experience of handling adhoc and multi country studies across B2B segment.
- End to end client management.
- Infuse greater business understanding amongst team and supervise and guide the team through execution & delivery.
Sr. Project Manager
Tata Motor Finance
Mumbai, India
01.2010 - 01.2011
- To Translate strategy into specific goals and objectives, Proactively monitor business needs and translate into technology application opportunities.
- Identification & implementation of best practices in line with organizational objectives & opportunities for improvement.
- Consistent interaction with external agencies & industries within and outside the group to identify the best practices, benchmarks & facilitating the adoption.
- Drive organizational excellence through implementation of the Company's Business Excellence model.
e-Nxt Financial Services Ltd
01.2007 - 01.2010
- A Tata Enterprise), Project Manager Mumbai, India.
- Led a team of consultants to deliver strategy projects for in house (Tata Capital) via research & consulting.
- Drove account management & business development among other Tata Group Companies.
Sr. Client Executive
Nielsen
Mumbai, India
01.2004 - 01.2007
- Conceptualization and execution of adhoc B2B market research studies.
- Individual contributor; exposure towards primary interviewing skills.
- Presenting to top management.
- Strong business acumen of Metal & Mining, Construction Equipment, Chemicals, Steel & Intermediaries.
Education
MBA - undefined
Ohio University
01.2002 - 01.2003
Bachelor of Engineering - Instrumentation Engineering, Negotiable
UNIVERSITY OF MUMBAI
01.1994 - 01.2000
Skills
Data Driven Decision
Connected Customer Experience
Business developmentClusteringStrategy Consulting
Client managementDecision makingAnalytics Delivery
ForecastingLapse & Retention
Workforce Analytics
Knowledge ManagementChurn Analytics
Logistics Regression
People ManagementMarket researchRoute Optimization
Project ManagementLead Analytics
Market Basket Analytics
Ensemble Techniques
Structured & Text Mining
Predictive Modelling
Market Positioning
P&L Management
Budgeting and Allocation
Strategic Planning
Critical thinking
Campaign management
Market Analysis
Product development
Multitasking abilities
Teambuilding
Data Mining
Statistical modeling
Statistical forecasting
Interests
Timeline
01.2019 - Current
Sr. Director Business Solutioning
Sutherland Global Services
01.2013 - 01.2018
Manager
ARANCA
01.2011 - 01.2013
Sr. Project Manager
Tata Motor Finance
01.2010 - 01.2011
e-Nxt Financial Services Ltd
01.2007 - 01.2010
Sr. Client Executive
Nielsen
01.2004 - 01.2007
MBA - undefined
Ohio University
01.2002 - 01.2003
Bachelor of Engineering - Instrumentation Engineering, Negotiable
UNIVERSITY OF MUMBAI
01.1994 - 01.2000