Santhosh Kumar D

• Headed Chennai branch, biggest branch in Southern region and No 1 state in terms of volume & revenue for Blue Star Room AC.
• Developed a high-performing young and energetic team.
• Focus drive on Air Coolers and Water Purifiers segments
• Registered No 1 position in Distribution Channel in Chennai.
• No 1 brand in Canteen business with a brand share of 45%
• 13.5% share in Retail segment on Room ACs
• 14.5% market share in FY'25.
• To drive the team and ensure growth across all Channels and all product category..
• Increased branch profitability by implementing cost-saving measures and streamlining operational processes.
• Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.

Headed Coimbatore branch ( ROTN ) operations for Blue Star Room AC , Water Coolers & Water Purifiers.

To drive the team and ensure growth across all Channels and all product category.

Delivered 17% market share in Madurai & Trichy zone consistently from 2019 to 2022.

Responsible for Chennai distribution , RFH and Sathya Agencies along with Coimbatore upcountry.

Played important role for a branch which is All India No1 .

Contributed 30% share for the overall branch revenue.

Ensure UM Associates as All India No 1 distributor consistently in Room AC.

Ensured RFH is No 1 Retailer in Room AC.

Handling Sales & Service dealers of refrigeration products in Hyderabad & Rayalseema territory.

First WAFO ( Work Away from Office ) of Blue Star in Refrigeration Products

Responsible to deliver targets from the given Channel.

Responsible to get direct orders from OEMs.