UX professional with a strong foundation in user research, UX design, and UX writing, experienced in understanding user needs, behaviors, workflows, and pain points and translating research into actionable product improvements. Currently a Senior UX Designer at SAP, where I plan and conduct user research, including semi-structured interviews and concept walkthroughs, alongside designing AI-powered experiences. Brings a research-driven approach developed through years of user-centered product work, complemented by hands-on experience across qualitative research, usability evaluation, competitive analysis, information architecture, journey mapping, and problem framing.
Hi, I’m
Sanjul Muralidhar
Senior UX Designer
Bangalore
Summary
Overview
11
years of professional experience
6
years of post-secondary education
4
Languages
Work History
SAP Labs India Pvt. Ltd.
Senior User Experience Designer
08.2026 - Current
Job overview
- Plan and conduct user research for AI-powered products within SAP’s tax and compliance portfolio, including developing interview guides and questions, serving as a primary interviewer, conducting semi-structured interviews and concept walkthroughs, and synthesizing feedback to identify user needs, pain points, trust factors, and opportunities.
- Translate research findings and complex workflows into user flows, wireframes, high-fidelity interface designs, prototypes, and conversational experiences in Figma.
- Conduct domain and workflow research to understand complex product areas and user contexts, including research into Intrastat processes for reconciliation experiences.
- Use research insights and customer engagement feedback to refine interactions, product concepts, conversational experiences, and UX content.
- Shape UX writing and microcopy across interfaces and AI-powered interactions, creating clear, contextual content that guides users through complex workflows.
- Collaborate with Product, UX Research, Engineering, and User Assistance throughout the design lifecycle, connecting research findings with product and design decisions.
- Developed AI-enabled research workflows that generate user flows, interview guides, and synthetic personas, helping UX and UA teams refine research approaches when direct customer access is limited.
SAP Labs India Pvt. Ltd.
Senior User Assistance Developer
04.2024 - 07.2026
Job overview
- Conducted user, workflow, and domain research to understand complex regulatory processes, user needs, and product context before developing product content and UX microcopy.
- Partnered with UX designers, product managers, architects, and developers to translate user and domain insights into clearer product experiences, content, terminology, and workflows.
- Created and refined UX microcopy, including UI labels, information texts, warnings, tooltips, and error messages, with a focus on clarity, consistency, and usability.
- Led and coordinated user assistance across an AI-powered assistant ecosystem, aligning authors across eight specialized experiences, while owning content for one experience.
- Coordinated DITA-based deliverables across multiple Scrum teams, driving consistency in structured content, terminology, and information architecture.
- Led enablement and review initiatives, coaching contributors on user-centered content practices, and structured writing.
- Contributed to AI-first content initiatives focused on improving authoring efficiency, content quality, and scalability.
SAP Labs India Pvt. Ltd.
User Assistance Developer
04.2022 - 03.2024
Job overview
- Partnered with UX designers and Product Managers to evolve content strategies for complex enterprise workflows, bringing user-centered thinking into product experiences.
- Created clear, structured product content based on user, workflow, and domain research.
- Collaborated with global UA teams to establish consistent terminology, content patterns, and user-centered practices.
- Led a strategic language review initiative to identify and eliminate inconsistencies across User Assistance deliverables, improving linguistic accuracy and content consistency.
- Served as a DITA coach, mentoring team members on structured content principles, and XML authoring standards.
- Contributed to SAP's transition toward AI-first and Suite-first experiences, aligning content practices with evolving product strategies.
SAP Labs India Pvt. Ltd.
User Assistance Developer Associate
01.2020 - 03.2022
Job overview
- Created UX microcopy, including informational texts, warnings, and tooltips, in collaboration with UX designers and developers, to make product interactions clear and intuitive.
- Translated complex product workflows and technical concepts into clear, user-centered guidance, in partnership with architects and product managers.
- Participated in customer feedback sessions and used insights from real-world user experiences to improve product content and usability.
- Created structured, reusable content for SAP products using DITA, building a strong foundation in information architecture, and content design.
Ericsson India Global Services Pvt. Ltd.
Assistant Engineer
09.2015 - 05.2017
Job overview
- Monitored network KPIs and supported stability optimization, developing a strong foundation in data-driven problem-solving and technical analysis.
- Collaborated with cross-functional teams to document new projects and workflows, and initiated a knowledge study to standardize project management practices.
Education
Indiana University of PennsylvaniaIndiana, PA
MBA from Management Information Systems
07.2017 - 05.2019
University Overview
- Summa Cum Laude
- GPA: 3.91
Visvesvaraya Technological UniversityMangalore
Bachelor of Engineering from Electronics and Communication
08.2011 - 06.2015
University Overview
Skills
User Research
Qualitative Research
User Interviews
Usability Evaluation
Research Planning
User Personas
Journey Mapping
Competitive & Analogous Research
Information Architecture
UX Design
UX Writing
Figma
Timeline
Senior User Experience Designer
SAP Labs India Pvt. Ltd.
08.2026 - Current
Senior User Assistance Developer
SAP Labs India Pvt. Ltd.
04.2024 - 07.2026
User Assistance Developer
SAP Labs India Pvt. Ltd.
04.2022 - 03.2024
User Assistance Developer Associate
SAP Labs India Pvt. Ltd.
01.2020 - 03.2022
Indiana University of Pennsylvania
MBA from Management Information Systems
07.2017 - 05.2019
Assistant Engineer
Ericsson India Global Services Pvt. Ltd.
09.2015 - 05.2017
Visvesvaraya Technological University
Bachelor of Engineering from Electronics and Communication
08.2011 - 06.2015
Additional Information
Additional Information
UX Fellowship, SAP Labs India Pvt. Ltd. | Mar 2026 – Jul 2026
- Conducted end-to-end UX research and problem framing for a consumer-facing financial services experience, combining heuristic evaluation, document research, competitive and analogous analysis, information architecture analysis, persona development, user interviews, journey mapping, and How Might We framing.
- Designed participant profiles, screening criteria, interview questions, probing questions, and a post-interview synthesis framework for qualitative user research.
- Conducted user interviews and analyzed user needs, behaviors, pain points, expectations, and emotional responses to identify opportunities for improving the experience.
- Applied research findings to develop user flows, interface concepts, conversational experiences, and prototypes in Figma.
- Worked end-to-end on the UX of an AI-powered assistant and its agent ecosystem, combining research, problem framing, interaction design, prototyping, and UX writing.
Fellowship with Chief Customer Officer, SAP Labs India Pvt. Ltd. | 2025
- Selected for a cross-functional fellowship supporting the Chief Customer Officer's organization, gaining exposure to customer engagement, stakeholder coordination, and strategic initiatives.
- Coordinated information, availability, and inputs across departments to prepare for customer visits and align internal stakeholders.
- Consolidated information and customer insights for leadership discussions, capturing pain points and feedback and connecting them with relevant internal teams.
- Developed a broader understanding of how customer insights can be connected across teams and translated into action.
Languages
English
Hindi
Kannada
Tulu
Awards & Recognition
Awards & Recognition
- 01/01/24, SAP Catalyst, Recognized as part of the top 5% of global SAP talent driving innovation and leadership across strategic domains.
- 05/01/19, Lifetime Member - Beta Gamma Sigma, International honor society of AACSB-accredited business schools recognizing academic and professional excellence.
Achievements
Achievements
- Led global UA enablement programs across teams of 20+ contributors, driving alignment on structured writing, content quality, and ways of working.
- Coached global User Assistance teams on DITA standards and structured content practices, supporting consistency and scalability across teams.
- Built AI-enabled UX research workflows that generate user flows, interview guides, and synthetic personas, helping UX and UA teams refine research approaches when direct customer access is limited.
- Contributed to customer-centered product development through customer engagement initiatives, user interviews, and feedback-driven improvements to product experiences.
Awards & Recognition
Awards & Recognition
- 01/01/24, SAP Catalyst, Recognized as part of the top 5% of global SAP talent driving innovation and leadership across strategic domains.
- 05/01/19, Lifetime Member - Beta Gamma Sigma, International honor society of AACSB-accredited business schools recognizing academic and professional excellence.