Santhosh Katkurwar
Hyderabad
Summary
Business development professional with over 10 years of experience driving 0-1 growth and executing go-to-market strategies for venture-backed startups. Expertise in P&L management, business generation, and building strategic relationships. Proven ability to develop compelling product narratives and collaborate effectively with engineering teams and external stakeholders to improve user experience.
Overview
14
14
years of professional experience
Work History
Director – Growth & Business Development
GLOKAL
Hyderabad
11.2023 - Current
- Company Overview: Food Ordering Solutions.
- Led the GTM strategy and a three-member sales team to ₹9M ARR in one year.
- Launched digital advertising and influencer campaigns, contributing 30-35% of sales and reaching over 300,000 accounts for a subscription-based kiosk business.
- Collaborated with the founder to develop multiple innovative pricing strategies, driving a 10% increase in sales.
- Conducted market analysis and secured a strategic partner, cutting rider delivery costs by 10-15% for our WhatsApp ordering business.
- Developed a pitch deck and led investor outreach, targeting venture capital firms, positioning the company for a ₹40M bridge round.
MBA Summer Intern – Sr. Associate, Strategy
FORAY ADVISORY
Kuala Lumpur
02.2023 - 07.2023
- Company Overview: Digital Consulting Start-Up.
- Co-led Foray Advisory’s strategy as the first hire, securing key partnerships.
- Designed generative AI training for Bangladeshi and Malaysian audiences, driving approximately $15K in projected revenue over 6 months.
- Conducted research on potential manufacturing clients, assessing financial statements and digital transformation strategies in sales and marketing to optimise costs and drive revenue growth.
MBA Summer Intern – GTM Strategy
GO1
Kuala Lumpur
05.2022 - 08.2022
- Company Overview: Y Combinator-backed Australian unicorn.
- Conducted a market feasibility analysis for India, evaluating competition, market size, and data privacy to determine a direct entry versus a partnership strategy.
- Built a 2-year financial model, outlining cost projections to help C-level executives make data-driven investment decisions.
Business Development Manager
DIGI-PREX
Hyderabad
09.2019 - 02.2020
- Company Overview: Y Combinator-backed health tech start-up.
- Launched the ‘Raksha Card’ discount program, distributing over 20,000 cards, and driving a 15% revenue growth in 5 months.
- Led partner management, negotiating over 100 diagnostic centre partnerships, contributing to a projected annual revenue of ₹2 million.
Consultant – Sales & Marketing
LIFE-LAB.ORG
Pune
01.2018 - 08.2019
- Company Overview: Education Start-Up.
- Designed fundraising marketing strategies, increasing donations by 50%, and raising ₹10M to support 3,500+ children.
Business Growth Manager – Online Marketing & Digital Advertising Services
HOCKYSTICK GROWTH MARKETING
Hyderabad
05.2013 - 08.2017
- Company Overview: Previously Kapsica
- Generated approximately ₹8M in revenue by managing client relationships and securing new clients in India and the U.S.
- Built sales automation systems, improving performance metrics with a 40% pipeline boost and achieving a 26% reply rate.
- Expanded business internationally by launching a white-label partnership model in the U.S. & U.K.
- Previously Kapsica
Fellow |Selected From a Pool of 3,000 Applicants
TEACH FOR INDIA
Pune
05.2011 - 04.2013
- Taught in under-resourced schools in Pune, impacting the learning curve of 120 children by creating a fun and experiential environment, resulting in a 30% increase in attendance and a 1.25-year improvement in academic tests.
Education
Masters in Business Administration -
Asia School of Business
Kuala Lumpur01.2023
Global Program, Spring Immersion -
MIT Sloan School of Management
Cambridge01.2022
Bachelors in Arts - Eco, Psy, Socio
Christ College
Bangalore01.2010
Academic Consulting Projects
- Ground Control (Malaysia) developed a business expansion plan, conducted market analysis, and determined the market size for a start-up specialising in soil and compost manufacturing in Malaysia
- ADA (Malaysia) identified weaknesses in the e-commerce operating procedures and offered suggestions to enhance the KPIS at online markets like Lazada and Shopee
- Esquel Group (Vietnam) streamlined demand forecasting processes to improve efficiency in their inventory management systems and bottleneck analysis in their entire value chain
Timeline
Director – Growth & Business Development
GLOKAL
11.2023 - Current
MBA Summer Intern – Sr. Associate, Strategy
FORAY ADVISORY
02.2023 - 07.2023
MBA Summer Intern – GTM Strategy
GO1
05.2022 - 08.2022
Business Development Manager
DIGI-PREX
09.2019 - 02.2020
Consultant – Sales & Marketing
LIFE-LAB.ORG
01.2018 - 08.2019
Business Growth Manager – Online Marketing & Digital Advertising Services
HOCKYSTICK GROWTH MARKETING
05.2013 - 08.2017
Fellow |Selected From a Pool of 3,000 Applicants
TEACH FOR INDIA
05.2011 - 04.2013
Masters in Business Administration -
Asia School of Business
Global Program, Spring Immersion -
MIT Sloan School of Management
Bachelors in Arts - Eco, Psy, Socio
Christ College
Similar Profiles
Tarık Said GüldibiTarık Said Güldibi
Founding and Managing Partner, Lawyer at Glokal Law & ConsultancyFounding and Managing Partner, Lawyer at Glokal Law & Consultancy
SRINIVAS NEELAMSRINIVAS NEELAM
Senior Service Engineer at S SCIENTIFIC INSTRUMENTSSenior Service Engineer at S SCIENTIFIC INSTRUMENTS
Naga Durga Sainath SomisettyNaga Durga Sainath Somisetty
Planning In Charge at Larsen And Toubro ConstructionPlanning In Charge at Larsen And Toubro Construction
Vamshika EslavathVamshika Eslavath
Assistant Manager at Travelodge LimitedAssistant Manager at Travelodge Limited
PRIYANKA PAWAR VADAIGHARPRIYANKA PAWAR VADAIGHAR
AWS DevOps Engineer at DeloitteAWS DevOps Engineer at Deloitte