Sandeep Singh

1) Managing & Monitoring:

- Creating User journeys on Clevertap to improve funnels and User experience.
-Monitoring CTRs of Journeys & Communication sent using clevertap & admin panel
- Creating & Analyzing Campaigns via Clevertap. (Push, Mailers & Promotional Campaigns).
- Creating Journeys for Promotions, to maintain funnels & achieving set Goals.
- Setting up the conversions and maintain reports for funnels changes.
- Setting up multiple goals for User journeys.
- Creating Storefront pages.
- Creating Category promotional banners, brand store, HTML pages & designing the content for each.
- Monitoring traffic & design campaign to increase traction.
- Daily Monitoring & promoting of incoming product to ensure the listing of pages are ensure the listing of pages are maintained & updated.
- Visibility, offers, Inline filters, product enhancement.
- Maintaining event Calendar monthly.
- Planning & Executing Campaigns.
- Suggest & implement new features to develop brand awareness, like internal monetize promotion, quiz and contest.

2) Analysis & Promotions:

- Monitoring the target segment and result for each campaign.
- Strategizing the content for each campaign, analyzing the category page & revamping as per the performance.
- Online marketing promotion campaign includes e-mailers, pushes, in-apps, social, FB paid.
- CTR monitoring for each property.
- Perform research on current trends & audience preference.

3) Marketing & Growth:

- Source traffic from different sources.
- Customer segmentation, Product Growth.
- Monitor Category Cashback usage.
- Cross Category Campaign.