Saniya Ashrafi
Digital Marketer/Content Creator
Indore
Summary
Innovative Content Creator with expertise in digital marketing and brand storytelling. Specializes in developing data-driven content strategies that enhance audience engagement and boost brand visibility. Skilled in content planning, copywriting, and social media management, with hands-on experience in executing multi-platform campaigns. Collaborates effectively with creative teams to deliver compelling content that drives community engagement and supports long-term brand loyalty.
Overview
3
3
years of professional experience
2
2
Languages
Work History
Brand Communication Executive
ITRC Academy - Indore
04.2026 - 12.2026
- Executed content strategies to enhance brand positioning and audience engagement.
- Managed social media platforms including Instagram, YouTube, and LinkedIn.
- Led initiatives to boost trainer engagement and retention through targeted activities.
- Collected and analyzed feedback from 250+ trainers.
- Developed AI-driven video proposals and user manuals to support project objectives.
- Designed professional documents, proposals, and course structures.
- Used AI tools like ChatGPT, Gemini, Claude, ElevenLabs, etc. for content and automation.
- Maintained records and streamlined internal documentation processes.
Freelance Social Media Manager
Self-Employed - Indore
12.2025 - 04.2026
- Achieved 1M+ reach and 1500+ inquiries within 30 days for clients.
- Executed high-performance campaigns, driving engagement and audience interaction.
- Developed and executed content strategies for multiple clients, enhancing brand visibility.
- Cultivated long-term client relationships, resulting in sustained repeat business.
- Maintained consistent monthly income of ₹30–35K.
- Worked with brands across industries: beauty, lifestyle, electronics, tech, food, services, and materials.
Social Media Manager (online Role)
SchoolForAll - Pune
11.2024 - 03.2025
- Managed social media content and graphics to enhance online presence and engagement.
- Oversaw LinkedIn account, promoting workshops and increasing participant interest.
- Conducted research, cold calling, and lead generation.
- Identified and engaged potential partners, facilitating outreach efforts.
- Scheduled meetings and supported conversion of leads.
- Designed certificates for program participants.
- Created resumes and cover letters for senior professionals (CEOs, Principals).
Content Creator
Freelance
09.2024 - 09.2024
- Developed engaging scripts for explainer videos, promotional campaigns.
- Created graphics and video thumbnails for marketing campaigns, increasing visual appeal and supporting brand objectives.
- Developed social media content and promotional materials for diverse brands, enhancing engagement and brand visibility across architecture, real estate, marketing, food service, job placement, digital marketing, and vlogging sectors.
- Delivered content consultation services, refining brand messaging and strengthening online presence for multiple clients.
Content Marketing & Digital Executive
Brand Pulse Consultancy - Indore
09.2024 - 09.2024
- Developed and executed content strategies that enhanced client engagement across diverse industries.
- Managed social media pages, creating visually appealing digital campaigns that increased audience interaction.
- Write and edit blogs, website copy, video scripts, and ad copies for optimized reach.
- Collaborate with designers and developers to create engaging digital assets.
- Monitor industry trends to craft up-to-date, relevant, and compelling content.
Digital Marketing Intern
Skills Elephant - Indore
05.2024 - 08.2024
- Conducted market research to uncover content trends and audience insights, informing strategic decisions.
- Assisted in content creation, including writing blogs, captions, and video scripts.
- Managed and monitored social media platforms to enhance brand visibility.
- Participated in brainstorming sessions to contribute to campaign development and creative strategies.
Education
B.com - foreign plus
Radiant Institute of Management
Indore, India04-2026
Diploma - Digital Marketing
Skills Elephant
Indore, India12th Grade - undefined
Delhi Public School
Chhindwara, India03-2023
10th Grade - undefined
Delhi Public School
Chhindwara, India03-2021
Skills
Brand storytelling
Content strategy
Market Research
Campaign Planning
Audience Engagement
Social Media Management
Copywriting
Video production
Graphic Design
Design
Keyword Optimization
Data Analysis
Team leadership
Communication & Coordination
Accomplishments
- 12th Grade - 93.4%
- 10th Grade - 90.2%
- Best Hosteler Award
Timeline
Brand Communication Executive
ITRC Academy - Indore
04.2026 - 12.2026
Freelance Social Media Manager
Self-Employed - Indore
12.2025 - 04.2026
Social Media Manager (online Role)
SchoolForAll - Pune
11.2024 - 03.2025
Content Creator
Freelance
09.2024 - 09.2024
Content Marketing & Digital Executive
Brand Pulse Consultancy - Indore
09.2024 - 09.2024
Digital Marketing Intern
Skills Elephant - Indore
05.2024 - 08.2024
Diploma - Digital Marketing
Skills Elephant
12th Grade - undefined
Delhi Public School
10th Grade - undefined
Delhi Public School
B.com - foreign plus
Radiant Institute of Management
Social Links
- Https://www.instagram.com/indorie.episode/
- Https://in.linkedin.com/in/sanya-ashrafi-85043333a