SANDESH REDKAR
MUMBAI
Summary
Innovative visual merchandiser with several years of superior merchandising performance. Develop visual displays in alignment with brand image and corporate objectives. Demonstrated success in showcasing products to increase sales and brand awareness.
Overview
9
9
years of professional experience
Work History
Visual Merchandiser Assistant Manager
Crocs ( Metro Brands )
Mumbai
12.2022 - Current
- Collaborated with vendors to design eye-catching displays that met their guidelines.
- Conducted research on trends in retail design, color schemes, lighting, display techniques.
- Organized store layout, fixtures and visual merchandising standards.
- Created innovative floor plans to maximize visibility of merchandise.
- Developed creative visual displays to showcase products and attract customers.
- Inspected existing displays regularly to ensure they were up to company standards.
- Assessed inventory levels and restocked items as needed to maintain attractive displays.
- Developed relationships with suppliers in order to obtain new products for displays.
- Managed an efficient workflow between the Visual Merchandising department and other departments within the company.
- Assisted in developing strategies for increasing sales by using visual merchandising techniques.
- Created window and in-store displays to promote new product launches.
- Planned seasonal changes in store layouts, including decorations, props and other visuals.
- Monitored competitor's stores for ideas on how best to present merchandise.
- Provided training sessions for staff members on proper display techniques for different types of merchandise.
- Monitored competitor activities to stay ahead of trends in the industry.
- Monitored and reordered inventory items to fulfill displays and executed design changes to align with available inventory.
- Created retail displays to highlight particular products and drive sales according to corporate strategy.
- Developed creative visual merchandising campaigns to focus on selling older inventory.
- Provided detailed visual merchandising guidelines to remote store locations to ensure brand consistency nationwide.
- Managed inventory levels and product placement to maximize visibility and sales potential.
- Implemented corporate visual standards via planogram updates, emails and verbal feedback.
- Reviewed and adjusted lighting to highlight key products and create inviting store environments.
- Utilized space planning software to create effective floor layouts, optimizing product placement and customer flow.
- Conducted regular store visits to assess and provide feedback on visual merchandising execution.
- Managed visual merchandising calendar, keeping track of all upcoming promotions, events, and seasonal changes.
Visual Merchandiser Executive
Ap Group (Guess, GC, Just Cavalli, Esprit) Watches
Mumbai
08.2018 - 11.2022
- Monitored competitor's stores for ideas on how best to present merchandise.
- Monitored competitor activities to stay ahead of trends in the industry.
- Created innovative floor plans to maximize visibility of merchandise.
- Coordinated with marketing team to create promotional materials for campaigns.
- Collaborated with vendors to design eye-catching displays that met their guidelines.
- Maintained a high level of organization and cleanliness throughout the store.
- Conducted research on trends in retail design, color schemes, lighting, display techniques.
- Created window and in-store displays to promote new product launches.
- Developed creative visual displays to showcase products and attract customers.
- Inspected existing displays regularly to ensure they were up to company standards.
- Organized store layout, fixtures and visual merchandising standards.
- Prepared detailed reports on visual merchandising performance, including customer feedback and sales impact, for senior management review.
Assistant Visual Merchandiser
Lifestyle Pvt. Ltd.
Mumbai
12.2015 - 08.2018
- Organized merchandise according to company guidelines.
- Maintained inventory of props and decorations used in displays.
- Identified opportunities for improvement within existing visual merchandising program.
- Monitored store traffic patterns and adjusted display accordingly.
- Assisted Visual Merchandiser in creating window displays and store layouts.
- Collaborated with other departments to ensure product was accurately represented.
- Performed daily maintenance tasks such as dusting, vacuuming, sweeping.
- Created visual displays that maximized sales potential.
Education
Bachelor of Commerce -
Uttarakhand University
India 06-2023
Visual Merchandising Diploma -
National Institute Of Fashion Technology
Mumbai04-2018
H.S.C. -
National Institute Of Open Schooling
India06-2015
Skills
- Mannequin Styling
- Promotional Campaigns
- Visual design
- Space Planning
- Fashion trends
- Store Layout
- Design Visualization
- Prop Sourcing
Languages
Marathi
First Language
Hindi
Proficient (C2)
C2
English
Upper Intermediate (B2)
B2
Timeline
Visual Merchandiser Assistant Manager
Crocs ( Metro Brands )
12.2022 - Current
Visual Merchandiser Executive
Ap Group (Guess, GC, Just Cavalli, Esprit) Watches
08.2018 - 11.2022
Assistant Visual Merchandiser
Lifestyle Pvt. Ltd.
12.2015 - 08.2018
Bachelor of Commerce -
Uttarakhand University
Visual Merchandising Diploma -
National Institute Of Fashion Technology
H.S.C. -
National Institute Of Open Schooling
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