Brand advertising campaign with 100+ influencers for brands including Spartan Poker, Spotify Music Promotion, Renee Make-Up Brand Promotion, Snapchat Spotlight, Ponds Beauty, B612 Phone App, Myntra, T-Series Music Promotion, Sony Music Promotion, and Mobilla Speakers Brand
Managing & optimizing market budgets to increase ROI
Organizing marketing campaigns with YouTube influencers, also micro/macro influencers
PR Planning & Managing Creators / Actors.
Senior Casting Producer
Rusk Media Productions
11.2021 - 05.2022
Worked on the show 'Playground Season 1' for Amazon Mini TV.
Senior Casting Producer
Keylight Productions
08.2021 - 11.2021
Worked on the show 'Matched @ Netflix' for Netflix.
Casting Producer
Optimystix Entertainment
02.2019 - 04.2020
Worked on the show 'Taare Zameen Par' for Star Plus.
Casting Intern
Essel Vision Productions
08.2018 - 02.2019
Worked on the show 'SAREGAMAPA Punjabi' for Zee Punjabi.
Education
Masters in Entertainment Media & Advertising -
Mumbai University
05.2022
Bachelor of Mass Media - Advertising
Mumbai University
05.2021
Higher Secondary Education -
Parag Junior College, Bhandup
05.2018
Skills
Influencer Marketing
Media outreach
Media relations
Campaign development
Budget management
Brand management
Event Coordination
Team management and multitasking
Casting For Fictional & Non-Fictional Shows
Accomplishments
Organized 10+ seasonal Campaigns with scripting, design, marketing, advertising etc.
Senior Casting Producer with a work experience of 3+ Years for renowned TV Reality Shows for prestigious Production Houses like Optimystix Entertainment, Essel Vision Entertainment (ZEE), Rusk Media, Keylight Productions.
Projects
Ad campaign for Brands like BigBazaar, PayTM, etc. PR campaign for Mary Kom, Ramdev baba Product campaign for sports shoes, handbags, makeup, etc.