Summary
Overview
Work History
Education
Skills
Personal Information
Languages
Career Accomplishments
Roles And Responsibilities
Timeline
Generic
Sanjeev Rana

Sanjeev Rana

Chandigarh

Summary

Results-driven Equipment Manager with extensive experience at Alcon India, specializing in sales performance analysis and strategic planning. Proven ability to launch premium surgical products and improve clinical outcomes through targeted training initiatives. Demonstrated success in identifying new business opportunities, leading to substantial market growth in Upper Northern India. Strong relationship builder with a focus on customer needs, driving revenue growth and enhancing store loyalty through effective communication and support.

Overview

18
18
years of professional experience

Work History

Equipment Manager- VR

Alcon India
Chandigarh
10.2014 - Current
  • Achieving sales targets and maximizing profits in assigned territories.
  • Identifying and capitalizing on business opportunities in new areas.
  • Implementing strategies for market penetration and increasing the share of high-value products.
  • Overseeing professional growth and development of Alcon VR Surgical operations in Upper Northern India which includes states like Chandigarh. Punjab, Haryana, Himachal and Jammu & Kashmir.
  • Conducting competitor analysis and providing insights to the marketing department.
  • Sales forecasting and organizing regular scientific meetings.
  • Demonstrating equipment (Constellation, Ngenuity and Purepoint) in OR and clinical setups.
  • Managing tender work for government and private medical colleges.
  • Conducting post-sales clinical application training for surgeons and OR staff.
  • Training Vitreo-Retinal Surgery Counselors and mentoring new colleagues.
  • Supporting surgeons to improve post-operative clinical outcomes.

VR Specialist

Alcon India
Chandigarh
10.2011 - 10.2014
  • Sales and Clinical application for Vitreo Retinal Surgical products in Alcon.

Territory Manager

GE Healthcare
Chandigarh
06.2011 - 09.2011
  • Sales and Marketing of Radio diagnostic products.

Scientific Sales Executive

Sanofi
Chandigarh
06.2008 - 06.2011
  • Sales and Marketing of High end Antibiotics and Cardiac products.

Life Executive

Ranbaxy
Jalandhar
06.2007 - 05.2008

Education

M.Sc. - Physics

Bundelkhand University
Jhansi
01.2006

B.Sc. - Non-Medical

MCM DAV College
Kangra, H.P.

Skills

  • Selling premium-priced specialty products
  • Analyzing market trends
  • Sales performance analysis
  • Developing local marketing strategies
  • Building brand focus
  • Generating referral business
  • Strategic planning
  • Launching new products
  • Conducting brand-building exercises
  • Product positioning
  • Direct sales
  • Equipment demonstrations
  • After-sales clinical application
  • Communication
  • Presentations
  • Clinical applications of surgical equipment

Personal Information

  • Date of Birth: 10/04/82
  • Marital Status: Married

Languages

  • English
  • Hindi
  • Punjabi

Career Accomplishments

  • Alcon, Formed a strong relationship with all the Key business leaders of the region and ensured double digit growth year on year., Increased Alcon’s market share from single digits to 70% in terms of equipment by securing major competitor accounts in Northern India., Built a pool of Key Opinion Leaders (KOLs) advocating for Alcon products at national and international forums., Expertise in conducting qualitative SOV activities to implement company’s marketing strategies., Awarded the prestigious APAC President Club Award for FY 2019-20.
  • Sanofi, Received the Cup of Honor in 2009 for a remarkable achievement of 157% sales growth with 90% year-over-year growth., Awarded the Targocid Excellence Award consecutively in 2007-08 and 2008-09., Successfully launched two new brands with a 138% achievement, earning personal appreciation from Sanofi-Aventis India’s MD., Established a forum of intensivists in Chandigarh, fostering discussions on advancements in critical care (2008-09).

Roles And Responsibilities

  • Achieving sales targets and maximizing profits in assigned territories.
  • Identifying and capitalizing on business opportunities in new areas.
  • Implementing strategies for market penetration and increasing the share of high-value products.
  • Overseeing professional growth and development of Alcon VR Surgical operations in Chandigarh and UNR.
  • Conducting competitor analysis and providing insights to the marketing department.
  • Sales forecasting and organizing regular scientific meetings.
  • Demonstrating equipment in OR and clinical setups.
  • Managing tender work for government and private medical colleges.
  • Conducting post-sales clinical application training for surgeons and OR staff.
  • Training Vitreo-Retinal Surgery Counselors and mentoring new colleagues.
  • Supporting surgeons to improve post-operative clinical outcomes.

Timeline

Equipment Manager- VR

Alcon India
10.2014 - Current

VR Specialist

Alcon India
10.2011 - 10.2014

Territory Manager

GE Healthcare
06.2011 - 09.2011

Scientific Sales Executive

Sanofi
06.2008 - 06.2011

Life Executive

Ranbaxy
06.2007 - 05.2008

M.Sc. - Physics

Bundelkhand University

B.Sc. - Non-Medical

MCM DAV College
Sanjeev Rana