Sandeep Chatterjee

I am an experienced Creative Director with over twenty years of expertise in managing creative and technical production, working closely with clients both nationally and internationally. I have a successful track record in developing effective content marketing strategies, specializing in video production, and leading editorial strategy implementation. I excel in handling digital projects, adopting a collaborative approach to create high-quality video content. My skills include developing brand and product-focused content, leading diverse teams, and strategic planning. I have various certifications in film production, digital marketing, and generative AI. Apart from my creative background, I have also transitioned smoothly into the role of a Marketing & Content Strategist, excelling in integrated marketing, content strategy, audience analysis, and social media strategy. My proficiency in AI tools allows streamline lead management processes and utilize artificial intelligence for content creation. I have successfully developed and implemented digital advertising strategies across multiple platforms, meticulously monitoring campaign performance to optimize budgets for maximum ROI. Currently, I focus on OTT content, particularly web series, and digital content advertising and communication. By leveraging AI for various brands, I ensure a comprehensive approach in aligning digital marketing initiatives with overall business objectives. With a seamless fusion of creative acumen and strategic marketing proficiency, I have consistently surpassed expectations, delivering exceptional results. My adept project management, team leadership, and adaptability to dynamic digital landscapes have played a pivotal role in driving success for the brands I've collaborated with. Looking ahead, I am eager to leverage my diverse skill set and extensive experience to craft impactful content and spearhead innovative marketing strategies for future ventures.