Santosh Daulat Waghmare

• Establish all internal processes for end-to-end email marketing campaigns.
• Creating email marketing campaigns to promote a product or service.
• Handling responsibilities for various client campaigns
• In Machbizz database available so when campaign allocate match the criteria and fetching the
  data of that campaign.
• Using that data promoting newsletter for that particular campaign.
• In benchmark getting
  open mails that mail only verified and checking the information of that lead.
• Here also verified that leads in Brite tool (Email Verification Tool). Brite is a paid tool to know
  the valid and invalid emails.
• Mapping the information in the delivery template and sending that file to the delivery
  manager.
• Working for various clients in Account Based Marketing or Open Marketing as per
  requirement.
• Lead Generation through bulk/mass emailing.
• Develop and present reports on a Daily/Weekly/Monthly basis.
• Day to day operation and processing part.
• Sample Preparations.
• Pass-Verification.
• Be aware of various online sources like LinkedIn, Zoominfo, Manta, Hoovers, etc.

➢ Campaign handled on Email Marketing:

▪ DOCUSIGN
▪ MICROSOFT
▪ SAS
▪ MULESOF
▪ IBM
▪ Salesforce

• Allocated tasks and effectively communicated campaign updates to ensure successful completion
• Attendance task
• Taking daily Productivity Report of Team
• Taking care of LinkedIn accounts and other search platform accounts which are used by team for search
• Handling Daily Rectification files or QA files or other task files
• Providing training for new joiner
• Handling 100+ RA on daily basis

• Forecasted marketing trends based on previous data to adjust.
• Identified appropriate marketing channels and target customers for campaigns.
• Forecasted campaigns using account based marketing(ABM)
• Contact Discovery- Using online research tools (Linkedin, Zoominfo, Hoovers,Zawya,Apollo, Xings, Glassdoor
  and Manta)
• Strong Quantitative, research and data analytics skills
• Contact Discovery through various discovery sites.
• Good Excel formulas knowledge.
• Excellent knowledge about job Function keywords,Industry & Sub-Industries.

• Working on critical campaigns with serch engine tools like Linkedin ,zoominfo etc.