Sangeeta Dhakar
Pune
Summary
An experienced Spotfire developer with over 7 Years of experience in developing enthralling reports and applications in Spotfire developer with over 7 Years of experience in developing enthralling reports and applications in Spotfire and Excel. Worked with several organizations wherein visualized different business scenarios in the form of a dashboard.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Lead Analyst - BI/SERVICES & SUPPORT
TIBCO
02.2020 - Current
- Good experience in Spotfire, web player and analytics server for loading data from databases, creating visualization and filters.
- Proficiency in TIBCO Spotfire features like multiple filtering schemes, custom expression, multiple marking, multiple data table and relation between multiple data table, property control , Data Functions, Automation Services for better performance etc.
- Able to develop the visualizations by using scripts (Iron Python, Java Scripts and etc.). Good Experience on Creating, Using & Enhancing all the Visualizations available in Spotfire version 7.9 & Spotfire 10+ Versions.
- Provide technical guidance and act as subject matter expert
- Experience in Handling Multiple data tables & data sources in Analysis, Turns data into information, information into insight, and insight into business decisions
- Data from Salesforce & Oracle is extracted to get various scores such as Financial, Relationship, Support, Engagement, Risk, Solution Adoption score to get Customer Health Score. Implemented Time Series graph to show periodic trends
- Customer Engagement Manager- Migration of Spotfire report developed in, Spotfire 5.4 (On-prem database) to Spotfire X (AWS database)
- Handling AWS portal, helped to create data table view using PG admin SQL, worked with various teams involved in integration Jira application for CEM
- Developed complex dashboard and reporting tools to track business performance metrics.
- Created dashboards to monitor and track key performance indicators.
- Provided technical support for troubleshooting analytics and reporting issues.
- Worked well in a team setting, providing support and guidance.
Ecommerce Analyst/Data Analyst/ KAM
Capillary Technologies
08.2016 - 11.2019
- Worked directly with Marketing Heads and stakeholders to drive customer behavior, understand development and design business solutions
- Worked closely with the technology/ solutions/third-party vendors/ implementation teams to help determine the best technical implementation methods and reasonable execution schedule
- Supported strategic initiative, small to large/complex projects, and ad-hoc enhancement to improve the CRM tool and process
- Annual Target setting through forecasting and monitoring the target achievement on a monthly basis
- Designed a personalized campaign based on Market Basket Analysis which minimized overall cost spent by 10%
- ROI multiple on this project was 4x
- Assessed the effectiveness of campaigns and presented the reports to the domain
- Target setting for brands and tracking the overall health of the Loyalty
- Proposing quarterly/half-yearly/annual campaign plans based on marketing strategies of the brand and learnings from previous campaigns
- Designing milestones and lifecycle campaign series based on the demographics of customers exhibiting similar transactional behavior to increase their visits, prevent them from churn and win back lapsed customers
Business Analyst
Bengaluru
03.2015 - 09.2016
- Requirements documentation
- Analyzing performance of promotional campaigns and customer behavior data for the online channel
- Monitor and improve e-store metrics and performance of customer journeys
- Identify and fix issues that affect online conversions/sales
- Ensure product data is complete and accurate
- Daily monitoring of e-commerce platforms
- Experience on how to improve growth of online businesses
- Campaign Management experience (online, offline, pay per click)
- Experience dealing with a globally dispersed team.
- Interacted with internal customers to understand business needs and translate into requirements and project scope.
- Collaborated with stakeholders to define project objectives and criteria.
Education
Bachelor of Technology - Electronic & Communication Engineering
Lovely Professional University
Lovely Professional University2014
HSC - Math - Science
Bareli Vidhya Mandir
Bareli Vidhya Mandir2010
Skills
- Database: Postgres, SQL
- Languages: Iron Python, SQL, Python, Basic R, App Script
- Web Technologies: HTML
- Tools - Oracle Applications, Advance Excel , TIBCO Spotfire, BI Tool, Jupyter Notebook
- Other Skills: Advanced Excel Spreadsheet Functions, Business Intelligence Project Management, User Acceptance Testing (UAT), Production Support, Complex Calculations
Certification
- Data science- Science & Analytics Program
- TCA - TIBCO Spotfire Certification
- Certified Business Analysis Professional
Languages
English
Hindi
Timeline
Lead Analyst - BI/SERVICES & SUPPORT
TIBCO
02.2020 - Current
Ecommerce Analyst/Data Analyst/ KAM
Capillary Technologies
08.2016 - 11.2019
Business Analyst
Bengaluru
03.2015 - 09.2016
Bachelor of Technology - Electronic & Communication Engineering
Lovely Professional University
HSC - Math - Science
Bareli Vidhya Mandir
- Data science- Science & Analytics Program
- TCA - TIBCO Spotfire Certification
- Certified Business Analysis Professional
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