I am an eternally optimistic, creative designer and entrepreneur. I believe in action. I am compassionate and keen share my knowledge of textile design, home styling and design business enterprise, with young generation.
SoftStory is a brand that epitomizes sustainable living, ethical choices and aesthetic with earthy designs. Softstory desings, one of a kind sift furnishing products, by upcycling and reinforcing what already exixts, thus promoting circular textiles.
First collection was exhibited at RAW COLLOBORATIVE 4, in february 2021, which was very well received.
We sell the products through our ecommerce website, softstory.in
Specializing in designing and manufacturing of customized soft furnishings for hospitality industry and homes.
Consultancy in home styling and soft furnishing styling.
Conceptualizing, designing, custom designing all kind of soft furnishings for all Hotels chains and Residential projects.
Chitra Vichitra bridged the gap between the Artists and the buyers/collectors, corporate and institutions.
Curated and exhibited work of 4 Nationally renowned artists and 6 amateurs artist creations at Gujarat State Lalit Kala academy.
Designed Hand Patchwork Quilts, using Ahir community Motifs, for Garvi Gurjari's Export marketing.
Made 12 full size prototypes with all the design implementation systems for future impeccable execution.
Trained 100 women to do precise hand patchwork, to match international standards.
Soft furnishing designing
Life member at AMA ahmedabad
High proficiency