Summary
Work History
Education
Skills
Timeline
Software
Work Availability
Languages
Project- Zoetis Moose
Project- Boston Labs
Project- Jugnoo (Auto-rickshaw Aggregator)
Portfolio Links
Overview
Hi, I’m

Sandeep Singh

Lead/UI-UX Designer
Ambala
Sandeep Singh

Summary

Lead UI/UX Design Lead with 16+ years of experience driving design strategy, research, and execution for global digital products. Expert in leading cross-functional teams to deliver intuitive, high-impact web and mobile experiences. Skilled in transforming business goals into elegant user journeys, building design systems, and influencing stakeholders with data-driven insights. Adept at fostering design culture, mentoring teams, and delivering enterprise-grade UX solutions across industries.


Expertise:
User Research | Wireframes | Prototypes | Information Architecture | User Flows | Design Systems | Usability Testing | Journey Mapping

Methodologies:
Design Thinking | User-Centered Design | Agile/Iterative UX | Heuristic Evaluation | Product Experience Design

Work History

Calidig IT Solutions LLP

Team Lead Designer
02.2025 - Current

Job overview

• Lead the end-to-end UX process, from research and wireframing to prototyping and usability testing, across multiple client projects.
• Collaborate with stakeholders to define design strategies that align business objectives with user needs.
• Supervise and mentor a team of designers, fostering a culture of design excellence and continuous improvement.
• Implement design systems and modern tools to standardize workflows, reducing project delivery time by 30%.
• Conduct UX audits and recommend data-driven improvements, enhancing product usability and conversion metrics.
• Manage client communication, project timelines, and presentation of design concepts to senior leadership.

StackGeeks Labs

Lead Designer (UI/UX)
10.2023 - 02.2025

Job overview

  • Spearheaded the design for multiple digital products, ensuring a cohesive UX across responsive web and mobile experiences.
  • Translated complex business requirements into interactive wireframes and high-fidelity prototypes using Figma.
  • Defined and maintained design systems and component libraries for scalable product development.
  • Partnered with development and QA teams in Agile sprints to ensure seamless implementation of design deliverables.
  • Delivered UX reviews and user flow improvements that enhanced usability and retention rates.
  • Mentored junior designers, fostering growth, and maintaining consistency across all design outputs.

Reliance Industries Limited (Onsite)

Consultant UI/UX Designer
02.2021 - 10.2023

Job overview

  • Created and delivered comprehensive UI/UX solutions for enterprise applications, improving usability across web and mobile platforms.
  • Conducted user research and usability testing to refine designs, ensuring alignment with user needs and business requirements.
  • Managed post-implementation design support, contributing to long-term success and client satisfaction.

Mobile Programming, LLC

Lead Designer (UI/UX)
3 2020 - 10.2023

Job overview

  • Designed wireframes, prototypes, and interactive user flows for mobile and web applications.
  • Developed marketing collateral, ensuring cohesive branding across all print and digital formats.
  • Led the team in optimising design workflows, ensuring timely delivery of high-quality assets.

Click Labs Private Limited

Lead Designer (UI/UX)
08.2015 - 11.2019

Job overview

  • Designed website layouts, templates and unique branded looks.
  • Met with customers to present mockups and collect information for adjustments.
  • Obtained approval of concepts by submitting rough drafts to management or to client.
  • Maximised system performance, enhancing end-user experience by applying iterative back end development updates.
  • Performed manual testing on UX design elements and complete UX designs, authoring feedback reports for use in future updates.

Weblance Private Limited

Sr. Graphic Designer
05.2014 - 08.2015

Job overview

  • Developed collateral such as display, marketing and packaging materials to support product branding strategies.
  • Applied knowledge of production to create high-quality images.
  • Built corporate brands by designing cohesive looks between elements such as logos and letterheads.
  • Coordinated, created and scheduled content, designs and periodic updates to company website.
  • Employed design fundamentals when selecting typography, composition, layout and color in design work.

Freelancer Designer

Graphic Designer
01.2013 - 05.2014

Job overview

  • Developed creative design for marketing packages, including print materials, brochures, banners and signs.
  • Created aesthetically-pleasing advertisements that complemented products.
  • Developed collateral such as display, marketing and packaging materials to support product branding strategies.
  • Designed website layouts, templates and unique branded looks.
  • Completed in-depth product design tests with help of different software, models and design systems.

Hadron Solutions Private Limited

Game Designer
12.2010 - 03.2013

Job overview

  • Took concepts and produced design mockups and prototypes to strengthen designs, enhance user experiences and improve site interactions.
  • Balanced and adjusted gameplay experiences to increase critical and commercial success of product.
  • Used professional design tools to create characters, levels, vehicles, layouts and unique elements.

Education

Arena Animation
Chandigarh

AAASP Diploma from Animation And Multimedia
06.2008 - 2010.07

University Overview

Skills

Core Skills

Timeline

Team Lead Designer
Calidig IT Solutions LLP
02.2025 - Current
Lead Designer (UI/UX)
StackGeeks Labs
10.2023 - 02.2025
Consultant UI/UX Designer
Reliance Industries Limited (Onsite)
02.2021 - 10.2023
Lead Designer (UI/UX)
Click Labs Private Limited
08.2015 - 11.2019
Sr. Graphic Designer
Weblance Private Limited
05.2014 - 08.2015
Graphic Designer
Freelancer Designer
01.2013 - 05.2014
Game Designer
Hadron Solutions Private Limited
12.2010 - 03.2013
Arena Animation
AAASP Diploma from Animation And Multimedia
06.2008 - 2010.07
Lead Designer (UI/UX)
Mobile Programming, LLC
3 2020 - 10.2023

Software

SketchApp

Adobe XD

Illustrator

Photoshop

Figma

Zeplin

Invision

Adobe Premier Pro

Adobe After Effect

Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

Hindi

Punjabi

English

Project- Zoetis Moose

Project- Zoetis Moose

Tools Used: Adobe XD, Invision & Zeplin

Brief Description: Zoetis has a suite of instruments used in the Veterinary Clinics. The goal of this product would be to centralize test results from all instruments at that clinic and also make it easy to display these cohesively to each patient owner.
Requirements are to work with Zoetis Product Management, Marketing and Innovation stakeholders to develop a product platform iteratively where test results from a suite of Zoetis instruments can be displayed on a mobile or web platform to the DVM’s at clinics in US and globally so patient treatment can be optimized.

Responsibilities:

  • Collaborated with all stakeholders with virtual and onsite workshops to finalize product requirements.
  • Created user journey maps for each role.
  • Wireframing
  • Prototyping
  • User Testing
  • Implement the most intuitive UI/UX

Project- Boston Labs

Project- Boston Labs

Tools Used: Adobe XD, Invision & Zeplin

Brief Description: Boston Labs provides the logistics behind the science for all of the life sciences. A team of highly skilled stakeholders including Project Managers, QAs, Packaging Engineers takes care of the process. The aim of this app would be to provide role based user onboarding, project management, and payment to the employees – all at one place. I have worked on android and iOS mobile application design.

Responsibilities:

  • Understand the project
  • Requirements by collaborating with the stakeholders.
  • Create journey maps for all the user roles.
  • Build an iOS and Android app supported by a cloud backend.
  • Implement the most intuitive UI/UX

Project- Jugnoo (Auto-rickshaw Aggregator)

Project- Jugnoo (Auto-rickshaw Aggregator)

Tools Used: SketchApp, Invision & Zeplin

Brief Description: Jugnoo, a phenomenon that started as an auto-aggregator, is now a one-stop solution for all local needs. The genesis behind who we are is to make life hassle-free by delivering the best of every city to its residents.

Responsibilities:

  • Ideation
  • User Stories
  • Interacting with clients and gathering the requirements
  • Producing design specs for the development team
  • Prototyping
  • User Testing
  • Visual Design + User Flows

Portfolio Links

Portfolio Links

Portfolio Highlights
Selecteds:
• Subscription Platform – UX Flow & Responsive Web Redesign
• AI Image & Video Generation Platform – Product UX Strategy
• Rent My Stuff – Complete Web & Mobile Ecosystem
• Beauty & Skincare eCommerce Website

Additional Work:  
Behance – behance.net/sandy2dgrapher
Dribbble – dribbble.com/sandy2dgrapher

Link to Personal Drive Portfolio - https://drive.google.com/drive/u/1/folders/1tBvV-6Kj9HA8YA8GftoXaQrnqxcCeMFO



All Case Studies:


  • Subscription Platform -

Case Study:- https://www.figma.com/proto/s8p4S7ofQ2YMty28lTCzAF/Subscription-Platform?page-id=182%3A20158&node-id=13795-7353&viewport=421%2C165%2C0.03&t=TJoLxQIp70K31e6e-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=13795%3A7353

Wireframe: https://www.figma.com/proto/s8p4S7ofQ2YMty28lTCzAF/Subscription-Platform?node-id=390-2342&t=9vDRuh1wB3Wcqx2p-1&scaling=scale-down&content-scaling=fixed&page-id=311%3A257&starting-point-node-id=390%3A2342


  • EV Charging

Case Study - https://www.figma.com/proto/ZyK3ORjGFLaOz5CZf7A3ij/PandoElectric?page-id=173%3A7946&node-id=354-192&viewport=477%2C220%2C0.03&t=dTbn09LjTUZVG34z-1&scaling=min-zoom&content-scaling=fixed

Web Landing Page - https://www.figma.com/proto/ZyK3ORjGFLaOz5CZf7A3ij/PandoElectric?page-id=0%3A1&node-id=80-733&viewport=857%2C333%2C0.07&t=CxuRTrjTRPygAs45-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=80%3A733

Responsive Landing Page - https://www.figma.com/proto/ZyK3ORjGFLaOz5CZf7A3ij/PandoElectric?page-id=157%3A842&node-id=157-1411&viewport=355%2C229%2C0.1&t=7xsPRjThbIizr9L8-1&scaling=scale-down&content-scaling=fixed


  • Blogging

https://www.figma.com/proto/35uYlsx7T4uUxb0Ppsd7Cq/UI-UX-Case-Study-Aneesh-Bond?page-id=2%3A553&node-id=53-3398&viewport=-152%2C959%2C0.04&t=SZekOmgY7NbBsQGV-1&scaling=min-zoom&content-scaling=fixed


  • Beauty Products Company:-

https://www.figma.com/proto/fRDmP0FaWozZdJH3tDYTEv/Landing-Page-Skin-Hair-care?page-id=193%3A249&node-id=227-5577&viewport=194%2C146%2C0.09&t=oZSknV5PqMgIippZ-1&scaling=scale-down-width&content-scaling=fixed


  • Logistics

https://www.figma.com/proto/8viHvVBwctWXLqMIxGiGsD/RouteSphere_Dashboard-UI-Kit?page-id=116%3A28832&node-id=125-32862&viewport=515%2C277%2C0.03&t=zWYcHqWUeyJzECHD-1&scaling=scale-down&content-scaling=fixed


Few Landing Pages:

  • Link to Shopify Ecommerce

https://www.figma.com/proto/SV9zflClOcSdCTb7jvdJSs/Website?page-id=0%3A1&node-id=156-42&viewport=-552%2C-584%2C0.1&t=F8aJAkNxzJpnlc0F-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=156%3A42


  • Link to Taxi Business

https://www.figma.com/proto/mPpGWPHgapVxpSmhodLjlL/Taxi-Cab?page-id=1%3A2&node-id=2977-950&viewport=14113%2C16259%2C0.15&t=3y9n3MAsrRgLpbM5-1&scaling=scale-down&content-scaling=fixed



Few Other Figma Files


  • Complete Ecommerce Solutions (Customer Web + App, Seller Web + Landing Page)
  • 1. Link to Seller Web for Prototype

https://www.figma.com/proto/XgJKxVmEgVLnhKtSYi2AGn/Ecommerce-Orange-White-Black-%E2%80%93-Energetic-Commercial?page-id=314%3A1148&node-id=344-74129&viewport=198%2C208%2C0.09&t=TpRNamsq1zYU08cc-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=344%3A74129&show-proto-sidebar=1

  • 2. Link to Customer Web for Prototype

https://www.figma.com/proto/XgJKxVmEgVLnhKtSYi2AGn/Ecommerce-Orange-White-Black-%E2%80%93-Energetic-Commercial?page-id=0%3A1&node-id=443-21371&viewport=47%2C562%2C0.02&t=gGfXK7b2wMWWyMZX-1&scaling=scale-down&content-scaling=fixed


  • Complete AI Image/Video Generation solution for Web -

Link to AI Image/Video Generation Prototype

https://www.figma.com/proto/n6D3HCuA2qAV5omNJ1OUFf/VisiAI-AI-Image-_-Video-Generation-Platforms?page-id=0%3A1&node-id=45-879&viewport=252%2C298%2C0.11&t=eemROOcBb3YYqBvA-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=60%3A318&show-proto-sidebar=1


  • Complete solution for Rent anything -

Web: https://www.figma.com/proto/8YmZiLqoR3soCTWFZ9CxAJ/Rent-My-Stuff?page-id=44%3A9922&node-id=153-15416&viewport=-77%2C171%2C0.12&t=oi1NwAsBWVL72IQL-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=564%3A8389

Mobile: https://www.figma.com/proto/8YmZiLqoR3soCTWFZ9CxAJ/Rent-My-Stuff?page-id=886%3A2356&node-id=1358-121716&p=f&viewport=108%2C268%2C0.03&t=p1OHvqg1nMiIZXlF-1&scaling=scale-down&content-scaling=fixed


  • Complete solution for Rent anything -

Web: https://www.figma.com/proto/LAnBpTBkDyLcrQEU7TkMMo/Tailor-Booking-App?page-id=216%3A1312&node-id=236-1406&p=f&viewport=-200%2C632%2C0.05&t=kFmH3m0q32fj2AA6-1&scaling=scale-down&content-scaling=fixed

Mobile: https://www.figma.com/proto/LAnBpTBkDyLcrQEU7TkMMo/Tailor-Booking-App?page-id=0%3A1&node-id=1-3&p=f&viewport=216%2C-147%2C0.09&t=DV04A0s1MXeeaw5W-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=1%3A3


  • Cleaning Services Landing Page -

https://www.figma.com/proto/Nhtyc0spIXKfduNtrCGQyl/CleanaCleaning-Services-?page-id=16%3A817&node-id=52-3058&viewport=224%2C-819%2C0.12&t=7C0x0lAvnyMU2dQl-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=52%3A3058


  • Security Services Landing Page -

https://www.figma.com/proto/72COOIy2HnMeA0ZerwIADv/Security-Guard-Services?page-id=0%3A1&node-id=24-675&viewport=206%2C133%2C0.1&t=btmWQjcRPBwfDQ28-1&scaling=scale-down-width&content-scaling=fixed


  • Agriculture Farms Management Mobile App -

https://www.figma.com/proto/EgNV5UdXPcv1cQ9wGTgFkj/Agriculture-Apna-Khet?page-id=0%3A1&node-id=1-2&p=f&viewport=227%2C481%2C0.08&t=a6WOqZpfI1CGUPSO-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=1%3A2&show-proto-sidebar=1


  • GH Queens -

(GH Queens - Ghana's #1 Reality Series | 2024 Best Unscripted Series #AMVCA | Season 3 Now)

Complete website: https://www.figma.com/proto/FSwmbmpWBXsiXemEPkBqSi/GH-Queens-Official-Website?page-id=0%3A1&node-id=268-1302&viewport=-4220%2C-863%2C0.13&t=PfO249Eac2wtV1AB-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=268%3A1302&show-proto-sidebar=1



  • Real Estate Renting Platform -

English Landing Page - https://www.figma.com/proto/KXXhWsqAMr1ocJQ0mVovEp/UrbanGate-Property-renting-and-maintenance-mobile-application?page-id=2%3A2811&node-id=34-12955&viewport=-432%2C166%2C0.04&t=6h6QGWvUZC1Fw84h-1&scaling=scale-down-width&content-scaling=fixed&starting-point-node-id=34%3A12955

RTL Landing Page - https://www.figma.com/proto/KXXhWsqAMr1ocJQ0mVovEp/UrbanGate-Property-renting-and-maintenance-mobile-application?page-id=29468%3A65&node-id=29468-66&viewport=321%2C168%2C0.06&t=o5KoOSTjQMaYgSCJ-1&scaling=scale-down-width&content-scaling=fixed

Landlord Web Panel: https://www.figma.com/proto/KXXhWsqAMr1ocJQ0mVovEp/UrbanGate-Property-renting-and-maintenance-mobile-application?page-id=2038%3A767&node-id=4506-12150&viewport=208%2C81%2C0.1&t=HHtMbXaFOwk8n0Ej-1&scaling=scale-down&content-scaling=fixed

Tenant Mobile App: https://www.figma.com/proto/KXXhWsqAMr1ocJQ0mVovEp/UrbanGate-Property-renting-and-maintenance-mobile-application?page-id=2127%3A627&node-id=3302-4153&viewport=-303%2C-161%2C0.04&t=0yueglfm8erShgqv-1&scaling=scale-down&content-scaling=fixed&starting-point-node-id=3302%3A4153

Overview

2026
years of professional experience

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Sandeep SinghLead/UI-UX Designer